Copyweiting, Etc Episode 3: Adaptive Content Copywriting, Etc

2015 has brought in it's fair share of new buzzwords, and unless you've been living under a rock, you've probably heard the term 'Adaptive Content.' In this episode, I discuss:

- What is Adaptive Content
- How has Adaptive Content changed over the years
- What are some recent examples of Adaptive Content

Visit my site to see the original article, as well find links to Karen McGrane's presentation, and a bunch more useful resources:

http://www.nicholasbeaumont.com/2015/01/11/adaptive-content-2015-facebook-nike/