The Digital Disruptors Podcast brings you the latest in disruptive trends, tech, tools, and hacks in the digital marketing space.
All packaged in easy-to-digest episodes featuring unfiltered, no-holds-barred banter between old friends.
We'll also be featuring some of the growth-hackiest fresh-take-havers from the hottest businesses in Dubai.
We live and breathe digital marketing. And we've over 100 businesses in the U.A.E. along the way.
We are going to change the way Dubai does business. One episode at a time.
Meet Your #1 Salesman | @NabeelAzeezMedia
Imagine a salesman who doesn't need to sleep, doesn't need to eat, and will work for you 24-7-365. This isn't a mythical creature, mind you. And it's entirely possible for you to employ this salesman. Want to know how?
I'm joined by Nabeel Azeez, direct response copywriter and marketing consultant. He co-owns a boutique content marketing agency, Dropkick Copy, with his brother. And he's the author of a soon-to-be-published book on personal branding called, Dragon Energy: The Tao Of Personal Branding.
Hashtag Humans Not Resources | @DrCorrieBlock
Dr. Corrie and I had a wide-ranging conversation at the Ubrik Media office recently. I had a bit of trouble coming up with a title for this episode. We covered so much ground.
The best, and most important, insight I got was the importance of thinking of business in terms of human relationships. Employer and employee. Client and vendor. Board members. Tribes. When you behave this way you activate the brain chemicals of happiness, trust, and fulfillment. It's very profitable for you in the long-run.
She's Got 99 Problems But PR Ain't One | @Briar_Prestidge
If you live in the UAE and you spend any time on Instagram at all, Briar Prestidge has shown up in your feed at some point.
She's a PR strategist who's been successful in joining both old-school (traditional media) and new-school (digital media) techniques for her clients and for herself.
What impressed me most is that she walks the talk. All marketers should, this is a given. But some of us tend to neglect our own marketing because we're so busy serving our clients.
Find out what's new in PR.
UAEs Queen Of SMEs | Naaz Noor, CEO of Aseel Group
A lot of people in the U.A.E. love to talk about entrepreneurship and innovation. Very few have actually done it. Of the few who have done it, fewer still are in a position to speak about it with authority.
Some "entrepreneurs" are just in the right place at the right time.
Nassim Taleb talks about "Skin in the Game." That's how you figure out who's "Legit" (legitimate) and who's a fraud.
Naaz Noor is LEGIT. She's the CEO of Aseel Group, a full-stack consultancy for local entrepreneurs.
Why Saving The Planet Is A Business Decision | Karl Feilder | Digital Disruptors #014
When we asked Karl Feilder what tips he can give us to run Ubrik business in a more sustainable, energy-conscious way, he didn't pull any punches.
Karl is the founder and CEO of the Neutral Group. To put what they do in layman's terms, Karl and his team work with companies to make their entire supply chain eco-friendly and energy efficient.
In this episode of Digital Disruptors, we try to understand how CEOs can use sustainability as a business growth strategy.
Find Your Passion, Feed Your Purpose | Danish Farhan @danishfarhan
Danish is a serial entrepreneur. Started his first business at 19. Had an exit that made him a millionaire overnight. Went bankrupt over the next year. Then built back up gradually to one of the most prominent businessmen in the U.A.E.
His flagship business, Xische, started off as a marketing consultancy. Today, the Xische brand is a collective - marketing, strategy, innovation, education, entrepreneurship - working together for a purpose.
I sat down with Danish to find out what that purpose is.