485 episodes

In a world full of business “Gurus” and “marketing experts” one man seeks the latest marketing techniques that are actually working, plus finds the real stories of triumph and failure from those REALLY doing it. Guests like #1 Marketer Neil Patel, Tucker Max, Ryan Deiss from Digital Marketer, Michael Port and many, many more… Ian Garlic has hands on helped hundreds of businesses with marketing strategy and execution. As CEO of authenticWEB, Ian launched hundreds of websites, produced even more online videos, and also been through the ringer a few times. Mr.Garlic knows the online marketing techniques that work for REAL businesses and will help to save time and money on the road to happiness. Inspiring stories of business triumph and failure, cutting edge video marketing techniques, secrets to global domination and a sexy voice all rolled into... The Garlic Marketing Show.. PS There might be some food talk but it’s not guaranteed... PPS Garlic doesn’t really stink. Neither should your marketing..... PPPS I don’t like when people overuse Post Scripts. And #hashtags.
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Garlic Marketing Show Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, their stories of failure and success. Ian also works live to create video marketing strategies.

    • Education

In a world full of business “Gurus” and “marketing experts” one man seeks the latest marketing techniques that are actually working, plus finds the real stories of triumph and failure from those REALLY doing it. Guests like #1 Marketer Neil Patel, Tucker Max, Ryan Deiss from Digital Marketer, Michael Port and many, many more… Ian Garlic has hands on helped hundreds of businesses with marketing strategy and execution. As CEO of authenticWEB, Ian launched hundreds of websites, produced even more online videos, and also been through the ringer a few times. Mr.Garlic knows the online marketing techniques that work for REAL businesses and will help to save time and money on the road to happiness. Inspiring stories of business triumph and failure, cutting edge video marketing techniques, secrets to global domination and a sexy voice all rolled into... The Garlic Marketing Show.. PS There might be some food talk but it’s not guaranteed... PPS Garlic doesn’t really stink. Neither should your marketing..... PPPS I don’t like when people overuse Post Scripts. And #hashtags.
Hosted on Acast. See acast.com/privacy for more information.

    The Impact of YouTube on Business Growth and How Marty McDonald Built Bad Rhino Marketing and Attracted Major Clients

    The Impact of YouTube on Business Growth and How Marty McDonald Built Bad Rhino Marketing and Attracted Major Clients

    We delve into how Marty leveraged YouTube to skyrocket his agency, Bad Rhino, through strategic video content, even amidst the pandemic chaos. From losing a big contract to clinching major clients, Marty's journey is a testament to the power of targeted video marketing. 📈🎬
    Catch the full scoop on our strategies and the impact of YouTube on business growth. From no strategy to a refined approach, discover how we drive engagement and convert views into valuable client relationships. 🚀💼

    What You’ll Learn:Business Growth via YouTube: Marty McDonald's Strategic Video MarketingBeyond Video Creation: Strategic Positioning and Optimization for SuccessEvolution of Marketing Strategies at Bad Rhino over 14 YearsLeveraging YouTube for Enhanced Marketing and Client EngagementUtilizing YouTube Videos in Proposals to Boost Client Conversion RatesEffective Ad Strategies and the Role of Retargeting on YouTubeAnticipating Changes and Future Plans for YouTube in Digital Marketing
    Connect with Marty McDonald:Website Linkedin

    ResourcesConnect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel


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    • 24 min
    AI to Create a Full Marketing Campaign in 20 Minutes with Nathan Schlaffer

    AI to Create a Full Marketing Campaign in 20 Minutes with Nathan Schlaffer

    Nathan Schlaffer from Marketing Mate into the world of AI and its implications in B2B marketing and sales. We discuss how a SaaS company used AI to generate marketing materials swiftly, how to make AI's role in your marketing effective, overcome challenges, and avoid mistakes in AI usage.
    Additionally, we explore the more complex aspects like preventing AI from fabricating information and using AI to personalize content at scale. Nathan also shares his recommendations on how to leverage AI for your marketing plans and his company's approach towards AI.

    What You’ll Learn:Challenges in B2B marketing that led to creating Marketing MateMarketing Mate as an AI platform for B2B marketingThe LEAD framework for buyer-centric AIPersonalizing AI content for your specific buyer personasExample of a prospect email sequence formatted for AIHaving Marketing Mate handle prompts instead of the userFeeding AI with source data instead of letting it make up factsUsing AI to create consistent messaging across the organizationEnabling sales teams with AI-generated content and assets

    Connect with Nathan Schlaffer:WebsiteLinkedin

    ResourcesConnect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel

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    • 19 min
    $16 Million in Courses Through Strategic Partnerships Kevin Thompson Sold

    $16 Million in Courses Through Strategic Partnerships Kevin Thompson Sold

    Kevin Thompson shares his business journey about how he generated millions in courses through strategic partnerships and the importance of overdelivering value. He discusses his business success through actively nurturing relationships and provides critical insight into his impactful 'Active Appreciation Challenge.'
    Kevin also shares about his podcast, 'Million Dollar Relationships,' where he gives entrepreneurs a platform to share their most valuable relationships and discuss their impacts on success and growth.

    What You’ll Learn:How Kevin Thompson Sold $16 Million in a CourseThe Importance of Relationships in BusinessRole of Video Case Stories in Client RelationshipsWhat You Do Not Want in a Strategic PartnershipOverdelivering on Strategic PartnershipsHow Joe Polish Launched Kevins Publishing CompanyThe Most Important Part of the process for Strategic Partnerships

    Connect with Kevin Thompson:LinkedinFacebookPodcast


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    • 31 min
    Prospecting B2B Companies for Consultants and Agencies in 2024 with David Newman

    Prospecting B2B Companies for Consultants and Agencies in 2024 with David Newman

    Do you ever feel like you should ease off the gas when uncertainty hits? 😣 Most agencies make this mistake but success requires leaning IN!
    David Newman, Founder of the Do It! (DoIT! MBA), about why consultants and agencies need to double down on growth right now despite uncertainty.
    Discover two essential strategies to unlock B2B prospecting success in 'Crazytown', and learn the #1 line to counter uncertainty objections. Hear real stories of consultants overcoming challenges, and find out how to skyrocket from $500k to $1.5M as a client. He also shared exact email templates and outreach sequences focused on relevance and relationship-building rather than gimmicks.

    What You’ll Learn:Why Uncertain Times are the Best Times for Agencies, Coaches, and ConsultantsOvercoming the "Take the Foot off the Gas" MentalityThe Two Keys to Unlock Prospecting B2B Leads in Crazytown"The #1 Line to Handle People That Say It's So Uncertain and Crazy"How to Make 500K to 1.5M as a ClientThe Three Criteria to Figure Out a NicheThe 3 Simple Keys to a Prospecting Process to Stand Out in a CrowdHow to Get in with a 3 Million Dollar Company
    Connect with David Newman:Website LinkedinMarketing ManifestoDo it! Selling BookDo it! MBA


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    • 39 min
    Double your Profits with Streamlined Systems with Adi Levit

    Double your Profits with Streamlined Systems with Adi Levit

    Ready to give your agency's approach a serious upgrade?
    This week, we're diving into the world of effective business systems with the brilliant Adi Klevit. Forget the old sales funnel vision; we’re talking about transforming your strategies to nurture and convert leads more efficiently than ever. And there’s a special segment on client onboarding that’ll make you rethink how you welcome new clients into the fold, ensuring they feel valued from day one.
    But that's not all. Adi also sheds light on the importance of agility in your processes, because being able to pivot and adapt is key in today’s fast-paced world. If you’re looking for actionable insights to streamline your operations, boost client satisfaction, and drive growth, you won’t want to miss this episode.
    Let's level up your agency together!

    What You’ll Learn:Improving Sales with Systems Over FunnelsStrategic Client Onboarding for Long-Term SatisfactionThe Value of Regularly Updated Business ProcessesBoosting Business Efficiency and Profitability with SystemsEngaging with Experts to Optimize Business SystemsCustomized Sales Follow-Up Strategies for Higher Conversion
    Connect with Adi Klevit:
    Website LinkedinContact Number: (503) 662-2911
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    • 28 min
    Supercharge Tradeshow Booth Engagement with Out of the Box Video and Photography

    Supercharge Tradeshow Booth Engagement with Out of the Box Video and Photography

    Devin Herz, a true wizard when it comes to lighting up trade shows with the latest tech, and Michelle from Christie's Photographic Solutions, who brings over 40 years of capturing moments that make hearts skip a beat.
    They didn't just share tips; they shared a vision for making trade shows unforgettable. Imagine turning heads with dazzling LED displays, creating snapshots that bridge hearts to brands, and ditching those all-too-familiar giveaways for interactions that truly resonate.
    We talked about painting stories with digital canvases, adding a sprinkle of fun with gamification, and the magic of planning with a purpose. And those tangible marketing gems for follow-ups? Game-changers.
    Feeling like your trade show game could use a spark of inspiration? Dive into our full conversation for strategies that promise to turn the ordinary into extraordinary.
    Let's make those trade show floors buzz with excitement, innovation, and connections that last a lifetime!

    What You’ll Learn:Innovative Ways to Use Photography in Trade ShowsExploring New Technologies for Trade Show DisplaysThe Role of Promotional Items in Attracting Booth VisitorsThe Impact of Display Technologies on Trade Show EngagementThe Power of Photography in Enhancing Booth EngagementThe Importance of Post-Event Follow-UpHow to Work with Printavision and Christie's Photographic Solutions

    Connect with Devin Herz:
    Website Devin Herz LinkedIn Instagram Tiktok
    Connect with Michelle Granger:
    InstagramMichelle LinkedIn



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    • 25 min

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