32 min

How Can I Increase My Downloads – PTC 484 Podcast Talent Coach

    • Technology

Have you had little success finding new listeners and growing your podcast downloads? You aren't alone.
THE CHALLENGE WITH DOWNLOADS
I recently sent an email to my tribe asking about the biggest challenge most podcasters face. Podcasters like you mentioned things like these as their biggest challenges...
 
Finding more subscribers interested in my content
I need perfect people listening to my podcast
I'm trying all things to increase downloads
Learning to build an interactive community
What else can I do to grow my downloads
I have no email list
I need a strategy
 
Have you had similar struggles?
You've tried many things. Empty promises is all you get from the webinars you've attended.
It is time you get a growth strategy that works.
That's why I've turned my Audience Explosion Blueprint program into a powerful 3-day workshop. I shot a video all about it. You can see it at www.PodcastTalentCoach.com/audience.
During the Audience Explosion Blueprint workshop, you'll develop a REAL strategy to consistently and easily grow your podcast audience.
This event will help you quickly and easily explode your audience without the frustration, hard work and guessing.
To overcome your growth struggles, join us. You can see all the details and get registered at www.PodcastTalentCoach.com/audience.
PODCASTS FADE AWAY
Podcasts fade away for 3 reasons.
Podcasters give up because podcasting is more work than they thought it was going to be. They don't have a system in place to produce their show easily and consistently.
Podcasters give up because downloads of their show doesn't grow as fast as they thought it would. They don't have a strategy in place to help them grow consistently.
And finally, podcasters give up because the show doesn't make money as fast as they thought it would. They don't have a process in place to grow a business with their podcast.
DOWNLOADS WITH SPRAY AND PRAY
Let's talk about growing your downloads.
Many podcasters approach growing their downloads with a spray and pray approach. They try a million things and wonder why nothing works.
Imagine you were trying to lose weight.
Today, you try cutting out all carbs.
Yesterday, you tried riding the stationary bike for 30 minutes.
The day before that you didn't do anything, because you got busy.
You tried the Atkins diet the day before that.
It was walking around the neighborhood the day before that.
You only ate Lean Cuisine meals the day before that.
Unfortunately, you missed two days, because you were out of town.
But you ate nothing but vegetables the day before you left town.
You hit the gym for the first time in 3 months the day before that.
This has been going on for 3 weeks and you wonder why you haven't lost any weight.
When you dabble in a variety of tactics, nothing seems to work. But when you focus on a few select tactics and work consistently, you have a better chance of experiencing results.
But, we're getting ahead of ourselves. Before we can talk tactics, we need to talk fundamentals.
YOUR POWERFUL WHY
Why do you want to grow your downloads?
A powerful "why" can be inspirational to you and your tribe.
Podcasters give me many reasons they want to grow their downloads.
It could be to spread your message. Maybe you want to build your authority.
Growing your downloads can help you grow your business or market your goods and services.
Maybe you want to grow your downloads so you can be a thought leader. Or you're creating a home base for your tribe to find you.
Growing your downloads could help you have more impact in the world. Maybe you want to generate more revenue or have a bigger and better reputation.
There are many reasons you might want to grow your podcast downloads. And all of these reasons are valuable and worthy. But you can't choose all of them.
You need to select a reason that is meaningful to you. The reason must stir the fire inside of you and inspire you. Your why can't be for any

Have you had little success finding new listeners and growing your podcast downloads? You aren't alone.
THE CHALLENGE WITH DOWNLOADS
I recently sent an email to my tribe asking about the biggest challenge most podcasters face. Podcasters like you mentioned things like these as their biggest challenges...
 
Finding more subscribers interested in my content
I need perfect people listening to my podcast
I'm trying all things to increase downloads
Learning to build an interactive community
What else can I do to grow my downloads
I have no email list
I need a strategy
 
Have you had similar struggles?
You've tried many things. Empty promises is all you get from the webinars you've attended.
It is time you get a growth strategy that works.
That's why I've turned my Audience Explosion Blueprint program into a powerful 3-day workshop. I shot a video all about it. You can see it at www.PodcastTalentCoach.com/audience.
During the Audience Explosion Blueprint workshop, you'll develop a REAL strategy to consistently and easily grow your podcast audience.
This event will help you quickly and easily explode your audience without the frustration, hard work and guessing.
To overcome your growth struggles, join us. You can see all the details and get registered at www.PodcastTalentCoach.com/audience.
PODCASTS FADE AWAY
Podcasts fade away for 3 reasons.
Podcasters give up because podcasting is more work than they thought it was going to be. They don't have a system in place to produce their show easily and consistently.
Podcasters give up because downloads of their show doesn't grow as fast as they thought it would. They don't have a strategy in place to help them grow consistently.
And finally, podcasters give up because the show doesn't make money as fast as they thought it would. They don't have a process in place to grow a business with their podcast.
DOWNLOADS WITH SPRAY AND PRAY
Let's talk about growing your downloads.
Many podcasters approach growing their downloads with a spray and pray approach. They try a million things and wonder why nothing works.
Imagine you were trying to lose weight.
Today, you try cutting out all carbs.
Yesterday, you tried riding the stationary bike for 30 minutes.
The day before that you didn't do anything, because you got busy.
You tried the Atkins diet the day before that.
It was walking around the neighborhood the day before that.
You only ate Lean Cuisine meals the day before that.
Unfortunately, you missed two days, because you were out of town.
But you ate nothing but vegetables the day before you left town.
You hit the gym for the first time in 3 months the day before that.
This has been going on for 3 weeks and you wonder why you haven't lost any weight.
When you dabble in a variety of tactics, nothing seems to work. But when you focus on a few select tactics and work consistently, you have a better chance of experiencing results.
But, we're getting ahead of ourselves. Before we can talk tactics, we need to talk fundamentals.
YOUR POWERFUL WHY
Why do you want to grow your downloads?
A powerful "why" can be inspirational to you and your tribe.
Podcasters give me many reasons they want to grow their downloads.
It could be to spread your message. Maybe you want to build your authority.
Growing your downloads can help you grow your business or market your goods and services.
Maybe you want to grow your downloads so you can be a thought leader. Or you're creating a home base for your tribe to find you.
Growing your downloads could help you have more impact in the world. Maybe you want to generate more revenue or have a bigger and better reputation.
There are many reasons you might want to grow your podcast downloads. And all of these reasons are valuable and worthy. But you can't choose all of them.
You need to select a reason that is meaningful to you. The reason must stir the fire inside of you and inspire you. Your why can't be for any

32 min

Top Podcasts In Technology

Acquired
Ben Gilbert and David Rosenthal
The Gatekeepers
BBC Radio 4
Lex Fridman Podcast
Lex Fridman
Hard Fork
The New York Times
All-In with Chamath, Jason, Sacks & Friedberg
All-In Podcast, LLC
The Vergecast
The Verge