Irrelevant innovation Managing innovation - creating value from ideas

We spend so much of our time thinking about important innovation but maybe we should spare a thought for what might be called ‘irrelevant innovation’? And explore round the edges of this phenomenon — is it all wacky stuff or are there circumstances where it has more to offer? Is it a matter of framing, are we missing an innovation trick or two by dismissing such ideas too early?This podcast offers a suggested outline typology, a first shot at mapping the territory — feel free to add your own ...