JetBlue is one of those rare companies that customers simply love. Jamie Perry, Vice President of Marketing at JetBlue, talks about how the company does it through a mission of “Inspiring Humanity” – creating a better flying experience that’s accessible to all.
Listen to this episode to learn:
• How a framework of values can empower employees to do right by customers
• How JetBlue developed its first premium service while staying true to its ethos
• Why breaking from constraints of the industry can spur innovation