Lash Artist Turned Marketing Coordinator: Mackenzie Unsworth's Journey Untamed

In this episode, AnneMarie is joined again by Untamed Artistry’s Marketing and Creative Coordinator and expert lash artist Mackenzie Unsworth. This episode is full of love as AnneMarie and Mack talk about Mack’s start in the lashing business, how she got hired as Marketing and Creative Coordinator at Untamed Artistry, her love of her job and the lashing industry, and some of her hopes, aspirations, and advice for artists and the future of the industry in general.

The Untamed podcast is hosted by Cheryl Peng, Founder of Untamed Artistry and AnneMarie Lorenzini, CEO. Untamed Artistry provides professional lash artists with helpful knowledge and quality eyelash extension products (hand-tested in our lash nerd lab). Find great products and all the education you could ever want (with a healthy dose of quirk) at UntamedArtistry.com

Expect to hear:


Mack’s grandmother encouraged her to become a lash artist at 17
Finding UA on Instagram
Surprising discoveries “behind the scenes”
Advice on not getting sucked into influencer culture
Learning how to ask for help- it’s necessary
Navigating the lash industry - who can you trust?
The future of the industry - sustainability, kindness, and support
Career aspirations
Proudest career moments
Tips and tricks for self-care
Questions from listeners
Advice for aspiring young lash artists - stick with what is fulfilling, even if it’s non-traditional

Resources:

Mackenzie’s First UA Unboxing Video

Connect with Mackenzie:

Mackenzie on Instagram

Mackenzie on LinkedIn

Connect with Cheryl and AnneMarie:

Cheryl's Instagram

AnneMarie's Instagram

Cheryl Peng LinkedIn

AnneMarie Lorenzini LinkedIn

Untamed Artistry Website