Make Your Mark Online: Website Tips for Personal Brands Martin Huntbach & Lyndsay Cambridge

A Start Here page is a way of welcoming a website visitor who's unsure what to do next on your website. They're unfamiliar with you and your business, and a start here page gives them a tour of your site and explains what you do.
In this podcast episode, you'll learn...
What is a start page and whether you should or shouldn't have one What to include on a start here page How a start here page can convert How we go against what many others say should be on a 'start here' page

Website copy is one of the key elements that will make your website a success. That's why, in this episode, we'll give you four easy ways you can instantly improve your writing. 
You'll learn...
How to make your copy more engaging  How to identify passive voice  How to make your copy less clunky  How to use rhythm in your writing 

You may have noticed some changes happening in Google, which can be a bit worrying. 
In this episode, we're going to talk about these changes, what impact they'll have on you and, most importantly, what you can do about it. 
We'll be chatting about...
- The issues with Google that could lead to less organic traffic to your website 
- How you can still maintain and even get more traffic from Google even with these changes 
 

Everyone wants their website to look great. When our websites look good, we look good. And we feel confident driving traffic to it. 
But often we get too caught up in how a website looks and we neglect everything else. 
But there are actually 6 elements that make a great website, and all these need to be carefully balanced. 
In this podcast episode, I talk about...
What the 6 elements are  How you can implement these elements on your website  How the elements work together  How not one website in the world can get these elements 100% right   

In this super practical podcast episode, we're going to tell you exactly how to collect email addresses on your website.
In this episode, you learn...
What I class as pushy or annoying ways to capture leads The best way to capture email addresses from your blog How to get people to get in touch with you when they're on your service page What information you should ask for when capturing people's data How you can capture leads from your homepage Resources Content Planner
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Website Buyer's Guide

In this super practical podcast episode, we're going to tell you exactly how to produce over 50 pieces of content in just 30 minutes. 
You'll probably want to grab a pen and paper for this episode, or better yet, download our content planner which will help you. 
In this episode, you learn...
How to relate your content to the products or services that you offer  The type of content that delivers more leads and sales The six key topics you need to cover in your content  How to get in front of people searching on Google  Why you need to view your content as a customer service tool  How to create over 50 pieces of content in just 30 minutes by following along to this episode