Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site‪!‬ Veena Prashanth

Action takers always win!
Being at home now more than ever means... more time to work on my passion! I didn't have any plans to record a podcast episode this morning but I received an email from a customer this morning where he shared an email to show how something he did recently created an $800 sale that you can do very easily as well.
Be sure to take a listen to find out what this customer of our membership plugin - DigitalAccessPass.com (DAP) said and why it was important for me to share this message with you today! 
Episode Link: MembershipSiteLab.com/34

Involuntary churn does not just impact your revenue, it negatively impacts your relationship with the customer as well because they lose access to the product or service they are actively using without even realizing that their payment failed or their subscription was suspended or terminated.
You can easily minimize involuntary churn using the right tools and strategy. Each payment processor is different and they deal with failed payments differently.
Take a listen to this episode to learn how you can automate failed payment management that will allow you to minimize the friction customers may encounter during subscription renewals and will help drive down involuntary churn.

Recently one of our DAP customers contacted us as he wanted to know if there was way to implement a rewards-based membership model.
Here's what he wanted to do...
When users click on his facebook ad and land on his opt-in page, he wanted to gift those users 100 points. And he wanted to allow these users to use their points just like coupons on the checkout. A simple rewards-based model that's sure to help you increase your opt-in conversions.
Because not only are you giving away a valuable freebie when they opt-in but on the top of that, they get a free gift that's extremely valuable because they could use it towards purchase of ANY products/services on your site.
This is simply the kind of reward your customers will value the most. So how do you implement a simple rewards-based membership model like this?
Take a listen to this episode to find out step-by-step how I helped this user implement this model in his membership site and how you can do the same.

Recently we received a pre-sales email from a user who asked some great questions about magazine subscription model.
She said:
I'm looking for a membership plugin that will do the following:
- Person purchases a membership and gets access to the current month's content, but not previous months content.
- As long as they are a member, they get ongoing content that is published each month on the first of the month.
- I would want to have a Member's Area or Dashboard where they can view all the content that they have available to them.
- I need a place like a Shop or a store page to show them previous month's content that they don't have access to, that they could purchase each one separately. Does your plugin support these features?
Take a listen to this episode to find out my responses to her questions, what other membership plugin she had shortlisted, why she ended up choosing DAP over other plugins, and step-by-step how to implement this in your membership site!

You probably already know what is Product Chaining in DAP. With Product Chaining, you can set up rules in DAP to say, if a member buys Product A, also give them access to Product B. This is for 2 products on the same web site.
Now imagine doing Product Chaining across two different web sites, each with its own DAP installation. It is basically cross-site product chaining. And this is exactly what you can do using DAP2DAP!
You can have users automatically registered on the destination DAP site when they make a purchase on the source site or signup for free membership on source site. You can have users automatically removed from product on your destination site when they cancel their membership on the source site. You can also have DAP2DAP sync password / profile from one site to another!
Take a listen to this episode to find out how I use DAP2DAP on my sites to deliver bonuses, upsells, order bumps and how you can do the same!

Users mistyping their email address on the checkout page is a big problem for online business owners. As mobile ordering is becoming common, this is becoming a huge problem as people have typos in the email more than ever before. So users complete purchase without realizing that they mistyped their email. After purchase, they look forward to getting started and expect some kind of purchase confirmation or a welcome email but that email never arrives. This obviously results in poor customer experience and often results in refunds and cancellations. Some may share their negative experience with others in the community. This can have an impact on your brand and can lead to lost sales.
The good news is that we did our research and found a solution to this problem! Take a listen to this episode of "Membership Site Lab" to find out what I found from my research and how we've solved this problem for our users!