32 min
Meta & Break Free to Fly with Jacqui Free-Sze OX for GOOD Podcast
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- Marketing
What if you could use your talents to reach an audience of 100 million and help set people free from trafficking? What if you could bring the power and scale of a global organization to impact a problem you care deeply about? As host, Jesse Oxford explains in this episode: "I think a lot of people feel like if you want to do something fresh and new, you need to do it small. But a lot of times if you do that, you'll trade on the impact that you gain from doing things at scale, even though it's harder."
Jacqui Free-Sze has done just that, creating remarkable impact at scale. She joins us on the OX for GOOD Podcast to share her vision and work leading the Break Free to Fly Project, an AR/VR project that raised awareness about human-trafficking. Jacqui brought together four key NGOs (A21, AIM, IJM, ECPAT), and a global team of 50+ at Meta, to lead a global campaign across 17 markets. This project has been record-breaking, and had real measurable impact.
Jacqui is a Senior Art Director and Creative Lead at Meta. Born in Hong Kong, Jacqui grew up in England and has lived in London and Paris for nearly two decades. Throughout her creative and innovative career, she’s worked with a whole host of amazing clients, from David Beckham to Nike, L’Oreal and Uber.
Jacqui has used her talents for remarkable good. Learn more at http://www.byjacqui.com/break-free-to-fly-meta-for-social-good
What if you could use your talents to reach an audience of 100 million and help set people free from trafficking? What if you could bring the power and scale of a global organization to impact a problem you care deeply about? As host, Jesse Oxford explains in this episode: "I think a lot of people feel like if you want to do something fresh and new, you need to do it small. But a lot of times if you do that, you'll trade on the impact that you gain from doing things at scale, even though it's harder."
Jacqui Free-Sze has done just that, creating remarkable impact at scale. She joins us on the OX for GOOD Podcast to share her vision and work leading the Break Free to Fly Project, an AR/VR project that raised awareness about human-trafficking. Jacqui brought together four key NGOs (A21, AIM, IJM, ECPAT), and a global team of 50+ at Meta, to lead a global campaign across 17 markets. This project has been record-breaking, and had real measurable impact.
Jacqui is a Senior Art Director and Creative Lead at Meta. Born in Hong Kong, Jacqui grew up in England and has lived in London and Paris for nearly two decades. Throughout her creative and innovative career, she’s worked with a whole host of amazing clients, from David Beckham to Nike, L’Oreal and Uber.
Jacqui has used her talents for remarkable good. Learn more at http://www.byjacqui.com/break-free-to-fly-meta-for-social-good
32 min