Mindset & Marketing with Matthew Toman & Sharon Kirkpatrick Matthew Toman & Sharon Kirkpatrick

In this episode of the Mindset and Marketing Podcast, your host Sharon takes the reins for an insightful conversation about entrepreneurship with Carmel, a nurse practitioner turned successful business owner. Carmel shares her inspiring journey from a diverse nursing career to establishing The Skin Company, an aesthetics clinic in Bermuda. Together, they dive into the invaluable lessons learned from running a business, highlighting that success is a gradual process and seldom achieved overnight. Carmel candidly discusses how she navigated the challenges of starting a new venture, emphasizing the importance of thorough preparation and choosing the right tools to streamline business operations.

The discussion provides practical insights into balancing mindset and marketing, focusing on how to build confidence, set realistic goals, and maintain a positive outlook amidst the entrepreneurial ups and downs. Carmel reveals how she turned her vision into reality by leveraging her clinical expertise and marketing savvy, ultimately creating a thriving business. This episode is packed with inspiration, expert advice, and actionable tips for anyone looking to pursue their passion and build a successful business. Whether you're just starting out or seeking to elevate your existing brand, you won't want to miss this conversation.



✅Connect with Matthew:
👉https://mindsetandmarketingacademy.com/
👉https://bankhousemediagroup.com/
👉https://www.instagram.com/matthewtoman/
👉https://www.facebook.com/matthew.toman
👉https://theevolutionofsuccess.com/
👉https://www.bankhousemedia.ie/

More related tags: Entrepreneurial Journey, Nursing to Business Success, Starting an Aesthetics Clinic, The Skin Company Insights, Business Preparation Tips, Essential Business Tools, Building Business Confidence, Setting Realistic Business Goals, Positive Mindset in Business, Navigating Business Challenges, Marketing for Entrepreneurs, Clinical Expertise in Business, Transforming Vision into Reality, Streamlining Business Operations, Aesthetics Business Success, Inspiration for New Entrepreneurs, Passion-Driven Business Success, Expert Business Advice, Thriving Business Strategies, Personal Growth in Entrepreneurship, Building a Successful Brand, Entrepreneurial Perseverance, Business Startup Tips, Goal Setting for Entrepreneurs, Maintaining Business Positivity, Practical Business Insights, Business Ownership Journey, Elevating Existing Brands, Developing Resilience in Business.



#EntrepreneurialJourney #NursingToBusinessSuccess #StartingAnAestheticsClinic #TheSkinCompanyInsights #BusinessPreparationTips #EssentialBusinessTools #BuildingBusinessConfidence #SettingRealisticBusinessGoals #PositiveMindsetInBusiness #NavigatingBusinessChallenges #MarketingForEntrepreneurs #ClinicalExpertiseInBusiness #TransformingVisionIntoReality #StreamliningBusinessOperations #AestheticsBusinessSuccess #InspirationForNewEntrepreneurs #PassionDrivenBusinessSuccess #ExpertBusinessAdvice #ThrivingBusinessStrategies #PersonalGrowthInEntrepreneurship #BuildingASuccessfulBrand #EntrepreneurialPerseverance #BusinessStartupTips #MaintainingBusinessPositivity #PracticalBusinessInsights #BusinessOwnershipJourney #ElevatingExistingBrands #DevelopingResilienceInBusiness

In this episode, your host Sharon Kirkpatrick takes over for a conversation about entrepreneurship with Lisa McFarland, Relationship coach and expert. Together, they dive into the invaluable lessons learned from running a business, particularly emphasizing that success takes time and is rarely an overnight achievement. They explore Lisa's journey from uncertainty to building a thriving coaching practice, sharing candid stories of how she navigated challenges and grew her brand. They highlight the importance of adopting the right mindset and emphasize that resilience, adaptability, and perseverance are essential in overcoming the inevitable ups and downs of entrepreneurship.



The conversation also provides practical insights into balancing mindset and marketing, touching on how to set realistic goals, measure progress, and maintain a positive outlook through the entrepreneurial rollercoaster. Lisa shares her personal growth story, revealing how she transformed adversity into opportunity and built her thriving online coaching business. This episode is packed with inspiration, expert advice, and actionable tips for anyone looking to pursue their passion and build a fulfilling business. Whether you're navigating your first steps or looking to revitalize your existing brand, you won't want to miss this conversation.



✅Connect with Matthew:👉https://mindsetandmarketingacademy.com/👉https://bankhousemediagroup.com/👉https://www.instagram.com/matthewtoman/👉https://www.facebook.com/matthew.toman👉https://theevolutionofsuccess.com/👉https://www.bankhousemedia.ie/

In this episode, your hosts Matthew Toman and Sharon Kirkpatrick dive deep into the world of people-pleasing and unpack how this habit could be quietly holding you back. We'll look at some pretty eye-opening stats: 56% of women and 42% of men see themselves as people pleasers, and a whopping 92% of us show at least one people-pleasing trait. It’s clear that trying to make everyone happy is a common struggle, but what’s the real cost? We’re here to explore why always putting others first can lead to stress, burnout, and living a life that’s more about others than yourself. Expect to hear some personal stories and expert advice that shed light on just how widespread this issue is.

We also get into the nitty-gritty of how to start saying no, setting boundaries, and putting your own needs first. It’s all about small, manageable changes that can make a big difference in how you feel and live. We'll share tips and tricks for those of you who find it tough to push back, feel guilty about setting limits, or rely too much on others’ approval. If you’re ready to steer your life in a direction that feels right for you, don’t miss this episode!



✅Connect with Matthew:👉https://mindsetandmarketingacademy.com/👉https://bankhousemediagroup.com/👉https://www.instagram.com/matthewtoman/👉https://www.facebook.com/matthew.toman👉https://theevolutionofsuccess.com/👉https://www.bankhousemedia.ie/

In this episode, your hosts Matthew Toman and Sharon Kirkpatrick discuss the critical role of marketing spend in business growth, emphasizing its importance as an investment rather than just an expense. We explore a variety of marketing channels, including social media, content creation, and influencer marketing, offering practical advice on effectively allocating a marketing budget. We share a lot of personal stories and expert tips for entrepreneurs looking to enhance their marketing strategies. We stress the importance of assessing the return on investment from various marketing strategies to ensure that expenditures contribute positively to business growth.

Additionally, the episode covers the practical aspects of creating and managing a marketing budget, focusing on the unique challenges faced by small businesses. We advocate for a strategic approach to budgeting that comprehensively covers different marketing activities. We discuss the necessity of continuous promotion and marketing to attract new customers and sustain business growth, emphasizing realistic budget setting and understanding marketing as an integral part of business overheads. So if you’re a business owner looking for the smartest way to allocate your marketing budget, you don’t want to miss this episode.

✅Connect with Matthew:
👉https://mindsetandmarketingacademy.com/
👉https://bankhousemediagroup.com/
👉https://www.instagram.com/matthewtoman/
👉https://www.facebook.com/matthew.toman
👉https://theevolutionofsuccess.com/
👉https://www.bankhousemedia.ie/

More related tags: Marketing Budget Planning, Strategic Budget Allocation, ROI on Marketing, Small Business Marketing, Marketing Investment, Continuous Promotion, Business Growth Tactics, Social Media Strategy, Influencer Marketing Insights, Content Creation Tips, Realistic Budget Setting, Marketing as Overhead, Marketing Channel Optimization, Effective Marketing Techniques, Marketing Strategy Insights, Entrepreneur Marketing Guide, Maximizing Business Potential, Marketing Return Analysis, Digital Marketing Essentials, Marketing Expense Management, Business Expansion Strategies, Marketing Advice for Entrepreneurs, Engaging Marketing Discussion, Practical Marketing Solutions, Understanding Marketing Costs, Budgeting for Marketing, Marketing Efficiency, Enhancing Business Visibility, Marketing Resource Allocation, Profitable Marketing Approaches.


#MarketingBudgetPlanning, #StrategicBudgetAllocation, #ROIOnMarketing, #SmallBusinessMarketing, #MarketingInvestment, #ContinuousPromotion, #BusinessGrowthTactics, #SocialMediaStrategy, #InfluencerMarketingInsights, #ContentCreationTips, #RealisticBudgetSetting, #MarketingAsOverhead, #MarketingChannelOptimization, #EffectiveMarketingTechniques, #MarketingStrategyInsights, #EntrepreneurMarketingGuide, #MaximizingBusinessPotential, #MarketingReturnAnalysis, #DigitalMarketingEssentials, #MarketingExpenseManagement, #BusinessExpansionStrategies, #MarketingAdviceForEntrepreneurs, #EngagingMarketingDiscussion, #PracticalMarketingSolutions, #UnderstandingMarketingCosts, #BudgetingForMarketing, #MarketingEfficiency, #EnhancingBusinessVisibility, #MarketingResourceAllocation, #ProfitableMarketingApproaches.

In this episode, your hosts Matthew Toman and Sharon Kirkpatrick explore the transformative power of upgrading your morning routine. Perfecting the start of your day is not just about setting an alarm or choosing the right breakfast; it's about creating a series of intentional habits that prime you for success in all areas of life. We delve into the key components of a dynamic morning routine—from the benefits of meditation and journaling to the impact of physical exercise and a nutritious breakfast. Our discussion includes practical tips for tailoring your morning to fit your personal goals and lifestyle, ensuring you begin every day with purpose and energy.



We also examine the psychological and physical benefits of a structured morning routine, highlighting how these habits can improve mental clarity, increase productivity, and boost overall well-being. Whether you're looking to overhaul your current routine or just make some minor tweaks, tune in to learn how to craft a morning that sets the tone for a successful day.



✅Connect with Matthew:
👉https://mindsetandmarketingacademy.com/
👉https://bankhousemediagroup.com/
👉https://www.instagram.com/matthewtoman/
👉https://www.facebook.com/matthew.toman
👉https://theevolutionofsuccess.com/
👉https://www.bankhousemedia.ie/



More related tags: Morning Routine Tips, Wellness Strategies, Productivity Boosting Techniques, Mental Clarity Practices, Physical Exercise Benefits, Nutritious Breakfast Ideas, Meditation Benefits, Journaling for Success, Tailored Morning Routines, Lifestyle Optimization, Expert Wellness Insights, Behavioral Science Findings, Daily Habit Formation, Energy Boosting Routines, Effective Morning Habits, Goal-Oriented Mornings, Mindfulness Practices, Morning Routine Science, Personal Development Tips, Healthy Morning Habits, Routine Personalization, Morning Productivity, Well-Being Enhancement, Morning Routine Transformation, Habit Tracking, Success Mindset Strategies, Morning Motivation Techniques, Personal Achievement Tips, Routine Structure Importance, Starting the Day Right.



More related tags: #MorningRoutineTips #WellnessJourney #BoostProductivity #MentalClarity #PhysicalWellness #HealthyBreakfast #MeditationDaily #JournalingHabits #CustomRoutines #LifestyleGoals #WellnessExperts #ScienceOfWellness #HabitBuilding #EnergyBoost #MorningHabits #GoalSetting #MindfulnessMatters #ScienceOfSuccess #PersonalGrowth #HealthyHabits #PersonalizeYourDay #ProductiveMornings #EnhanceWellbeing #TransformYourMorning #TrackHabits #SuccessMindset #MorningMotivation #AchievementUnlocked #StructuredRoutine #StartTheDayRight

In this episode, your hosts Matthew Toman and Sharon Kirkpatrick dive into the absolute lifeblood of any successful business: lead generation. Understanding your lead generation strategy is crucial for several reasons—it allows you to assess whether your leads are converting, forecast potential earnings, identify areas needing improvement, and set realistic sales targets. We cover essential metrics such as tracking the number of leads per month and year, and the percentage of leads that you convert into customers. Our episode features expert tips on following up with your leads and the importance of persistence, highlighting that it often takes about eight interactions to make a sale and even more with cold leads.

This episode also offers valuable insights into the benefits of using a Customer Relationship Management (CRM) system to enhance visibility and efficiency in handling leads. We discuss the significance of varied and personalized follow-up strategies, the critical role of feedback from clients, and the importance of tracking every aspect of the lead journey to optimize future strategies. With a focus on identifying trends in successful deals and losses, perfecting objection handling, and maintaining consistent messaging and processes in sales calls, we ensure your team is well-equipped to meet customer preferences. Tune in to transform these insights into actionable strategies for more leads that will propel your sales forward.


✅Connect with Matthew:
👉https://mindsetandmarketingacademy.com/
👉https://bankhousemediagroup.com/
👉https://www.instagram.com/matthewtoman/
👉https://www.facebook.com/matthew.toman
👉https://theevolutionofsuccess.com/
👉https://www.bankhousemedia.ie/


More related tags: Lead Management Essentials, Sales Strategy Insights, CRM Benefits, Close Win Ratios, Lead Tracking Techniques, Effective Follow-Up Practices, Cold Lead Conversion, Sales Team Training, Real-World Sales Stories, Actionable Sales Tips, Personalized Sales Approaches, Sales Call Optimization, Lead Source Analysis, Sales Forecasting Methods, Enhancing Lead Visibility, Sales Objection Handling, Client Feedback Importance, Identifying Sales Trends, Quick Response Benefits, Multi-Touchpoint Strategy, Maximizing Lead Conversion, Sales Target Setting, Practical Lead Management, Streamlined Sales Processes, Customer Engagement Tactics, Optimizing Sales Performance, Sales Insights, Business Growth Strategies, Understanding Lead Dynamics, Marketing Fundamentals, Digital Marketing Strategies, Content Marketing Tips, Social Media Engagement, Email Marketing Tactics, B2B Marketing Strategies, Lead Generation Techniques, Marketing ROI Improvement, Conversion Rate Optimization, Online Marketing Trends

#LeadManagementEssentials, #SalesStrategyInsights, #CRMBenefits, #CloseWinRatios, #LeadTrackingTechniques, #EffectiveFollowUpPractices, #ColdLeadConversion, #SalesTeamTraining, #RealWorldSalesStories, #ActionableSalesTips, #PersonalizedSalesApproaches, #SalesCallOptimization, #LeadSourceAnalysis, #SalesForecastingMethods, #EnhancingLeadVisibility, #SalesObjectionHandling, #ClientFeedbackImportance, #IdentifyingSalesTrends, #QuickResponseBenefits, #MultiTouchpointStrategy, #MaximizingLeadConversion, #SalesTargetSetting, #PracticalLeadManagement, #StreamlinedSalesProcesses, #CustomerEngagementTactics, #OptimizingSalesPerformance, #SalesInsights, #BusinessGrowthStrategies, #UnderstandingLeadDynamics, #MarketingFundamentals, #DigitalMarketingStrategies, #ContentMarketingTips, #SocialMediaEngagement, #EmailMarketingTactics, #B2BMarketingStrategies, #LeadGenerationTechniques, #MarketingROIImprovement, #ConversionRateOptimization, #OnlineMarketingTrends