11 episodes

Behind every success, there are multiple mistakes. In this podcast, Andy Carvell and Gessica Bicego are not afraid to face their fears and talk about failures, missed opportunities and embarrassing blunders leading to lessons learned in the world of mobile growth.

Huge thanks to Julian for the great job with editing!

Mobile Growth Nightmares Podcast Mobile Growth Nightmares Podcast

    • Business

Behind every success, there are multiple mistakes. In this podcast, Andy Carvell and Gessica Bicego are not afraid to face their fears and talk about failures, missed opportunities and embarrassing blunders leading to lessons learned in the world of mobile growth.

Huge thanks to Julian for the great job with editing!

    MGN #11 Recorded at App Promotion Summit Berlin 2019 with Belen Caeiro & Dora Trostanetsky

    MGN #11 Recorded at App Promotion Summit Berlin 2019 with Belen Caeiro & Dora Trostanetsky

    Mobile Growth Nightmares Episode 11 — Recorded at App Promotion Summit Berlin 2019 with Belen Caeiro from Babbel and Dora Trostanetsky from SoundCloud.

    Brilliant or B******t is of course back again; this time, the guests chat about Facebook's attempts to tap into the TikTok market with Instagram Reals. https://techcrunch.com/2018/11/09/lasso-facebook-app-store/

    • 27 min
    MGN #10 Halloween special with Lucas Fedrizzi, Head of Sales & Expansion at Infleux.co

    MGN #10 Halloween special with Lucas Fedrizzi, Head of Sales & Expansion at Infleux.co

    Mobile Growth Nightmares Episode 10 — Halloween special with Lucas Fedrizzi, Head of Sales & Expansion at Infleux.co.

    The Brilliant or B******t covers the Forbes article featuring the recent Influencer Marketing Summit: https://www.forbes.com/sites/matzucker/2019/09/25/influencer-marketing-solutions-but-no-hero/#61f34fe53e8a

    A book recommended by Lucas to learn the greatest sales tactics: Predictable Revenue by Aaron Ross and Marylou Tyler: https://www.amazon.de/dp/0984380213/

    • 33 min
    MGN #9 Recorded at AGS 2019 with Ada Dubrawska from Clue and Catherine Bostian from Delivery Hero

    MGN #9 Recorded at AGS 2019 with Ada Dubrawska from Clue and Catherine Bostian from Delivery Hero

    Episode 9 of MGN was recorded at App Growth Summit (AGS) in Berlin together with Ada Dubrawska, from the Messaging team at Clue and Catherine Bostian, CRM Manager at Delivery Hero.

    • 41 min
    MGN #8 Recorded at MAU 2019 with Adam Lovallo from grow.co and Fabien-Pierre Nicolas from SmartNews

    MGN #8 Recorded at MAU 2019 with Adam Lovallo from grow.co and Fabien-Pierre Nicolas from SmartNews

    Episode 8 of MGN was recorded at Mobile App Unlocked (MAU) in Las Vegas together with Adam Lovallo, the mastermind behind MAU and grow.co, and Fabien-Pierre Nicolas, VP of Marketing at SmartNews.

    • 28 min
    MGN #7 Live recording at APS Berlin with Lenette Yap from Wargaming and Jacques Frisch from Glovo

    MGN #7 Live recording at APS Berlin with Lenette Yap from Wargaming and Jacques Frisch from Glovo

    Episode 7 of MGN is a special one, it was recorded live at App Promotion Summit in Berlin together with Lenette Yap, UA manager at Wargaming and Jacques Frish, Digital Marketing Director at Glovo.
    In the "Brilliant or B******t" section of this episode, we asked both the speakers and the audience for their take on "Adjust and Acquire.io acquisition" https://www.adjust.com/blog/adjust-acquires-acquiredio/

    • 34 min
    MGN #6 - All aboard! with André Kempe, Admiral of the fleet @ GrowBoat.io

    MGN #6 - All aboard! with André Kempe, Admiral of the fleet @ GrowBoat.io

    All aboard! Episode 6 of MGN features André Kempe, Admiral of the fleet at GrowBoat.io, previously Co-Founder & CMO at Rechaaarge by Solidaryti.com. André Kempe is a mobile marketing expert who has been in the mobile industry from pretty much the beginning.
    In the "Brilliant or B******t" section of this episode, we discuss the AdExchanger article with the bold headline: "There are no organic downloads" https://adexchanger.com/data-driven-thinking/there-are-no-organic-app-downloads/

    • 44 min

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