14 episodes
Off-The-Plan realestate.com.au
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- Business
The property market is ever-changing and it's hard to stay on top of what's new and what's next. Off-The-Plan unpacks topics relevant to apartment developers, land developers, home builders and project marketers in the Australian property industry. Brought to you by the Developer team at realestate.com.au, we've taken the lead from our customers and identified topics they want to know more about. Our lens is focused on the buyers of new property – off-the-plan apartments, land lots, house & land packages and those wanting to build new – and we'll dissect the influences play in their purchase journey. In each episode, our host Mike Gill will bring you candid conversations with subject matter experts, exploring insights and trends in the new homes market.
For more, visit https://developmenthub.realestate.com.au/
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New vs established properties: How to know what the buyers are seeking - Cameron Leggatt (Frasers Property)
Cameron Leggatt from Frasers Property joins us to discuss the role established properties play in the journey for new house & land buyers, and how buyers weigh these up against new properties. Learn what buyers are seeking and how to best target them.
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On the fence: Why do new apartment buyers keep their options open? - Len Warson (Glenvill)
Len Warson, CEO of Glenvill, joins us to discuss how new apartment buyers weigh up new properties against established properties throughout their buying journey. Listen in as Len and Sarah Millar unpack the data to provide you with insights on why new apartment buyers consider both options and how you can build campaigns and communications that address those buyers.
See omnystudio.com/listener for privacy information. -
Display homes: Why do buyers love them? - Paul Wolff, Porter Davis Homes
Director of Porter Davis Homes, Paul shares his perspective across sales, marketing & design in relation to display homes. In this podcast we focus on understanding how display homes help or hinder buyers in their decisions making process and what ...
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How important are display homes to new apartment buyers? - Luke Berry, Thirdi Group
Join Luke Berry from Thirdi Group and he discusses the importance of display suites and the impact they have on decision making for new apartment buyers. Listen in as Luke shares his wealth of knowledge and relevant experience with us and we answer the...
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Getting inside the hearts and minds of new home buyers
Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis. In this episode, they discuss the buyer journey and unpack the impact that market conditions have on the new ...
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Apartment Buyers: What they want and how to win them over
Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis to discuss how market conditions can affect the purchasing journey for new apartment buyers. Sarah and Stacey ...