59 episodes

Multifamily real estate is a business. Problem is your business is not as profitable as it should be. Units are sitting vacant, expenses are over budget and unhappy residents are leaving your property and blowing you up with bad online reviews. Meanwhile, you can't get your property management partner to help you solve any of it. All of this has you stressed out and worried that your investment is at risk. Sound familiar? The Operate for Profit Real Estate Podcast will help you change all of that. Our host, JC Castillo has successfully owned, operated and property managed thousands of apartment units for over 15 years. Join him as he interviews the industry's top operators and service providers to uncover insider strategies, products and technology that you can use right now to increase your revenue, decrease your expenses and turn unhappy residents into raving fans who love living at your property.

Operate For Profit Real Estate Podcast JC Castillo

    • Business

Multifamily real estate is a business. Problem is your business is not as profitable as it should be. Units are sitting vacant, expenses are over budget and unhappy residents are leaving your property and blowing you up with bad online reviews. Meanwhile, you can't get your property management partner to help you solve any of it. All of this has you stressed out and worried that your investment is at risk. Sound familiar? The Operate for Profit Real Estate Podcast will help you change all of that. Our host, JC Castillo has successfully owned, operated and property managed thousands of apartment units for over 15 years. Join him as he interviews the industry's top operators and service providers to uncover insider strategies, products and technology that you can use right now to increase your revenue, decrease your expenses and turn unhappy residents into raving fans who love living at your property.

    Here's how to find the BEST property management company for your apartment complex.

    Here's how to find the BEST property management company for your apartment complex.

    Here's how to find the BEST property management company for your apartment complex.

    The property management team you choose can make or break your multi-million multifamily investment. This week we talk about the 4 things you should look for when deciding who to hire and how to avoid picking a firm that's stuck in the dinosaur ages.

    If you own apartments in Dallas Fort-Worth and you're looking for an expert property management company that can maximize your property's investment potential, go to operateforprofit.com to find out how you can hire Velo Residential and start investing with confidence.

    • 26 min
    Want to be a mega successful multifamily real estate owner-operator?

    Want to be a mega successful multifamily real estate owner-operator?

    Want to be a mega successful multifamily real estate owner-operator?

    This week we talk with Albert M. Berriz, CEO of The McKinley Companies, which owns and operates a $4.5 billion dollar portfolio of 20,000 apartment units about the two things you must focus on NOW in order to achieve long term success as an owner-operator and to survive the next downturn.

    If you own apartments in Dallas Fort-Worth and you're looking for an expert property manager that can maximize your property's investment potential, go to operateforprofit.com to find out how you can hire Velo Residential.

    • 28 min
    Resident retention starts the day your renter moves in, not at renewal notice.

    Resident retention starts the day your renter moves in, not at renewal notice.

    Resident retention starts the day your renter moves in, not at renewal notice.

    Getting more of your residents to renew their leases will turbocharge operating profits at your multifamily property. The problem is most owners and managers only focus on renewals at the end of the current lease. This week we talk about why renewing your resident starts the day they move in, and why your residents have already decided to stay or go months before you send them a renewal notice.

    If you own apartments in Dallas Fort-Worth and you're looking for an expert property manager that can maximize your property's investment potential, go to operateforprofit.com to find out how you can hire Velo Residential.

    • 17 min
    Every non-renewing resident is costing you thousands of dollars in lost opportunity.

    Every non-renewing resident is costing you thousands of dollars in lost opportunity.

    Every non-renewing resident is costing you thousands of dollars in lost opportunity.

    What if you could predict who was more likely to stay or go before sending a renewal offer? This week we talk with Vidur Gupta, Founder & CEO of Beekin about how you can leverage data analytics and machine learning to convert more lease renewals at higher rental rates at your multifamily property.

    If you own apartments in Dallas Fort-Worth and you're looking for an expert property manager that can maximize your property's investment potential, go to operateforprofit.com to find out how you can hire Velo Residential.

    • 22 min
    Need to generate more prospect traffic at your multifamily property?

    Need to generate more prospect traffic at your multifamily property?

    Need to generate more prospect traffic at your multifamily property?

    This week we talk with Brianna Quezada of Resident360 about why Google Ads is the best way to generate instant paid traffic at your apartment property with no long term contracts. Simply spend what you need when you need to. Brianna also discusses how Google Ads work and what you should do to optimize the results.

    If you own apartments in Dallas Fort-Worth and you're looking for an expert property manager that can maximize your property's investment potential, go to operateforprofit.com to find out how you can hire Velo Residential.

    • 25 min
    How can prop-tech and back office virtualization help you increase profits?

    How can prop-tech and back office virtualization help you increase profits?

    How can prop-tech and back office virtualization help you increase profits?

    This week we talk about operating your multifamily property in a post-pandemic world and why leveraging technology and back office virtualization are the keys to keeping your onsite staff happy and focused on maximizing your profits.

    If you own apartments in Dallas Fort-Worth and you're looking for an expert property manager that can maximize your property's investment potential, go to operateforprofit.com to find out how you can hire Velo Residential.

    • 24 min

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