Podiatry Legends Podcast

Tyson E Franklin

The Podiatry Legends Podcast is hosted by Tyson E. Franklin, podiatrist, business mentor, and author of It's No Secret… There's Money in Podiatry. Each week, I speak with podiatrists from around the world who are building successful podiatry clinics, growing profitable healthcare businesses, and creating careers on their own terms. I also bring in high-performing guests from outside the profession to share practical insights on marketing, leadership, patient experience, and business growth. If you're looking for podiatry inspiration, business leadership, marketing strategies for podiatrists, ideas to attract more ideal patients, and ways to improve your clinic's performance, this podcast is for you. My goal is simple: help you think differently about podiatry, grow a stronger business, and enjoy the journey along the way. You can also watch each episode on YouTube. Just search Tyson E. Franklin.

  1. 4 DAYS AGO

    418 - Should Australian Podiatrists Use the Dr Title?

    The debate about whether Australian podiatrists should use the title Dr regularly resurfaces within the profession, usually at least once per year. In this solo episode, I explore the psychology, professional identity, and patient perception behind the discussion. I also examine common arguments raised in the debate, including concerns about academic qualifications, potential patient confusion, and the influence of professional hierarchy. He also highlights the important distinction between research expertise and clinical experience. By introducing concepts such as The Authority Illusion and The Three Types of Authority in Healthcare, this episode offers a balanced perspective on how authority is perceived by patients and what ultimately matters most in clinical practice. Key Takeaways • The Dr title debate resurfaces regularly within podiatry. • In Australia, podiatrists can legally use the title Dr if they clearly identify themselves as podiatrists. • Much of the debate centres around professional identity rather than legality. • A PhD represents research expertise, not necessarily clinical expertise. • Clinical excellence develops through patient experience and repetition. • Patients often judge authority using visual and psychological signals. • Titles function as credibility shortcuts in decision making. • Healthcare authority comes from academic, clinical, and perceived sources. • First impressions influence patient choices, but clinical results build long-term trust. • Professional behaviour and respect within the profession ultimately matter more than titles. If you have an opinion on this podcast episode, please share it.  If you have any questions, you can always contact me via email at tyson@podiatrylegends.com, and if you get the chance, check out the Podiatry Legends Website

    22 min
  2. 1 MAY

    417 - Five Life Lessons from My Lower Back Injury

    This week's episode is a personal one. After experiencing a lower back injury with severe sciatic symptoms, I was forced to step away from working, cancel commitments, and rethink a lot of what I thought I had under control. In this episode, I share five key lessons that came from that experience, covering empathy, financial protection, planning ahead, and the importance of taking action before it's too late.  What made this experience even more challenging was the complete loss of independence. Something as simple as walking a few steps, sitting in a chair, or driving a car became almost impossible. I had to rely heavily on my wife to get to appointments and manage day-to-day tasks, which is something I've never had to do before. That feeling of helplessness really hits you, especially when you're used to being active, working, and in control of your schedule. It also forced me to cancel a number of commitments, including coaching calls, podcast interviews, and even a speaking engagement in Canada that I had been looking forward to for months. That was a tough pill to swallow. But in hindsight, having that time blocked out turned out to be a blessing. It gave me the space to focus on recovery, attend appointments, and reflect on what had happened without the added pressure of trying to push through it. Throughout this process, I also experienced very different levels of care from healthcare professionals. Some were exceptional, showing genuine empathy and understanding, while others felt distant and disengaged. That contrast really reinforced how important communication, tone, and presence are when working with patients. These experiences don't just apply to podiatry; they apply to every healthcare professional and business owner. Because at the end of the day, it's not just about clinical skills or business strategy. It's about how you show up, how you prepare for the unexpected, and how you treat people when they need you most. If you have any questions, you can always contact me via email at tyson@podiatrylegends.com, and if you get the chance, check out the Podiatry Legends Website

    30 min
  3. 23 APR

    416 - Why Podiatrists Must Embrace AI with Jonathan Small

    Artificial Intelligence is no longer something for the future; it's already influencing how patients search for answers and choose healthcare providers. 10 Key Takeaways from this Episode AI is already influencing patient decisions ChatGPT is becoming a new search engine before choosing Google AEO (Answer Engine Optimisation) is the next evolution of SEO Early adopters will gain a competitive advantage over late adopters AI can dramatically reduce admin time Your prompts determine your results AI can help personalise your podiatry marketing Patients are becoming more informed before visits by using AI Perfection isn't required, but progress is, so start taking action The best way to learn AI is to start using it In this episode, Tyson Franklin is joined by Jonathan Small to explore how podiatrists can begin using AI in practical ways within their clinics. From marketing and content creation to improving systems and patient communication, AI offers opportunities to save time and operate more efficiently. They also discuss the importance of early adoption, the role of Answer Engine Optimisation (AEO), and why resisting change could leave podiatrists behind. If you've been unsure about AI, this conversation will help you understand where it fits and how to start using it today. Do you love the Podiatry Legends Podcast? If you do, consider leaving a rating and review. It will only take you two minutes.  Have you checked out the Podiatry Legends Podcast website?  Have you ever considered a Podiatry-Specific Business Coach?

    47 min
  4. 16 APR

    415 - The Worst Time to Get Business Coaching with Tyson E Franklin

    A common phrase I hear from podiatrists is: "Once I get busier, I'll look into business coaching." On the surface, it sounds logical, but in reality, it's one of the biggest mistakes you can make. In this solo episode, I unpack why waiting creates more problems than it solves. I discuss the "amplification effect," "the I'll wait till later trap", how inefficiencies grow under pressure, and why being busy often leads to stress rather than success. 10 Key Takeaways Waiting until you're "busier" is backwards thinking Growth doesn't create clarity—clarity creates growth. Being busy doesn't fix problems—it amplifies them Weak systems, poor communication, and inefficiencies all get worse under pressure. The "I'll sort it out later" mindset keeps you stuck When you're quiet, you delay. When you're busy, you don't have time. There is no perfect time to improve your business The ideal moment you're waiting for doesn't exist. Business coaching is a lever, not a reward It's something you use to create success—not something you earn after achieving it. Mental space is your biggest advantage when things are quiet It allows you to plan, think clearly, and implement properly. Growth without structure leads to chaos and burnout More patients + poor systems = more stress, not more success. Fixing a busy, broken clinic is harder than building it right early Untangling inefficiencies under pressure is slow and frustrating. Successful clinics prepare for growth before it happens They build systems, strategy, and team alignment early. Your pricing should be flexible and value-based—not fixed or competitor-driven Factor in your costs, future expenses, and the value you deliver—not just what others charge. I also share two bonus insights (Easter Eggs) around pricing at the end of this episode. If you've been enjoying the Podiatry Legends Podcast, consider leaving a rating and review. It will only take you two minutes.   Link to Episode 137 - 7 1/2 Questiosn to Ask Your Business Coach Have you checked out the Podiatry Legends Podcast website?  Have you ever considered a business coach? If you have, Let's Talk

    17 min
  5. 2 APR

    413 - Connected Podiatrists Don't Leave Podiatry with Anne Melville

    In this episode, Anne Melville shares how she built a successful private practice in the small Scottish town of Gourock and implemented a membership model that now supports both her business and her lifestyle. The result has been increased stability, stronger patient relationships, and the ability to create a genuine sense of community. We explore the importance of professional connections, why you need to overcome self-doubt, and why podiatrists who stay engaged with their peers are far more likely to thrive in the profession and less likely to leave long-term. The Turning Point Most Podiatrists Face Like many podiatrists, Anne reached a point where she considered walking away from her business. The pressure, the responsibility, and the emotional toll caught up with her, and she even put her practice up for sale. But what changed everything wasn't a new marketing strategy or a business course. It was a connection. The relationships she had built within the podiatry community pulled her back. Conversations with peers, friendships formed at events, and simply knowing she wasn't alone made the difference. This reinforces something I've said many times: Connected podiatrists don't leave the profession. Key Takeaways from this Episode Connection is the key to long-term success in podiatry Membership models create stability and stronger patient relationships Small towns can support highly successful practices Community-building increases patient loyalty Collaboration beats competition Mature-age learning builds resilience and discipline Family support can be a powerful driver of success Patients value how you make them feel, not just what you do Imposter syndrome is common, but often inaccurate Connected podiatrists are far less likely to leave the profession If you've been enjoying the Podiatry Legends Podcast, consider leaving a rating and review. It will only take you two minutes.   Have you checked out the Podiatry Legends Podcast website? https://www.podiatrylegends.com/ Have you ever considered a business coach? https://www.tysonfranklin.com/coaching/

    48 min
  6. 24 MAR

    412 - The Truth About Success in Podiatry with Richard Chasen

    In this episode, Tyson Franklin is joined by Melbourne Podiatrists, Richard Chasen, for a deep and thought-provoking discussion about business, life choices, and what success really looks like in podiatry. They explore the idea that while you can have anything you want, you can't have everything, and how this impacts decisions around hiring, income, lifestyle, and long-term career direction. The conversation also challenges common beliefs about money, patient care, and what it truly takes to build a sustainable practice. This episode is ideal for podiatrists who feel stuck, overwhelmed, or unsure about their next move and are looking for clarity and practical insights to move forward. 10 Reasons Why You Should Listen to This Episode You'll understand why trying to "have it all" is holding you back And how making better trade-offs can actually move your career forward. You'll learn the real reason many podiatrists feel stuck It's not lack of skill—it's lack of clarity and direction. You'll discover why "winging it" in business never works long-term And what intentional planning actually looks like in real life. You'll rethink when (and why) to hire another podiatrist Including the biggest mistakes clinic owners make when employing too early. You'll get a clearer understanding of money vs patient care And why treating them as opposites is a dangerous mindset. You'll learn how to design a business that fits your lifestyle Instead of building something that eventually burns you out. You'll hear a simple framework to make better decisions The "why" questioning approach that cuts through indecision. You'll understand the hidden cost of success What you have to give up—and why most people ignore this part. You'll see why systems and structure matter more than motivation Especially when it comes to training staff and growing your clinic. You'll walk away thinking differently about your future With a stronger sense of direction, priorities, and what actually matters. If you've been enjoying the Podiatry Legends Podcast for the past seven years, please consider leaving a rating and review.  Have you seen the Podiatry Legends Podcast website yet? If not, go to www.podiatrylegends.com And, if you're looking for a podiatry business coach that only coaches podiatrists, visit www.tysonfranklin.com

    52 min

Ratings & Reviews

5
out of 5
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About

The Podiatry Legends Podcast is hosted by Tyson E. Franklin, podiatrist, business mentor, and author of It's No Secret… There's Money in Podiatry. Each week, I speak with podiatrists from around the world who are building successful podiatry clinics, growing profitable healthcare businesses, and creating careers on their own terms. I also bring in high-performing guests from outside the profession to share practical insights on marketing, leadership, patient experience, and business growth. If you're looking for podiatry inspiration, business leadership, marketing strategies for podiatrists, ideas to attract more ideal patients, and ways to improve your clinic's performance, this podcast is for you. My goal is simple: help you think differently about podiatry, grow a stronger business, and enjoy the journey along the way. You can also watch each episode on YouTube. Just search Tyson E. Franklin.

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