Riot Point Radio The Riot Point Research Corporation

We need to treat big problems as we hope our medical advisors treat
us—-with a clear and agreed understanding of the problem at hand.

In this episode of Riot Point Radio you get the solution the palm of your
hand.

It's time to start pouring concrete again. Get ready for the day after chaos

Customer service research is a cost-effective way to drive up sales at ever
increasing prices. It’s also a remarkable tool for taking out risks in new
product development.And, as a bonus you get customer needs spelt out in
customer language. What a treasure trove for executives.

But after early decent yields, they are disappointed when the tree stops
producing fruit.

Naturally, they blame the tree. But they’d be wrong.
They don’t understand Pavlov and Pink Floyd—-but you can. Listen to this
episode of Riot Point Radio

Wrong. It’s their fault.

The most important acronym for your business is not ROI. it’s ABM.

What’s ABM?

ABM is Always Be Marketing. Lack of it can kill your business.

A colleague of mine learnt this lesson the hard way.

Don’t less this tale happen to you

When you solve problems, do you prefer to think out of the box?

In fact, do you take a sledge hammer to the box and pulp it.

If so, then you’re an innovative problem solver (and a muscular one too it would appear) according the Kirton Adaptor Innovator theory or KAI.

Or do prefer to be creative by looking at what's worked in the past, and extending that success by continuous improvement.

Are you the go-to person for building impressive thick-walled, rebar-reinforced boxes.

If it ain't broken, improve it is your motto.

Then, according the Kirton Adaptor Innovator theory, you're an adaptive problem solver.

To be successful we need both styles but, as you'd expect, those of us making better beautiful boxes don't always appreciate a sledge hammer through the front door.

So how should innovators and adaptors work with each other for greatest mutual benefit?

Well you're about to one half of the answer.

In part 1 we heard from an innovators perspective. In part 2 Sandi gives us the adaptors perspective.

We join a conversation already in progress

Sandi, thank you for participating.

If you're interested in the innovators perspective, you'll find a link in the show notes.

If you're interested in knowing whether you're an innovator or a creative adaptor, have a look at the website theriotpoint.com

Or, you can send me an email, iwanjenkins@theriotpoint.com

Well, if you want rapid uptake up of your products, services or ideas you should hit these 3 points,

1. Solve an observable (and ideally big) problem
2. Resolve it rapidly and
3. Benefit of all participating parties.