SaaS Sessions Sunil Neurgaonkar

In this episode, we hosted Jugal Anchalia, Co-founder & CEO at Cobalt to talk about how to use integrations as a growth lever.

We start with addressing WHY companies should solve the problem of integrations.

Jugal explains the current solutions and the challenges with them.

We then discussed how we can use integrations as a growth lever - like unlocking new revenue streams, enhancing user experience, and expanding overall reach and visibility.

All this and more in this episode with Jugal.

Connect with Jugal on LinkedIn - https://www.linkedin.com/in/jugal-anchalia-0a2ab220/

In this episode, I hosted Luke Diaz, Director of Customer Success at AppZen.

Luke is passionate about building and leading high-performance customer-success orgs.

We explored strategies for achieving best-in-class gross and net retention, emphasizing the importance of customer onboarding, churn post-mortems, and aligning compensation plans.

We also discussed how to use the voice of the customer to prevent churn.

All this and more with Luke in this episode.

Connect with Luke on LinkedIn.

In this episode, I hosted Phil Putnam, VP of Sales Enablement at Notified to talk about Sales Enablement.



Phil has spent over a decade working in SaaS in various roles.



Phil talks about his responsibility as a sales enablement leader at Notified and what exactly he does in his role.



He also shares how you can build a new enablement practice in your org. Phil shares about what you should do, what you shouldn't do, and some must-haves.



We also discussed elevating an existing enablement practice in your org. Especially in cases where it's difficult for you to show the impact.



All this and more with Phil in this episode.



Connect with Phil on LinkedIn - https://www.linkedin.com/in/philputnammusic/

In this episode, I hosted Abby Hehemann, Director of Product Marketing at GetResponse to talk about setting up a customer marketing framework.



With over 14 years of experience, Abby is a specialist in strategic product positioning and value-driven messaging.



Abby shares the customer marketing framework that she and her team use at GetResponse and how you can build on yourself.



She also shares her thoughts on what makes customer marketing different than customer advocacy.



Abby points out the metrics for success while implementing such a framework.



All this and more in this episode with Abby.



Connect with Abby on LinkedIn - https://www.linkedin.com/in/abby-hehemann/https://www.linkedin.com/in/abby-hehemann/

In this episode, I hosted Ankit Chaturvedi, VP & Global Head of Marketing at RateGain.

RateGain is India’s first publicly listed SaaS company. They help Hotels and Travel companies accelerate their revenue through acquisition, retention, and wallet share expansion. If you’ve ever booked travel online, you’ve experienced RateGain. 

Ankit has over 15+ years of experience, and he shares his thoughts on marketing teams having Revenue targets.

He also shares how to ensure the alignment between marketing targets and overall company goals.

Ankit also shares his secrets about collaborating with other departments to ensure the marketing initiatives are aligned with revenue targets.

All this and more with Ankit in this episode.

Connect with Ankit on LinkedIn - https://www.linkedin.com/in/ankitchaturvedi85/

In this episode, I hosted Semir Jahic who is a Global Expansion Leader at Clari. He is also an LP at Stage 2 Capital.
Semir was the first hire for Clari in Europe and helped them expand into the region. Since then, he's helping Clari expand its operations globally.
Expanding your SaaS business globally is a challenge. And Semir points out the traits of the right market for expansion.
He also talks about some delaying factors that you should account for while entering a new market - like localization, regulation, competition, etc.
There are always surprises, and Semir doesn't like surprises. He talks about how he encountered some unexpected obstacles while leading a market entry and expansion initiative at Clari. And how did their team overcome it?
Connect with Semir on LinkedIn - https://www.linkedin.com/in/jahic/