That Entrepreneur Life Andrew Lees and Clint McPherson

Join Clint McPherson and special guest Lisa Wise as she talks about the culture of work that onboards everyone to thrive. Lisa discusses how not to be the build-the-plane-while-flying-it type of person, another way to win at brand visibility aside from Facebook ads, and why she believes it's essential to put the server first as the CEO of Flock DC. As a born entrepreneur, Lisa proves that an evergreen business is possible even outside the traditional paradigms of capitalism.

In this episode you will learn:


Lisa Wise – on detracting from the shiny objects
The Non-Traditional Measure of Success
Philanthropy over marketing
How to identify evergreen businesses
How to attract and retain great talents
and so much more!

About Lisa Wise:

Lisa Wise is an entrepreneur, change maker, thought leader, writer, and philanthropist. Growing up throughout rural Idaho, Lisa was surrounded by love but short on resources and stability. She sought security by building businesses from a young age, starting with her first of many enterprises, The Sherlock Holmes Detective Agency.

Offices were open for business in her parents' backyard tool shed, but clients and their mysteries never materialized. But, like most passionate entrepreneurs, she moved on to the next endeavor, whether that be hustling as a dog-walker, snow shoveler, painted rock saleswoman, or pet sitter.

Today, Lisa is the Founder + CEO of Flock DC, a family of real estate management companies that oversee two billion dollars in property in Washington, DC property. Flock is a purpose-driven, values-based company that offers a new model for business in a world that will increasingly depend on companies to contribute to stronger and more sustainable communities.

You can find Lisa Wise on...

Website: https://flock-dc.com/

LinkedIn: https://www.linkedin.com/in/lisawise/

You can find That Entrepreneur Life on...

Website: https://thatentrepreneurlife.com/

Facebook: https://www.facebook.com/thatentrepreneurlife

Instagram: https://www.instagram.com/thatentrepreneurlifeusa/

Twitter: https://twitter.com/ThatEntreprene1

YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg


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Join Andrew Lees and guest Shane Whelan as he talks about the area of business that clients most commonly fail in. Shane shares how one can create anticipation and excitement for concepts from scratch, how he built his company organically, and what giving value should feel like to your clients and customers. Because life can quickly bog down so many people on the day-to-day, for Shane, an entrepreneur’s ability to create that “different” experience is what turns spectators into potential clients.

In this episode you will learn:


You are the captain of your own ship when it comes to entrepreneurship
The challenges of creating excitement from scratch
Organic or paid ads?
Shane Whelan – on referrals and squeezing more money out of every transaction
The right value feels like a good song
and so much more!

About Shane Whelan:

Shane is a serial entrepreneur and the host of Carrying the FirePodcast. In his podcast and business, he focuses on and targets solutions that help entrepreneurs solve problems, especially in marketing-related subjects and issues.

You can find Shane Whelan on...

Instagram: https://www.instagram.com/shanewhelan44/

Podcast: https://podcasts.apple.com/us/podcast/carrying-the-fire-podcast/id1490272579

You can find That Entrepreneur Life on...

Website: https://thatentrepreneurlife.com/

Facebook: https://www.facebook.com/thatentrepreneurlife

Instagram: https://www.instagram.com/thatentrepreneurlifeusa/

Twitter: https://twitter.com/ThatEntreprene1

YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg


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Join Clint McPherson and guest Kyle Roof as they talk about how SEO and Google work with each other. Kyle explains where people go wrong when ranking on Google, the basics of how to use keywords that you should stick to, and the momentous story behind what made Kyle learn SEO. After giving a little peek at how PageOptimizer Pro works, Kyle shares how their SEO tool helps the little guys take on—and win—against bigger enterprises.

In this episode you will learn:


Kyle Roof – on having to learn SEO in a day
Google doesn’t know how to judge the value
The Entrepreneurial A.D.D.
How PageOptimizer Pro works on your sites
Your content can either bring you up or pull you down
and so much more!

About Kyle Roof:

Kyle is responsible for the development and implementation of all SEO techniques used by the SEO agency High Voltage SEO and the SEO tool PageOptimizer Pro. Kyle is also the co-founder of Internet Marketing Gold, a global community of 3000+ SEO professionals who test and prove cutting-edge SEO techniques. Kyle is also the co-host of SEO Fight Club, a weekly YouTube show that covers a multitude of SEO topics.

Kyle’s SEO techniques and discoveries are followed by many SEO professionals and business leaders; he has been featured in many respected publications and is a regular speaker on SEO and SEO testing at conferences throughout the world.

You can find Kyle Roof on...

Website: https://pageoptimizer.pro/

Website 2: https://kyleroof.com/

LinkedIn: https://www.linkedin.com/in/kyle-roof-411166a4/

Facebook: https://www.facebook.com/kyleroofseo

Twitter: https://twitter.com/kylebot1997

YouTube: https://www.youtube.com/channel/UCUqb8omUshWynZDFl8cZO7A

You can find That Entrepreneur Life on...

Website: https://thatentrepreneurlife.com/

Facebook: https://www.facebook.com/thatentrepreneurlife

Instagram: https://www.instagram.com/thatentrepreneurlifeusa/

Twitter: https://twitter.com/ThatEntreprene1

YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg


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Join Andrew Lees and guest Neil Gordon as he shares his system of creating messages that connect with people. Neil talks about his game-changing approach to sales funnels, the four-part framework that allows entrepreneurs to deliver content that people engage with, and the story of how he discovered the target audience that he serves up to this day. Does more information equate to more value? In this insight-rich discussion, Neil imparts his take on the matter.

In this episode you will learn:


Entrepreneurship doesn’t start with your resignation
What makes people care about your solutions?
The Secret Sauce Statement
Rethink what you believe about when making a pitch
How should you approach a book proposal?
and so much more!

About Neil Gordon:

Neil Gordon helps influencers to double their speaking fees, get six-figure book advances, and be seen on shows like Ellen and Dr. Oz. Previously, Neil worked on the editorial staff of Penguin Random House, where he worked with New York Times bestselling authors.

You can find Neil Gordon on...

Website: https://neilcanhelp.com/

LinkedIn: https://www.linkedin.com/in/neilcanhelp/

Facebook: https://www.facebook.com/neilcanhelp

Twitter: https://twitter.com/neilcanhelp

YouTube: https://www.youtube.com/channel/UCOmpRBS2436uw4pzou9IFFw

You can find That Entrepreneur Life on...

Website: https://thatentrepreneurlife.com/

Facebook: https://www.facebook.com/thatentrepreneurlife

Instagram: https://www.instagram.com/thatentrepreneurlifeusa/

Twitter: https://twitter.com/ThatEntreprene1

YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg


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Join Andrew Lees, Clint McPherson, and their guest Jeroen Corthout as he explains the primary function of CRMs to businesses. Jeroen talks about what killed Flash, the value business schools give, and how Salesflare, the CRM he co-founded, sums up against other names like Monday.com. Here, Jeroen also recalls his own experience building Salesflare and how this gives insight to whoever plans to maximize their startup's operation for quicker revenue generation.

In this episode you will learn:


Chad Willardson – behind computers then, now, businesses
Should you get into a business school?
A poor follow up system can lose huge revenues
About Salesflare
How should startups evaluate their core idea?
and so much more!

About Jeroen Corthout:

Jeroen Corthout is the Co-Founder of Salesflare, an intelligent CRM that startups and small businesses love to use. It's a zero-input sales pipeline tool that thinks and works for its user, not the other way around. No more manual data entry. Salesflare fills out your address book and keeps track of all interactions with the people you're in contact with.

You can find Jeroen Corthout on...

Website: https://salesflare.com/

LinkedIn: https://www.linkedin.com/in/jeroencorthout/

You can find That Entrepreneur Life on...

Website: https://thatentrepreneurlife.com/

Facebook: https://www.facebook.com/thatentrepreneurlife

Instagram: https://www.instagram.com/thatentrepreneurlifeusa/

Twitter: https://twitter.com/ThatEntreprene1

YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg


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Join Clint McPherson and guest Chad Willardson as he talks about the greatest lessons he learned as an entrepreneur. Chad discusses the biggest obstacle to financial freedom, what we can expect from his books Stress-Free Money and Smart, Not Spoiled, and the pros of working with certified financial fiduciaries. For Chad, to gain the trust of your clients, you need to be 'the type of chef that eats what he cooks.' Living the proof to this kind of adage, this is precisely why entrepreneurs choose to work with Pacific Capital.

In this episode you will learn:


Corporate life – a tug of war
What the book Stress-Free Money teaches
Trust the chef who eats what they cook
How to raise kids who are 'Smart, Not Spoiled'
To-do lists and not-to-do lists
and so much more!

About Chad Willardson:

Chad Willardson helps HNW entrepreneurs enjoy a lifestyle of financial freedom. He is a certified financial fiduciary, a 2x best-selling author, the creator of The Financial Life Inspection, and is the president and founder of Pacific Capital.

You can find Chad Willardson on...

Website: https://pacificcapital.com/

LinkedIn: https://www.linkedin.com/in/chadwillardson/

Stress-Free Money: Overcome These Seven Obstacles to Find Financial Freedom, Book by Chad Willardson:

https://www.amazon.com/Stress-Free-Money-Overcome-Obstacles-Financial/dp/1544516746

Smart, Not Spoiled: The 7 Money Skills Kids Must Master Before Leaving the Nest, Book by Chad Willardson:

https://www.amazon.com/Smart-Not-Spoiled-Skills-Leaving-ebook/dp/B09DRLLZYM

You can find That Entrepreneur Life on...

Website: https://thatentrepreneurlife.com/

Facebook: https://www.facebook.com/thatentrepreneurlife

Instagram: https://www.instagram.com/thatentrepreneurlifeusa/

Twitter: https://twitter.com/ThatEntreprene1

YouTube: https://www.youtube.com/channel/UCFKPkF39Z6r2l9AT4k-tDtg


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Send in a voice message: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/message
Support this podcast: https://podcasters.spotify.com/pod/show/that-entrepreneur-life/support