The Fundraising Everywhere Podcast

Fundraising Everywhere

We’re Fundraising Everywhere and Everywhere+. With over 30 years’ of fundraising experience between us, we know fundraisers dedicate their careers to good causes…but often without access to formal training or support. Fundraising Everywhere is a community for people like you - fundraisers and future charity leaders - to: ● find community and make connections ● discover new developments and strategies ● learn from experts and one another Then get back to work with improved clarity, confidence and conviction. Run by fundraisers for fundraisers, Fundraising Everywhere helps you raise your confidence, your skills and charity income.

  1. 3 DAYS AGO

    Driving low risk and high reward growth

    This session explores practical strategies for driving sustainable growth in the charity sector while minimising risks. Marc Roby, CEO of Run For Charity will share insights from his extensive experience and a recent analysis of thousands of runners’ data from 2024, revealing the trends shaping the future of fundraising through running events. Attendees will gain a deeper understanding of how data-driven decisions can support growth and discover actionable solutions to common challenges faced by charities. Key learnings from this session: - Understanding the rise in female participation in running events and its variations across different distances. - Exploring why charities are four times more likely to see dropouts when registration fees are not applied. - Debunking the “January Boom” myth and identifying optimal times to recruit fundraisers. - Recognising the influence of Generation Z in driving a resurgence in running event participation. - Leveraging training support to minimise injuries and reduce fundraiser dropout rates. Click here to subscribe to our email list for exclusive fundraising resources, early access to training, special discounts and more If you enjoyed this episode, don't forget to hit follow and enable notifications so you'll get notified to be first to hear of future podcast episodes. We'd love to see you back again! And thank you to our friends at JustGiving who make the Fundraising Everywhere Podcast possible.

    28 min
  2. 6 NOV

    How To Communicate With Companies

    We are inundated with information every day – from TikToks to billboards, people are vying for our attention everywhere we go. This scrap for attention is starting to really impact corporate fundraisers: the average office worker receives 121 emails a day, meaning our approaches to companies are often getting ignored. Ann Avarne moved from the world of private banking to the world of corporate fundraising in May 2023. In that time, she’s brought her understanding of what corporates need to the softness of how charities communicate. Working with Fireside Fundraising, she’s been able to find a ‘best of both worlds’ approach that has landed new partnerships, hit targets and she is now looking to grow her team. In this session, Andy King from Fireside will share some of the frameworks that’ve underpinned this effective communication – Ann will then give live examples from DEBRA’s corporate partnerships programme. You’ll leave with a clear framework for improving your communication and a clear understanding of how/why DEBRA are nailing their corporate comms. Key learnings from this session: - How to cut through the noise in an increasingly competitive corporate fundraising landscape. - A five-step framework for how to tell a story in a boardroom that’ll get the company climbing over the table to support you. - How to adapt that story to writing so that colleagues can become advocates for your cause. Click here to subscribe to our email list for exclusive fundraising resources, early access to training, special discounts and more If you enjoyed this episode, don't forget to hit follow and enable notifications so you'll get notified to be first to hear of future podcast episodes. We'd love to see you back again! And thank you to our friends at JustGiving who make the Fundraising Everywhere Podcast possible.

    32 min
  3. 9 OCT

    More is More – Growing Your Individual Giving Digital Product Portfolio

    Join Eoghan Beecher, County Manager UK & Ireland of iRaiser, as he discusses growing your individual giving digital product portfolio. Charities often produce an online donation page that suits all supporters, but asking engaged supporters to go through an entire first time donor process every time they wish to support can be impersonal, and create friction which leads to a poorer supporter experience. Understanding your audience and how they engage with you will indicate different experience and different expectations of what a excellent supporter experience is, which will indicate that different supporters benefit from products designed for them. From simply streamlining a second gift ask, to creating complex value exchange products, fundraising in a way that boosts relationships with donors will drive more revenue and result in a loyal supporter base. Understanding what a product is, or can be, is vital for this! Key learnings from this session: - Audience creation and management - Attribution and analytic - Product design - Media buying - Retention Click here to subscribe to our email list for exclusive fundraising resources, early access to training, special discounts and more If you enjoyed this episode, don't forget to hit follow and enable notifications so you'll get notified to be first to hear of future podcast episodes. We'd love to see you back again! And thank you to our friends at JustGiving who make the Fundraising Everywhere Podcast possible.

    28 min

About

We’re Fundraising Everywhere and Everywhere+. With over 30 years’ of fundraising experience between us, we know fundraisers dedicate their careers to good causes…but often without access to formal training or support. Fundraising Everywhere is a community for people like you - fundraisers and future charity leaders - to: ● find community and make connections ● discover new developments and strategies ● learn from experts and one another Then get back to work with improved clarity, confidence and conviction. Run by fundraisers for fundraisers, Fundraising Everywhere helps you raise your confidence, your skills and charity income.

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