
6 episodes

The Product Marketing AI Podcast Sean Broderick
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- Business
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5.0 • 5 Ratings
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The Product Marketing AI Podcast is on a mission to make the lives of PMM's easier. The average product marketer today does not have access to competitive intelligence, sales enablement, customer research, copywriting, or Go-To-Market tools. We seek to change that by highlighting the tools that Product Marketers need to succeed. Each month we will be speaking to two Product Marketing leaders on the tools they love, the tools they hate, and how AI can make their lives easier, all in 15 minutes or less.
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Dark Funnels & Icebergs with Jam Khan
Jam Khan the SVP of Product Marketing at 6sense tells us what Product Marketing has in common with Icebergs. Hint, a lot of it is under the surface. He also outlines why the dark funnel of hidden activity is key to the growth of his favourite tool and favourite company 6sense. Don't miss his top 4 Product Marketing tools and the one he hates.
Check it out.
The Product Marketing AI podcast is on a mission to make the lives of Product Marketers easier.
Huge thank you to our sponsor LoopVOC. Check em out at loopvoc.com.
Follow Jam Khan: Twitter | LinkedIn
Follow Sean Broderick: Twitter | LinkedIn -
Product Marketing at the worlds biggest ad agency
Maureen West, Vice President, Product Marketing Strategist at the Publicis Groupe breaks down the huge scope of responsibility that Product Marketers face and how to focus on the projects that matter. She highlights one part of the role that Product Marketers should NEVER do and gives us her favourite and most hated tools. Maureen is one of the most insightful voices in Product Marketing and you don't want to miss her take on storytelling at an agency and figuring out the differences between B2B & B2C buyers. Check it out.
The Product Marketing AI podcast is on a mission to make the lives of Product Marketers easier.
Huge thank you to our sponsor LoopVOC. Check em out at loopvoc.com.
Follow Maureen West: Twitter | LinkedIn
Follow Sean Broderick: Twitter | LinkedIn -
Global Product Marketing and having a 6sense for data
Kimberlee West, Director of Product Marketing at Uniphore and the coolest Canadian PMM since April Dunford, breaks down the most time consuming parts of her Product Marketing job. We talk Artificial Intelligence, Global Product Marketing and having a 6sense for data. She breaks down how she thinks about personas, ICP, intent data and growth marketing. Do not miss this episode.
The Product Marketing AI podcast is on a mission to make the lives of Product Marketers easier.
Huge thank you to our sponsor LoopVOC. Check em out at loopvoc.com.
Follow Kimberlee West: Twitter | LinkedIn
Follow Sean Broderick: Twitter | LinkedIn
You can find out more Kimberlee's other business Kids Swag here -
Salesforce, Asana with THE voice of customer research
Lauren Culbertson, the CEO of LoopVOC breaks down the most time consuming parts of her Product Marketing job, and the tools she uses to make her life easier. Lauren outlines how she manages go-to-market launches, competitive intel and speeds up customer research using her own tools. We chatted loving and hating Asana and the advancement of Product Marketing tools in the past 3 years. The Product Marketing AI podcast is on a mission to make the lives of Product Marketers easier.
Huge thank you to our sponsor LoopVOC. Check em out at loopvoc.com.
Follow Lauren Culbertson: Twitter | LinkedIn
Follow Sean Broderick: Twitter | LinkedIn
Check out Lauren's brand new Product Marketing Certification here. Get Customer Research Certified now. -
Jira, HubSpot stalking & Smash Mouth with Alicia Carney
Alicia Carney the Head of Product Marketing at Lune breaks down the most time consuming parts of her Product Marketing job, and the tools she uses to make her life easier. Alicia outlines how she speeds up customer research, strategic messaging and content production. She also dropped a major Jira Smash Mouth comparison with some HubSpot fandom thrown in for good measure. The Product Marketing AI podcast is on a mission to make the lives of Product Marketers easier.
Huge thank you to our sponsor LoopVOC. Check em out at loopvoc.com.
Follow Alicia Carney: Twitter | LinkedIn
Follow Sean Broderick: Twitter | LinkedIn
Check out Alicia's brand new course WTF is Go-To-Market here and climate change start-up Lune. -
Welcome to The Product Marketing AI Podcast
The Product Marketing AI podcast is coming soon.
The Product Marketing AI Podcast is on a mission to make the lives of PMM's easier. The average product marketer today does not have access to competitive intelligence, sales enablement, customer research, copywriting or Go-To-Market tools. We seek to change that by highlighting the tools that Product Marketers need to succeed. There are many podcasts which focus on the mindset and skillset that the best PMM’s employ but The Product Marketing AI podcast will focus on the toolset PMM's need to be effective.
Each month we will be speaking to two Product Marketing leaders on the tools they love, the tools they hate, and how AI can make their lives easier, all in 15 minutes or less.
Subscribe now.