37 min
Turn Customers Into Raving Fans - David Meerman Scott Selling with Love
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- Careers
The future of marketing isn’t about attracting customers...it’s about attracting FANS. There’s a seismic shift in marketing coming in the 2020s. People are becoming overwhelmed by nonstop superficial online communication, they want more - true human connection. When you can build that, you no longer have customers...you have raving fans.
Listen out for: The surprising thing that happens at puberty (besides the obvious) that made you a lifelong fan of the teams, brands and bands you still love today Why building a customer community is crucial to your future success The Neuroscience of ‘The 4 Levels of Proximity’ and how to leverage it to build true human connection
Like this episode? Leave us a review on iTunes. Tag us @Mindvalley on Instagram or Twitter
Resources Get your copy of Fanocracy - https://www.fanocracy.com/
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
The future of marketing isn’t about attracting customers...it’s about attracting FANS. There’s a seismic shift in marketing coming in the 2020s. People are becoming overwhelmed by nonstop superficial online communication, they want more - true human connection. When you can build that, you no longer have customers...you have raving fans.
Listen out for: The surprising thing that happens at puberty (besides the obvious) that made you a lifelong fan of the teams, brands and bands you still love today Why building a customer community is crucial to your future success The Neuroscience of ‘The 4 Levels of Proximity’ and how to leverage it to build true human connection
Like this episode? Leave us a review on iTunes. Tag us @Mindvalley on Instagram or Twitter
Resources Get your copy of Fanocracy - https://www.fanocracy.com/
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
37 min