Liquid and Grit Liquid & Grit

Chris Williams has been a creative, product, studio and now insights leader in console and mobile games for over 20 years. He has held notable positions as a Project Lead for Indiana Jones at Lucasarts, VP of Mobile at PlayFirst bringing Diner Dash to the iPhone, and VP & GM of SkyRocket Studios at Big Fish which developed hit mobile F2P games like Fairway Solitaire. He is currently VP of Global Insights at Aristocrat Digital which owns Big Fish, Product Madness & Plarium.

on this episode we speak Tayber Voyer. Tayber is VP of Product at A Thinking Ape, and oversaw product strategy during a time when the company more than doubled revenue and grew from 50 to close to 100 people.
We cover strategies for training teams and individuals how to solve open-ended problems throughout the product pipeline, adopting methods to deal with resource restrictions as a company, decentralizing product management, and much more on this episode of Creators at Work.

Javier is a specialist when it comes to F2P monetization, and has priceless insight in how understanding the ins and outs of game economy models can make or break a game’s success. We chat about how economy models can impact a player’s perception of a game and retention, the value of in-depth economy tear downs, and much more on this episode of Creators at Work.

We’re joined by Matt Penfield who
has worked in consumer insights for over ten years, utilizing his expertise at top companies like Sony Entertainment, EA, and now as the Vice President of consumer insights at Zynga.
We chat about the importance of understanding how target audiences think, what they desire, and how that information impacts what features and games get released, and when. We dive into Matt’s time at Sony, and ea. And the invaluable experience he gained while there, and also why VR is definitely not the future of gaming , all on this episode of creators at work.

Andrew Pascal is currently the Founder, Chairman, and CEO of PLAYSTUDIOS and a veteran when it comes to the leisure entertainment and luxury hospitality industries, having spent over 25 years in the casino gaming world.

Andrew unpacks his history in the industry, the people he met and opportunities he acted upon that led to the creation of playstudios, and where he sees the company headed in the future all on this episode of Creators at Work.

We spoke with Ian Wang, the former Director of Product at Zynga, and now co-founder and CEO of Fox Cub, a social mobile casino game developer.

Fox Cub, like Liquid and Grit, is a fully remote company and has been from its inception. But being fully remote comes with a unique set of challenges. How do you communicate? How do you onboard new hires? How do you establish culture and maintain high standards? We talk about creating systems from the ground up that answer all of these questions, unpack concerns about preserving efficiency, how to identify and battle invisible costs in your systems, and much more on this episode of Creators at Work.