Expert speak from the world of PR and Communication
S3 Ep5 : Diversity & Inclusion in PR
The PR industry has a place for everyone with different talent sets. We do consider ourselves culturally diverse and inclusive. Yet, can there be more? The PR industry has been abuzz with chatter about diversity and inclusion. Did it already exist or was that all in our minds? If, yes then what has been the progression and how is it faring now? How will it help make the industry a better place?
In this episode, we speak to Preeti Binoy - Head Corporate Communications & Government Affairs - Kimberly-Clark India who is also an Inclusion & Diversity Executive Council Member, on the subject.
With over 21 years of experience across PR, issues/crisis management, and advertising, Preeti has worked with large corporate enterprises and consumer brands helping them devise integrated communications strategies with a special focus on senior media relations and crisis communications counsel. In her current role, she partners with the company’s senior leadership team and works towards enhancing the company’s reputation, implementing its social impact and sustainability agenda, partnering with statutory bodies, and driving employee engagement through internal and executive communications.
Passionate about creating a more balanced world, Preeti embeds diversity & inclusion in everything she does for breakthroughs that serve the healthcare needs of people around the world.
Hit play and know more how you can start making your workplace more inclusive and diverse.
Season 3 Episode 5
S3 Ep4 : The Truth Works
In Season 3 we are introducing a special segment ' Media Shots' where we will invite strong and grounded voices from the media community to join us for a frank conversation on communication. In this special episode of All About PR we have with us Harshada Sawant, Senior Editor, CNBC Awaaz who will speak to us about what makes a PR pitch ... perfect for her !
Harshada comes with over two decades in journalism and is the winner of the prestigious Ramnath Goenka Excellence in Journalism for Business & Economics for her special series on innovators in India. A seasoned journalist, she has covered various beats that include Corporate India, Stock Markets, Startups, and Policy action. In her current position, she tracks large corporates and equity markets to Start-ups and the Indian Venture Capital Industry. The master storyteller's vast experience and in-depth research helps her give a perspective to audiences not only on the known listed conglomerates but also the next dream runners and Unicorns in the Startup Ecosystem. Today she speaks to us about the finer nuances of the media - PR association along with her experience with the field.
Hit play and know more about how to perfect that pitch!
Season 3 - Episode 4
S3 Ep 3 : Women in Communication
Even though women form the majority of the workforce in communication, why is it that we see so few of them in the leadership positions? Why do the ranks thin out? What is holding them back? In this episode, we speak to Mou Chakravorty, Communication Specialist, Deloitte, and a passionate member of WICCI Public Relations & Digital Marketing Council of India on the recent findings of their industry survey.
The council has unveiled the first edition of their I-LEAD survey in collaboration with the Indian Institute of Management, Kozhikode that threw a spotlight on the challenges women face while traversing the leadership ladder in the communication industry. It brought to the forefront some facts that were alarming, some that caught them by surprise, and still others that every woman in the industry already knew but never really had the courage or sometimes the time to confirm.
Mou is a passionate communicator keen to device winning communication strategies that help generate measurable business outcomes for brands. With over 15 years in developing business-focused content and communications, she is an adept professional with the knack of creating compelling creative campaigns with a 360-degree business overview consisting of stakeholder engagement, Digital strategies, and thought leadership. Currently, with Deloitte, Mou consults senior leadership on the firm’s brand strategies, brand protection, and thought leadership in the marketplace focusing on multiple sectors including Consumer led portfolios and business segments.
Hit play and know more about the challenges and what you and I can do as an individual and as an agency and as a corporate to level the playing field and bring more rich talent to the table.
Season 3 - Episode 3
S3 Ep2 : 10 Commandments
In Season 3 we are introducing a special segment ' Media Shots' where we will invite strong and grounded voices from the media community to join us for a frank conversation on communication. In this special episode of All About PR we have with us Ruth Esther Dsouza who will talk to us about her 10 commandments that you need to understand to create and maintain a seamless working relationship with the media community. Trust me this one you can hear again and again till you have all of them down to a pat.
Ruth is a media professional with 19 years of experience. She began her career with TV as an executive producer and moved to journalism as a features writer. She went independent 13 years ago. Her work has been published in Natgeo Traveller, Travel and Leisure, The Hindu, Firstpost, Al Jazeera, Quint, Huffington Post, Architectural Digest, Reader's Digest, Lifestyle Asia and Smartlife among others. Her niches are food and beverage, architecture and interiors, culture and lifestyle. She is on the jury panels for prestigious F&B Awards such as the Epicurean Guild Awards by Living Foodz Channel, Condenast Restaurant Awards, BW Hotelier Awards and The Week Restaurant Awards. Ruth is also a Google certified fake news detection trainer and conducts workshops on food writing and feature writing.
Hit play and know more about the 10 commandments you need to ace !
S3 Ep1 : The Sustainability Conversation
As the brand world, this year pushes 'sustainability' as the key buzzword ( along with 'empathy'), is the larger PR world equipped to craft this conversation beyond the special days set aside to celebrate it and push topical posts? In this episode of the podcast, we speak to Jyotsna Bhatnagar, Private Sector Partnerships Officer, UN World Food Programme India on how the communication industry can raise the game and push forward the entire discussion by starting a nuanced conversation with the brand, media and the world at large.
Jyotsna Bhatnagar heads the private sector partnerships function at the UN World Food Programme in India. A social practitioner with nearly three decades of work experience, Jyotsna has led the Corporate Social Responsibility portfolios for several large multinational companies in India. Over her 28 years of work experience, Jyotsna has made significant contributions to social responsibility strategies and programme portfolios across a range of industries and the services sector. Each industry has contributed to her rich and vibrant learning experience.
Jyotsna has been an active member of expert groups for various Indian CSR road map development forums including those of the Government of India’s Ministry of Corporate Affairs. She is also a board member of the NGO, Partners in Change. A Human Resources management postgraduate further enhanced with the World Bank Executive Program on ‘Inclusive and Sustainable Business’, Jyotsna has worked in varied environments in India, the US and UK.
Hit play and know more about how you can start the sustainability conversation with your brand and the skills you need to excel at it! This episode is by a special arrangement with PRPOI - A space dedicated to upskilling for PR & Communication professionals.
Season 3 - Episode 1
S2 Ep12 : PR: What's next?
In this episode, we talk to the team of PR Rockstars from Nucleus PR and trace the journey of PR, innovation, evolution to its current form along with how its interaction and perception has changed in the brand ecosystem. Chaittali Dave, Ishita Shah, Akhila R, Khushboo Alag, Vinod Reddy and Michelle Khiangte join us on this podcast to share their perspective on different aspects of the industry.
Hit play and know more from a team that is living the change in the Indian PR Industry.
Season 2 - Episode 12