236 episodes

Pet business coaching topics covering a variety of subjects that aren't frequently discussed. Listen in to Bella, a pet business coaching from Jump Consulting, leading the discussion in a raw and transparent way.

Bella In Your Business: Pet Industry Business Podcas‪t‬ Bella Vasta

    • Business

Pet business coaching topics covering a variety of subjects that aren't frequently discussed. Listen in to Bella, a pet business coaching from Jump Consulting, leading the discussion in a raw and transparent way.

    Episode 236: The New Era of Remote And Flexible Work.

    Episode 236: The New Era of Remote And Flexible Work.

    The New Era of Work and What That Looks Like as a Business Owner

    I am the founder of remoteworkadvocate.com, the go-to place for both companies embracing flexible work and individuals willing to thrive in the remote world. Within the past few years, having worked with various international clients, I created a Remote-Ready Audit as a tool to guide companies through the remote work implementation process. Through the years, I’ve had the pleasure of hiring hundreds of candidates for various remote and hybrid companies and created long-lasting business relationships around the world.

     



     

     

    Biggest Takeaways You Don’t Want To Miss:

     

    What has changed in our attitude towards working within the past year?

    Nadia describes the major shift she has witnessed in companies culture and work environments in regard to remote and flexible work. She explains how this change stems from mindset and attitude in order to make everything work. 



    How can companies benefit from implementing flexible work models?

    We all know there are benefits to remote work and Nadia breaks each of these benefits down showing how changing from a traditional workplace to remote and flexible work can help companies achieve the growth they want and the lifestyles people desire.

     

    Where should companies start if they’re willing to embrace a scalable and transparent remote work model?

    Our most valuable resource is time and Nadia provides the steps needed to take in order to start saving your time. From automation, cloud storage, to onboarding, and more you’ll be surprised to learn all that can be embraced from a remote work model.

     

    Why have you decided to advocate for remote work in the first place? What’s your mission?

    Nadia is someone who likes to challenge things.  She always questions “why is that so?” Working remotely for the majority of her career Nadia questioned why the workplace didn’t offer more remote work opportunities. You’ll want to hear what she discovered in her search of why we work the way we do and why she is so passionate about companies developing a remote and flexible working style.

     

    Show Highlights:

     

    We’re always resistant to change as human beings [3:12]

    The pandemic left no choice but to adapt [3:20]

    The pandemic has torn us out of our comfort zones [4:16]

    You don’t have to be located in a skyscraper in order to have a great career [8:11]

    This particular industry can definitely benefit from automation [9:13]

    We can go digital with anything we basically want [9:28]

    70% of onboarding is repetition… [10:03]

    How did Nadia become Nadia? [11:40]

    Why is the workplace the way we see it these days? [12:42]

    Who gets to determine what the workweek is? [14:14]

    There are a ton of means that can help us become more human [16:32]

     

    Link:

    www.jumpconsulting.net/mastermind

     

    Downloadable Offer:

    Feel free to visit www.remoteworkadvocate.com

     

    Share The Show:

    Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!



    Click this link – Bella In Your Business

    Click on the ‘Subscribe’ button below the artwork

    Go to the ‘Ratings and Reviews’ section

    Click on ‘Write a Review’

    • 19 min
    Episode 235: How to Use Social Media to Get New Staff for Your Pet Business

    Episode 235: How to Use Social Media to Get New Staff for Your Pet Business

    How To Use Social Media to Attract New Staff for Your Pet Business

    Did you know that social media isn’t just for getting new clients? What if we can show you how it can easily attract new employees and staff to your business without you even having to go out and look for them. Listen in as Bella shares different ways you can use your social media to bring in those new ideal employees because if you’re only using it to get new clients and then you’re missing out.

    Biggest Takeaways



    They will check you out – what story are you telling?

    Always look for people who are good at social or telling stories… 

    Have you thought about posting on Nextdoor?

    You have to have a strategy…

    The only thing they know about you is what you put online. 

    You want them to stalk you… 





    Show Highlights



    There are a lot of different things that your social media and marketing help [3:37]

    Imagine a world where you didn’t even have to post and people would slide into your DM asking, “Are you hiring?” [4:30]

    Why would you only leave it up to just posting for jobs on Indeed? It’s reactionary. [6:24]

    How do you make a job look appealing online? [6:56]

    If its not on Facebook or if it’s not on Instagram, it’s not happening [9:00]

    Social Media is where you will fall or soar [9:28]

    Growth happens when you are uncomfortable. [11:33]

    The only thing that anyone knows about you is what you put online. [14:52]

    Hiring is 50% of all the problems you will have in your business [18:39]

    What is your social saying about attracting staff to work for you? [20:38]

    We’re already facing a stereotype of things like “It’s just dog walking”. [21:40]

    What are you going to do to level up? [22:59]



     



    Offer: 

    It’s not too late! Better Marketing with Bella just opened up 5 more spots. Grab your spot now!



    Link: 

    https://jumpconsulting.net/mastermind

     

    Share The Show:

    Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!



    Click this link – Bella In Your Business

    Click on the ‘Subscribe’ button below the artwork

    Go to the ‘Ratings and Reviews’ section

    Click on ‘Write a Review’

    • 27 min
    Episode 234: Triumph Over 2020 and Looking Towards the Future

    Episode 234: Triumph Over 2020 and Looking Towards the Future

    A Story of Triumph Over 2020 and Looking Towards the Future

     

    Established in 2014 by me, Becky Lea, Paws Around Motown offers mobile services to fit into your busy lifestyle! We come to you and offer dog walking, pet sitting, obedience training, pet taxis, and yard cleanups all around Oakland County.

    This company and the customers we serve is everything to me and I am dedicated to offering positive reinforcement pet services by people who love animals as much as I do. What started out with me, with one dog, and a dream has flourished and grown 350 customers strong with 20 pet sitters.

    Every Pet is different and we pride ourselves on knowing each pet as an individual and developing a care plan suited for each individual. What makes them tick, what do they like, what do they not like. We love all animals, all breeds, all shapes, and all sizes. Love does not discriminate.

    Mission

    To provide a safe, stress-free, and quality pet care experience for pet and pet parent. We do this through compassion, patience, honesty, open communication, and respect.

     



     

    Biggest Takeaways You Don’t Want To Miss:

     

    What were some of the ups and downs experienced in 2020?

    Becky gets real about the hard decisions of having to let go of good staff and the struggle of losing 70% of her business this past year. She also shares the lessons learned and the amazing positives that never would’ve happened if the world had never shut down. 

    What was a blessing that came from 2020 that you were grateful for? 

    Becky realizes how the entire experience, as hard as it was, was truly a blessing. How she had to step back and rethink her entire business. What came out of it is something she never imagined. 

    What kept you going throughout it? 

    Becky shares her driving motive to keep going. Even with debt stacking up, Becky knew she wasn’t going to go without a fight. She explains the action taken to keep her customers, staff, and community going.





     

    Where do you see your business going in 2021? 

    Being awarded Best Dog Sitting and Walking Company in 2021 has been a great start to the year. It has shown Becky that her hard work this past year has paid off but she’s not stopping there. Decisions made in 2020 have caused her to take on new avenues, showing her nothing is impossible.

    Did 2020 change anything in your business? 

    Becky shows how 2020 not only changed her business but it also changed her. It has helped her to become a better business owner, person, and member of her community. She attributes the ability of these changes to her experience with Bella’s Mastermind and Better Marketing with Bella. Listen in to hear her explain how.

    Show Highlights:



    * What life was like in 2020 [5:39]

    * Reconsider customer service going forward [14:00]

    * What kind of decisions did you make on a daily basis? [15:58]

    * I was not going to go down without a fight [16:40]

    * How did you decide on what to work on? [19:33]

    * What would be your best advice for people still in the haze? [22:42]

    * We were on a stay-at-home getting new clients as a result of that. [26:52]

    * There’s a lot of things you can do to train yourself that doesn’t cost a thing [27:35]

    * What have you seen as a benefit throughout 2020 with the Mastermind & Better Marketing with Bella [29:40]



     

    Links: 

    https://www.pawsaroundmotown.com/

    https://petcareteamtraining.com/ 

    https://jumpconsulting.net/marketing

    a href="https://jumpconsulting.

    • 31 min
    Episode 233: How To Decide On A Social Media Manager

    Episode 233: How To Decide On A Social Media Manager

     

    Biggest Takeaway You Don’t Want To Miss



    * Social media is the storefront of your business and doing it on your own can be tough. Finding the time, knowing the strategies, and planning it all out takes a lot of time. Many pet sitting and dog walking businesses make the mistake of delegating their social media to someone [usually younger] on their team when they don’t know the first thing about managing a social media presence. Others may look to marketing agencies for help, only just to be sold a fantasy and end left empty-handed. When they do promote your business, they may not be in line with your brand (i.e. colors, logo) and your business’ beliefs. That’s why it’s crucial to have someone who knows the ins and outs of the business.



    In this episode we’re diving into the importance of social media management & things to consider if you’re going to:



    * Manage your own social media

    * Hire someone from your team

    * Hire an outside agency



    I also explain the importance of how social media can help or hurt your business. What most don’t realize is that because you don’t have a storefront, your social media IS your storefront and the way you show up online will either encourage people to hire you or repel them from doing so.

    Show Highlights



    *  Handling your own social media accounts [3:00]

    *  Start with one social media platform, Instagram [4:10]

    *  What is the point of your social media? [6:37]

    *  The mistake of hiring someone on your team to be a social media manager [9:24]

    *  Create SOP’s for your brand guide [10:49]

    *  Your store front is your social media [14:57]

    *  3rd Option – Hiring an outside agency & ensuring strategies [15:32]

    *  What qualifies someone to be social media experts? [24:11]



    Special Offers



    There’ll be a workshop that Bella is hosting on Thursday, March 18 6pm Eastern.  



    10 steps to make your social media poppin’

    You’ll receive a big workbook, 3-D Presentation with real life examples

    The bonuses of how to be engaging with your own stuff and with other people’s stuff to get them to talk to you online.

    We will also give you a calendar with all of the pet holidays to have at your fingertips

    A whole bunch of responses to use to engage with people on your social media

    All this for $9.  Free to all Mastermind members









    Links



    To sign up for the workshop, visit www.jumpconsulting.net/workshop

    Better Marketing with Bella waitlist

    To sign up for Agorapule and get 2 months free www.jumpconsulting.net/ag

    To email Bella if there is anything you’d specifically like to hear about, email her at Bella@jumpconsulting.net



    Share The Show

    Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!



    Click this link – Bella In Your Business

    Click on the ‘Subscribe’ button below the artwork

    Go to the ‘Ratings and Reviews’ section

    Click on ‘Write a Review’



     

     

    • 31 min
    Episode 232: The 5 Biggest Problems Pet Sitters and Dog Walkers Have With Social Media

    Episode 232: The 5 Biggest Problems Pet Sitters and Dog Walkers Have With Social Media

     

    Doing the same thing over and over again? Put anything in a process and avoid starting from scratch every single time. Keep a file of the templates, fonts, colors, and embellishments that you always use. Making these decisions once can actually help you multiple times in the future whether you’re doing graphics, video or even templates for blogs

    Show Highlights



    Block out time to do all the things. [2:07]

    Be creative in different ways, either Lives, or videos, blog post writing, etc.  [3:43]

    Create processes for everything.  [5:05]

    If outsourcing, hire the right people for the right reasons.  [5:59]

    Hire those who are very knowledgeable in all the social media platforms you’re on. [9:27]

    Webinar Workshop [12:26] 



    Special Offers



    There’ll be a workshop that Bella is hosting on Thursday, March 18 6pm Eastern.  

    You’ll receive a big workbook

    Topics will include the 5 topics covered in this episode

    The bonuses of how to be engaging with your own stuff and with other people’s stuff to get them to talk to you online.

    We will also give you all the pet holidays to have at your fingertips

    Another secret bonus that we’re excitedly working on

    All this for $9.  Free to all Mastermind members





    Links



    To sign up for the workshop, visit www.jumpconsulting.net/workshop

    To email Bella if there is anything you’d specifically like to hear about, email her at Bella@jumpconsulting.net 



    Share The Show

    Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!



    Click this link – Bella In Your Business

    Click on the ‘Subscribe’ button below the artwork

    Go to the ‘Ratings and Reviews’ section

    Click on ‘Write a Review’

    • 19 min
    (Secret Episode 2)

    (Secret Episode 2)

    I have a very special announcement in this secret episode. A workshop that is an hour long, helping you with social media with many freebies. Register here: www.jumpconsulting.net/workshop. $9 to the public and free for mastermind members.

    • 2 min

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