Branding. Done.

David O'Hearns

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MARKETING

Branding. Done.

Dawn Creative goes through all elements of branding, from the basics through to the real nitty-gritty. Each episode, we host a new guest, to speak about how different areas of branding have impacted their role, their business, and the projects they have worked on.We'll speak to MD's, marketing managers, creatives, and people across various businesses to get a variety of viewpoints on why branding, and all the elements within it, are so important.

15 AUG

Brand Identity and Growth with Laura from the Honey Project

Ever wondered how to carve out a niche in the crowded FMCG market? Join us as we celebrate the one-year anniversary of the Honey Project with Laura, a brand strategist from London and co-founder of this innovative honey brand. Discover the origins of their bold and playful identity and hear an engaging story about their unexpected rejection from Harrods, which only solidified their unique values and target audience. Laura also shares her personal journey, spiced up with a fun segment of "Two ...

29 min
28 FEB

Building a strong brand with Total Fitness's Kerry Curtis

In this episode, we speak to Kerry Curtis, the Brand Development Director at Total Fitness about building a successful fitness brand. Kerry shares how they shifted from traditional marketing to a holistic brand-focused approach that touches every part of the business. Learn how Total Fitness incorporates its brand strategy in everything, from board decisions to the gym floor, including their recent venture into a women's gym. It's not just about logos and slogans; it's about infusing genuine ...

30 min
03/10/2023

UX and UI Design with Barclays' Kyle Cassidy

Ever wonder how design decisions are made in the world of finance? Our guest for today, Kyle Cassidy, a Senior UX Design Manager at Barclays Bank, is here to peel back the curtain. Discover how his journey, starting from a Degree in Business Management and Entrepreneurship to a pivotal role in a leading bank, has shaped his perspective on UX/UI design. Join us as we dissect the role of data patterns, tracking specifications, and research in making informed, evidence-based design decision...

38 min
31/08/2023

Work hard and be nice to people: Values in marketing with Lisa Pearson.

In this episode we're joined by Lisa Pearson, ex head of Marketing for Arriva and Merlin Entertainments Plc (Blackpool Division), Board Member at The Women's Organisation and current Marketing Director at Open Media. Phew! Lisa, with her impressive portfolio of 22 career experiences, 12 volunteer roles, and 7 honours and awards, graces us with insights from her life and career, and her steadfast commitment to both professional and volunteer work. From the corridors of banking to the vibr...

39 min
30/08/2023

Values in Recruitment with Wayne Brophy

In this episode, we dive into the critical role of values in both the company culture of CAST UK and its recruitment process. Wayne Brophy, founder of the recruitment agency, CAST UK, shares how personal values and a disciplined routine have played a pivotal role in his entrepreneurial journey. This episode is packed with Wayne's career insights, starting with a business degree, progressing through logistics at DHL, and finally reaching the position of Area Manager with Aldi, highlighting the...

37 min
28/07/2023

Unravelling the Importance of Honesty in Sales with Nick Rose

Picture this: You've climbed the corporate ladder from a small independent company to a global organization, all while maintaining your personal values and sense of loyalty. This episode's guest, Sharp's Sales Director, Nick Rose, knows a thing or two about this. Join us as we delve into Nick's journey from retail to sales, highlighting the significant role of loyalty in business and how deeply-rooted personal values have shaped his professional life.Get ready to unravel the importance of hon...

34 min
28/07/2023

How Personal Principles Power Business Success with Paul Barnes

Are you tired of feeling like your business values and personal values are at odds? What if you could merge both seamlessly, transforming your enterprise into a reflection of your personal ethos while driving success? That's exactly what our guest, Paul Barnes, the Managing Director of My Accountancy Place (MAP), has accomplished. Paul's journey into entrepreneurship was kindled by his frustration with low-value services in accounting firms. He knew there had to be a better way, and his quest...

31 min
27/07/2023

Values at Work: Victoria Brown's Guide to Flourishing Business and Personal Relationships

What's the secret sauce to successfully starting a business at 17, selling it, and then venturing into a completely new industry? Join us as we unravel this with Victoria Brown, founder of OneHR and managing director of HPC High Performance Consultancy. Victoria’s entrepreneurial journey is an inspiration, but it's her insights on the role of values in both personal and business life that really strike a chord. As she navigates the intricacies of employment law in the hair and beauty sector, ...

35 min

8 Episodes

Dawn Creative goes through all elements of branding, from the basics through to the real nitty-gritty. Each episode, we host a new guest, to speak about how different areas of branding have impacted their role, their business, and the projects they have worked on.We'll speak to MD's, marketing managers, creatives, and people across various businesses to get a variety of viewpoints on why branding, and all the elements within it, are so important.

Creator

David O'Hearns
Years Active

2023 - 2024
Episodes

8
Rating

Clean
Copyright

© 2024 Branding. Done.
Show Website

Branding. Done.

Business

Business

Updated twice weekly