Campaign podcast Campaign

Covering the news this week, the Campaign editorial team discusses adland's biggest issues across media, creativity and tech.
The team, hosted by media editor Beau Jackson, discusses the Sky media shortlist and why agency pitches are moving to a holding group solution their biggest clients. Tech editor Lucy Shelley delves deeper into Brave Bison's full-year results and how the agency made the Social Chain acquisition pay off. Deputy news editor Marianne Calnan gives her verdict from being on the ground at the Rise conference last week.
Plus, the team reveal the campaigns that have caught their eye in the last week, including Waitrose's fallen billboard by Saatchi & Saatchi London, Ovo Energy's "Power nap" Alexa campaign by Goodstuff and Saatchis, and Tails.com's abundance (or not?) of labradors by TheOr.
Further reading:
Now takes ‘heart-breaking’ decision to close after 13 years

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Mail Metro Media, PHD and Zenith were among the big winners at this year’s sellout Campaign Media Awards.
Joining Campaign media editor Beau Jackson, they each discuss their competition; give behind-the-scenes insight into their award winning work; talk about where media makes a difference to a strong creative campaign and give a sneak-peak of what’s coming up this year.
She is joined by:
• Lauren Dick, executive director of media and data at Mail Metro Media, winner of Commercial Team of the Year
• Richard Clay, chief strategy officer at Zenith, whose seven wins included Banks & Financial Services, Best Use of Insight and Creative Idea - budget over £250K
• Tilly Macpherson-Bruty, associate planning director at PHD UK who worked on the Grand Prix winning "Pink sky thinking" campaign for Warner Bros' Barbie movie
Further reading:
Campaign Media Awards 2024: winners revealed
In Pictures: Campaign Media Awards 2024
Campaign Media Awards 2024: shortlist revealed


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‘Lunch and learn’ sessions are a historic part of the relationship between agencies and media owners - but how should they work, and are they still necessary? In this week’s episode, the Media Week Podcast team cook up their recipes for the ideal lunch and learn, as well as discussing the etiquette of CTV ads, AI news recommendations, and Disney’s efforts to lead the way in programmatic streaming ads.
Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media.
Figures quoted in the MediaWeek podcast were accurate at the time of recording.
Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions for Media Anon here: https://forms.gle/CXPYw4SDRSqXzZTt8

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Campaign UK's editorial team discusses the news of the week, including WPP's rise internal in internal whistleblower reports and Publicis shaking up its board.
Creativity and media reporters, Charlotte Rawlings and Shauna Lewis, discuss some of the biggest news of the week with tech editor Lucy Shelley, from Campaign's research into agencies' gender pay gaps to the UK figures in the Cannes Lions Jury and we ask if agencies are losing their individuality as they increasingly move to a holding company solution for their biggest clients.
Also discussed in this episode:
Pablo hires creative directors from Adam & Eve/DDB and Special
Dan Cullen Shute exits Creature in agency restructure
Coming up this week: Campaign's School Reports 2024 and an interview episode with the winners of the Campaign Media Awards 2024.

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In a special episode about the forthcoming British Podcast Awards 2024, Gideon Spanier, the UK editor-in-chief of Campaign, looks at the latest trends in podcasting and advertising and discusses how to win at the most important awards in the UK podcast industry.
We speak to two BPA judges, Michaela Hallam, the director of content for Fresh Air, a podcast production company, and Chris Impey, co-editor of The Intelligence, The Economist’s daily news podcast, to get their expert views and awards tips.
Plus Adam Shepherd, the editor of the British Podcast Awards and head of podcasts for Haymarket Business Media’s marcoms portfolio, has details about the entry process for the BPAs — ahead of the early-bird deadline on 23 April and standard deadline on 9 May. More information is at britishpodcastawards.com


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Content creator and Gen Z marketing specialist Shola West spoke to Campaign work and inspiration editor Imogen Watson about the unspoken realities of influencer marketing at Campaign and PR Week's Influencer 360 on Wednesday (10 April).
Listen to audio from the session as West details how discrimination, pay disparities, and the marginalisation of certain voices run rife within the influencer industry.
West also discussed the difference between being an 'influencer' and a content creator and why she prefers the latter term, and shared her personal journey working in influencer marketing and as a content creator.


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