Have you ever seen a really bad stand-up comic? You know the ones - bad timing, aimless stories, not connecting with the audience, using the same old material that didn't work before... Does that sound like some salespeople out there? Today's guest sees the connection. Jon Selig, speaker, coach, stand-up comic, and creator of Comedy Writing for Sales Teams, talks with Jeff and Christie about how comedy infused into your sales approach is a winning combination.
Jon realized that salespeople and comedians are always prospecting! He explains how jokes can be disarming and help clients to feel like you relate to them and understand their struggles. Then you are able to use that connection to better solve the clients issues. And don't worry, even if you don't think you're funny, Jon gives tips and advice on how you can hone your humor and put together a playbook of solid material.
Learn more about Jon Selig and Comedy Writing for Sales Teams
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