Ep 39: How to Leverage Partnerships Early on to Penetrate a Competitive Market Quickly (with Alex Glenn, Founder of PartnerPrograms.io‪)‬ Limitless: A Sales and Marketing Podcast

Plug in your headphones for the replay version of Limitless Webinar Ft. Alex Glenn Strategic Advisor and Founder of PartnerPrograms.io and Automated.af).

At the end of the session, you will learn about...

• What does “early” stand for in partnerships for a software company?
• What needs to be in place to ensure the success of an early partner program launch.
• Affiliate vs Strategic vs Referral partnerships.
• Examples of effective partner demand generation.
• Plus the case studies from Optimizely, Kiite.ai, HighLevel and HubSpot's partner programs.

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Follow Alex on LinkedIn: https://www.linkedin.com/in/alex-glenn/

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