49 min
Ep.40 - Product Led Revenue Solution for SaaS with Breezy Beaumont, Head of Growth at Correlated. Paris Talks Marketing
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- Marketing
Do you have a Product Led Revenue solution in place? In this episode, I interviewed Breezy Beaumont, Head of Growth at Correlated. Correlated is a platform that helps you use your product to unlock revenue opportunities. Based on how a user is using your product, you can use the insights to help users transition to the next paid plan. There is a buzz about an exciting new technology that could actually improve the experience of using a product, but potential users aren't buying because they can't see the immediate impact it will have on their lives or the first-time value. Hear more in this episode: •What is the difference between product-led growth strategy and product-led revenue. •Exploring user behavior and signals created in your product. •How marketing can leverage product usage data. •What is the future of marketing and sales roles in the product-led motion. Tune in and enjoy!
Do you have a Product Led Revenue solution in place? In this episode, I interviewed Breezy Beaumont, Head of Growth at Correlated. Correlated is a platform that helps you use your product to unlock revenue opportunities. Based on how a user is using your product, you can use the insights to help users transition to the next paid plan. There is a buzz about an exciting new technology that could actually improve the experience of using a product, but potential users aren't buying because they can't see the immediate impact it will have on their lives or the first-time value. Hear more in this episode: •What is the difference between product-led growth strategy and product-led revenue. •Exploring user behavior and signals created in your product. •How marketing can leverage product usage data. •What is the future of marketing and sales roles in the product-led motion. Tune in and enjoy!
49 min