Is investing in SEO more important than investing in setting up physical stores?
Data definitely suggests so!
A recent study by Search Engine Journal showed that while Google was the second acquisition channel for DTC brands, physical stores were far away at the 5th position.
Marquis Matson, VP Growth and Community of Sozy, has elevated the comfortable clothing brand by DOUBLING their website traffic in just six months
On this episode of Hello DTC presented by Beaconstac, Marquis, and Monika discuss:
- The purpose of having a blog for DTC brands
- Right time to invest in SEO
- SEO framework for the first 3 months
- Long-tail keyword strategy
- Proven SEO hacks
Connect with Marquis on LinkedIn for everything SEO- https://www.linkedin.com/in/marquis-matson/
Get insights delivered in your inbox - Sign up at https://www.beaconstac.com/podcast
_____
Follow us to keep up with #D2C trends, tips, and more:
Twitter: https://twitter.com/hello_dtc
LinkedIn: https://www.linkedin.com/showcase/hello-dtc
If you are looking for ways to connect directly with consumers from your packaging or physical spaces, try a modern QR Code solution - https://www.beaconstac.com/qr-code-generator
Information
- Show
- Published23 July 2021 at 10:26 UTC
- Length25 min
- Season1
- Episode6
- RatingClean