43 episodes

Join us as we talk with our incredible guests - industry professionals, artists, independent creators, among others to discuss the current state of the content industry and understand where the future lies. For all things content, Pepper Spotlight has got you covered!

Pepper Spotlight Pepper Content

    • Business
    • 5.0 • 2 Ratings

Join us as we talk with our incredible guests - industry professionals, artists, independent creators, among others to discuss the current state of the content industry and understand where the future lies. For all things content, Pepper Spotlight has got you covered!

    Revisiting Meta Creator Day Mumbai | S02 E07

    Revisiting Meta Creator Day Mumbai | S02 E07

    From Ranveer Singh rapping to creators sharing valuable insights through keynotes and everything in between, Meta's Creator Day 2022 (Mumbai Edition) was magnificent and awe-inspiring.

    Pawan Rochwani (Events and Partnerships Lead at Pepper Content) revisits his experience in this special episode.

    Tune in to know what went down when 800+ creators and 1 Ranveer Singh came together to celebrate creators and how.

    You can watch a recap of the Mumbai edition and the upcoming Creator Day events here: https://www.bornoninstagram.com/student/page/501771-meta-creator-day

    Follow Pepper Content for all things creator economy: https://www.instagram.com/pepper_content/

    • 14 min
    Creating a Winning Content Strategy for D2C Brands | S2E06

    Creating a Winning Content Strategy for D2C Brands | S2E06

    D2C Brands have seen some immense growth in the recent future, especially after the lockdown.  It has impacted people's shopping habits drastically.  People's go-to brands have switched from traditional and primarily known ones to small, homemade,  entrepreneurial brands. One of the main reasons behind this exponential growth in the D2C business is their content marketing game.

    Today we dive deep into the D2C Brands and how winning content strategies are made in the D2C world with Vanshika Mehta (Content Creator and Brand Consultant)

    Vanshika Mehta, popularly known as VanshiChats is a brand consultant and content creator with over 100k followers on Linkedin. She works with multiple startups and entrepreneurs to help them turn their idea into a viable businesses, with a brand that people can actually relate to and trust.

    If you liked this episode, please share it with like-minded people in your network.

    Also, subscribe to our youtube channel to get snippets of such conversation
    https://www.youtube.com/c/PepperContent

    Pepper Content hosts a different set of events monthly and annually.

    To be part of it:

    You can follow us on Instagram here: https://www.instagram.com/pepper_content/
    You can also subscribe to our email community here: https://subscribepage.io/peppershots

    • 34 min
    A Dive into Events as Experiential Marketing | S02E05

    A Dive into Events as Experiential Marketing | S02E05

    What is experiential marketing?
    How do brands utilize experiential marketing strategies?
    And what are some good practices to follow and bad practices to avoid?

    In this episode, Pawan Rochwani, who leads events and community initiatives at Pepper, shares his experiences and thoughts around experiential marketing and its impact on businesses.

    Pepper Content hosts a different set of events monthly and annually.

    To be part of it:

    You can follow us on Instagram here: https://www.instagram.com/pepper_content/
    You can also subscribe to our email community here: https://www.subscribepage.io/peppershots
    Check out the open positions to join our marketing team here: https://peppercontent-talent.freshteam.com/jobs/

    If you like this episode, do share it with your friends and colleagues :)

    • 34 min
    How To Become A Content Writer | S02E04

    How To Become A Content Writer | S02E04

    In this episode,  we try a new activity – scour the internet for top blogs around How To Become A Content Writer,  pick the most suitable parts from each of them and create our version of the same.

    Shout out to Sanjay Shenoy, Vedika Nathani's answer on Quora, Vibha Sharma from Mindler, and Sarah Lillywhite from Future Learn for their insightful blogs, which helped us gather the right information.

    Supercharge your freelance career with Pepper Content: https://www.peppercontent.io/creator/

    Follow us on Instagram: https://www.instagram.com/pepper_content/

    • 22 min
    Learning About Language And Localization | S02E03

    Learning About Language And Localization | S02E03

    Hello, नमस्ते, வணக்கம், bonjour 👋

    Connecting with people is the heart of any business strategy. But the 7.8 billion people in this world display a dazzling array of languages, customs, religions, races and ethnicities, values, traditions, and more. So how do adapt your content into a message that resonates with those specific audiences?

    In this episode, Alok Juneja, Business Head for Localization and Language Category at Pepper Content decodes language, translation, and localization and also shares his thoughts on how a company can become truly global.

    Connect with Alok Juneja on LinkedIn: https://www.linkedin.com/in/alok-juneja
    Get your content localized today, to place an order visit: https://business.peppercontent.io/signup
    To know more about Localization and Language Operations, visit: https://www.peppercontent.io/translation-services/

    • 27 min
    Building A Company That Outlasts Its Founders | S02E02

    Building A Company That Outlasts Its Founders | S02E02

    In this episode, Rishabh Shekhar (Co-Founder and COO at Pepper Content) shares his thoughts on what it feels like to grow a company from scratch, the recent feature on NASDAQ Tower at Times Square, and what it means to build a company that outlasts its creators.

    • 16 min

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