26 episodes

The weekly interview show where business & marketing leaders come to talk about the best practices in podcasting.

You can listen to all our episodes and read our articles on https://ghapodcast.com/.

Topics for the show include: B2B Marketing, B2B Podcasting, Podcasting, Podcast, B2B Lead Generation, Lead Gen, Backlink Generation, SEO Optimization

Podcast Gurus: Interviews on Podcasting, Podcast Growth, Podcast Marketing, Content Strategy & SEO GHA Marketing Ltd

    • Business

The weekly interview show where business & marketing leaders come to talk about the best practices in podcasting.

You can listen to all our episodes and read our articles on https://ghapodcast.com/.

Topics for the show include: B2B Marketing, B2B Podcasting, Podcasting, Podcast, B2B Lead Generation, Lead Gen, Backlink Generation, SEO Optimization

    Podcast Growth Secrets & "Inside the World of British Podcast Awardees" & How Podcast Subscription Models Work - Adam Shepherd

    Podcast Growth Secrets & "Inside the World of British Podcast Awardees" & How Podcast Subscription Models Work - Adam Shepherd

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com)
    Welcome to Podcast Gurus! Our guest today is Adam Shepherd, Head of podcasts for marcoms and editor of the British Podcast Awards.

    Expect to learn:

    1. The role of podcasting in advertising and its effectiveness compared to traditional media.
    2. Explore the strategies for monetizing podcasts through subscription models and the landscape of creative partnerships.
    3.  Discover how the British Podcast Awards celebrate excellence in the UK podcasting scene.

    ….and many more!

    You can find Adam Shepherd’s here: https://www.linkedin.com/in/adamshepherduk/

    Check out his Podcasts here: 
    Apply to the British Podcast Awards -> Click hereVisit Campaign's website -> Click here
    British Podcast Awards 2024 - Organisation Selector

    Check us out on our Social Media:

    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd
    Instagram: https://www.instagram.com/gha_marketing/
    Tiktok: https://www.tiktok.com/@gha_marketing
    Twitter: https://twitter.com/GHAMarketing_
    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/

    • 58 min
    Sales Expert: Is "Standing Out" Just About Going Viral? & Sales is About Solutions, not Persuasion & “Close More Deals by Getting Objections” - Bill Caskey

    Sales Expert: Is "Standing Out" Just About Going Viral? & Sales is About Solutions, not Persuasion & “Close More Deals by Getting Objections” - Bill Caskey

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com)
    Welcome to Podcast Gurus!

    Our guest today is Bill Caskey, a renowned sales coach, author, and speaker known for his expertise in sales training and development. With over 30 years of experience in the field, Bill has established himself as a leading authority on sales strategy, communication, and business growth.

    Expect to learn:
    1. The importance of keeping the content fresh and engaging to stand out in the crowded podcasting landscape.
    2. Discover insights into real-world sales scenarios and coaching techniques. 
    3. Explore the importance of podcasting as a tool for improving communication skills.

    ….and many more!

    You can find Bill Caskey’s LinkedIn here:
    https://www.linkedin.com/in/billcaskey/
    Check out his podcast here:

    Advanced Selling podcast  : https://advancedsellingpodcast.com/
    Bill Caskey Podcast: https://billcaskey.com/podcast/

    Check us out on our Social Media:
    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd
    Instagram: https://www.instagram.com/gha_marketing/
    Tiktok: https://www.tiktok.com/@gha_marketing
    Twitter: https://twitter.com/GHAMarketing_
    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/

    • 49 min
    Podnews Editor: "YouTube Won't Hack it into the Podcast World" & Open Podcasting is the Future - James Cridland

    Podnews Editor: "YouTube Won't Hack it into the Podcast World" & Open Podcasting is the Future - James Cridland

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com)
    Welcome to Podcast Gurus! Our guest today is James Cridland, Editor of Podnews. James is a radio futurologist - a writer, speaker and consultant concentrating on the effect that new platforms and technology are having on the radio business across the world.

    Expect to learn:

    1. The importance of open podcasting for future growth and accessibility 
    2. Discover the difficulty in monetizing podcasts due to the inherent limitations in tracking listenership
    3. The importance of open podcasting for future growth and accessibility.
    4. YouTube's entry into the podcasting space and its potential impact on the industry.

    ….and many more!

    You can find James Cridland’s LinkedIn here: https://www.linkedin.com/in/jamescridland/

    Check out the famous newsletter in podcasting here: 

    Podnews : https://podnews.net/

    Check us out on our Social Media:

    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd
    Instagram: https://www.instagram.com/gha_marketing/
    Tiktok: https://www.tiktok.com/@gha_marketing
    Twitter: https://twitter.com/GHAMarketing_
    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/

    • 55 min
    The Creative CEO: The Tinder-like Approach to Home Buying and "You Need To Create Shareable Content" - Daran Herrman

    The Creative CEO: The Tinder-like Approach to Home Buying and "You Need To Create Shareable Content" - Daran Herrman

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com)
    Welcome to Podcast Gurus!

    Our guest today is Daran Herrman, the CEO of Goboto and host of Establishing Your Empire podcast. Establishing Your Empire is a filmed podcast that inspires entrepreneurs, creatives and future business owners to pursue their passions, grow their organizations and build their empire.

    Expect to learn:

    1. The importance of taking action and starting rather than waiting for everything to be perfect
    2. The ability of podcasts to facilitate connections, build relationships, and expand one's network
    3. Why prioritize creating a unique visual identity for your podcast
    4. How to optimize for audience engagement and retention

    ….and many more!

    You can find Daran Herrman’s LinkedIn here: https://www.linkedin.com/in/daranherrman/

    Check out his podcast here:

    Establishing Your Empire: https://establishingyourempire.com/

    Check us out on our Social Media:

    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd
    Instagram: https://www.instagram.com/gha_marketing/
    Tiktok: https://www.tiktok.com/@gha_marketing
    Twitter: https://twitter.com/GHAMarketing_
    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/the importance of taking action and starting rather than waiting for everything to be perfect

    • 1 hr 2 min
    The Product Guy: "Forget Building Your Brand, Just Sell!" and Why Operations Are the Secret Weapon for Business Success No One Talks About - Thiefaine Magre

    The Product Guy: "Forget Building Your Brand, Just Sell!" and Why Operations Are the Secret Weapon for Business Success No One Talks About - Thiefaine Magre

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! https://ghapodcast.com
    Welcome to B2B Podcast Stories!
    Our guest today is Thiefaine Magre,Co-Founder and COO of PROUDUCT, and the host of "The Product Guy Podcast". Prouduct helps entrepreneurs go from idea to market with full service global sourcing and an end-to-end supply chain.
    Expect to learn:
    How a single podcast episode led to $1.5 million in salesHow podcasting can facilitate the diversification of revenue streams for businessesHow partnering with podcasters can open up new revenue opportunities.The importance of commitment to excellence for client satisfaction going above and beyond to ensure quality and customization.
    ….and many more!
    You can find Thiefaine Magre’s LinkedIn here: https://www.linkedin.com/in/thiefainemagre/

    Check out his podcast here:

    The Product Guy Podcast:

    Check us out on our Social Media:

    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd

    Instagram: https://www.instagram.com/gha_marketing/

    Tiktok: https://www.tiktok.com/@gha_marketing

    Twitter: https://twitter.com/GHAMarketing_

    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/

    • 42 min
    The Silicon Valley Host: "No One Says No to Our Podcast", "I Interviewed One of the Founders of Intel and Canva!” & Don't Underestimate the Power of Warm Intros - Shawn Flynn

    The Silicon Valley Host: "No One Says No to Our Podcast", "I Interviewed One of the Founders of Intel and Canva!” & Don't Underestimate the Power of Warm Intros - Shawn Flynn

    Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! https://ghapodcast.com
    Welcome to B2B Podcast Stories!
    Our guest today is Shawn Flynn, Principal of Global Capital Markets and Podcast host of The Silicon Valley Podcast. Shawn is highly engaged in the Silicon Valley technological ecosystem of rapidly expanding, high-potential companies and works with institutions, governments, and diverse financial sources to support economic growth on a worldwide scale.
    Expect to learn:
    1. The importance of meticulous guest acquisition, where personal connections and strategic outreach converge to secure high-profile interviews.
    2. The transformative power of podcasting as a tool for building relationships and expanding networks
    3. The significance of continuous learning and mentorship in personal and professional growth.
    ….and many more!

    You can find Shawn Flynn’s LinkedIn here:
    Shawn Flynn: https://www.linkedin.com/in/shawnpflynn/

    Check out his podcast here:
    The Silicon Valley Podcast: https://thesiliconvalleypodcast.com/
    Check us out on our Social Media:
    LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd
    Instagram: https://www.instagram.com/gha_marketing/
    Tiktok: https://www.tiktok.com/@gha_marketing
    Twitter: https://twitter.com/GHAMarketing_
    Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/

    • 57 min

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