S1E16 - Product Led Onboarding ft. Despina Exadaktylou SaaS Sessions

We discussed about Product Led Growth in a couple of episodes in the past. Now in this episode, we're discussing about Product Led Onboarding with Despina Exadaktylou. Despina is a Product-Led Champion and a SaaS consultant at ReinventGrowth. 



In this episode, we talked about:

- what is product led on-boarding?

- what’s the difference between normal on-boarding vs PLO? 

- does it help in optimising other metrics such as activation, churn, etc? 

- why should SaaS companies care about it? 

- how does it affect the end user/customer? 

- has any SaaS implemented it? If yes, what are the results? 

- does it have a direct impact on growth? 



Connect with Despina on LinkedIn - https://www.linkedin.com/in/despinaexadaktylou/

Get in-depth research about Product Led Onboarding by Despina - http://bit.ly/32m3gek

Visit ReinventGrowth's website - http://bit.ly/2JAptwM