5 episodes
Retention Simplified WebEngage
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- Business
"Welcome to Retention Simplified by WebEngage. Your one-stop source for expert insights and advice on how to boost your business's bottom line. In each episode of our audio podcast, we feature audio versions of our popular ebooks and other resources on the topic on how to use retention marketing to increase customer loyalty and drive long-term revenue growth.
Whether you are just starting out with retention marketing or you are an experienced professional looking for new ideas, this podcast is for you."
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4 Effective Retention Marketing Strategies To Win Your Customers' Loyalty
In this episode of Retention Simplified, by WebEngage, we discuss the 4 effective retention marketing strategies to win your customers' loyalty. Dev, content strategy manager at WebEngage shares hand-picked retention marketing strategies that will help you win your customers' trust and convert them into loyalists.
He also shares some strategies used by well-known brands like Starbucks, Uber, etc. Listen in to find out how critical it is to develop the right strategy for your loyal customers. -
Why B2C Marketers Need Multichannel Marketing Automation To Stay Relevant?
In this episode of Retention Simplified, by WebEngage, we discuss the importance of multichannel marketing for B2C businesses. Dev, content strategy manager at WebEngage shares his insights on how to create a cohesive and effective multichannel strategy that will help you reach and engage with your customers across multiple channels, including social media, email, and mobile.
He also highlights the pitfalls to avoid and the key metrics to track to ensure that your multichannel efforts are delivering results. Listen in to learn how multichannel marketing can help you drive customer loyalty and boost your business's profitability. -
Retention And The Big Brand Theory
In this episode of Retention Simplified, by WebEngage, we discuss the importance of Customer Retention. Dev, content strategy manager at WebEngage shares Big Brand Theories of Jabong, LimeRoad and Flyrobe and reason behind their failures.
He also discusses customer retention strategies and the advantages of customer retention. Listen in to find out why and when a brand should prioritise customer retention. -
The role of data in marketing automation (TLDR: Data-in, Junk-out)
In this episode of Retention Simplified, by WebEngage, we discuss why data plays a crucial role in marketing automation. Dev, content strategy manager at WebEngage shares why data plays a vital role in marketing automation.
He also discusses how data helps in making customer experience better. Listen in to find out how to create your marketing automation strategy using data. -
Reduce Your Customer Churn Rate With These 5 Proven Strategies
In this episode of Retention Simplified, by WebEngage, we discuss the importance of Customer Retention. Dev, content strategy manager at WebEngage shares 5 proven strategies to reduce churn rate.
He also talks about churn rate and how it is calculated. Listen in to find out why reducing customer churn rate should be every company’s priority.