Serving Notifications To A Billion Eyeballs | Neel Kothari @ iZooto Founder Thesis

There are 2 ways to build a startup - one is through cash burn and the other is
by bootstrapping it- the harder but sustainable way. This episode is a
masterclass in building a startup the harder way.
Akshay Datt speaks with Neel Kothari who built iZooto, a push notification
platform that touches the lives of billions consuming news on the Internet!
Know about:-
* Concept of "owned audience marketing"
* Customer retention & future engagement- personalizing messaging at scale
* Making it contextual to the content
* RSS feed integration & developing own content recommendation engine


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