18 min

#14 Smeal Entrepreneurs: Elysium - A State of Bliss Smeal Lifelong Learning Podcast

    • Careers

Smeal alumna and entrepreneur, Elyse Lupin ('02 Marketing) started her company, Elysium Marketing Group LLC in 2015 after spending years working at large brands such as Disney, Comcast, and New Balance Athletic Shoe, and obtaining an MBA from Boston University. Her startup just recently turned 5 years old! In this episode, Elyse will discuss her reasons for starting the company and what makes it unique along with sharing some of the lessons learned along the way. She also talks about the challenges she has faced as a female entrepreneur and offers advice to those who want to follow in her footsteps.

“Why shouldn’t it be you! I think sometimes women second guess themselves or come up with lots of reasons “why not.”
—Elyse Lupin

Smeal alumna and entrepreneur, Elyse Lupin ('02 Marketing) started her company, Elysium Marketing Group LLC in 2015 after spending years working at large brands such as Disney, Comcast, and New Balance Athletic Shoe, and obtaining an MBA from Boston University. Her startup just recently turned 5 years old! In this episode, Elyse will discuss her reasons for starting the company and what makes it unique along with sharing some of the lessons learned along the way. She also talks about the challenges she has faced as a female entrepreneur and offers advice to those who want to follow in her footsteps.

“Why shouldn’t it be you! I think sometimes women second guess themselves or come up with lots of reasons “why not.”
—Elyse Lupin

18 min