23 min
Take a leap of faith: Alex Boyd on how marketing can win On The Flip Side
-
- Business
"Marketing just needs to take a leap of faith."
Alex Boyd is the Founder and CEO of RevenueZen, a marketing agency that help startups understand how to craft their Go To Market strategy.
In this episode, Alex shares his top learnings from his experience of running his own marketing company:
- Keep your prices appropriate! Don't undersell yourself!
- Find the right partners and employees.
- If you're tooo married to attribution, you'll miss out on the best marketing opportunities.
"Marketing just needs to take a leap of faith."
Alex Boyd is the Founder and CEO of RevenueZen, a marketing agency that help startups understand how to craft their Go To Market strategy.
In this episode, Alex shares his top learnings from his experience of running his own marketing company:
- Keep your prices appropriate! Don't undersell yourself!
- Find the right partners and employees.
- If you're tooo married to attribution, you'll miss out on the best marketing opportunities.
23 min