Talking Media Tech, Content, and Human Connection with Zee’s Asha Kulkarni

The Voiro Podcast

Season 6, Episode 13: Join us for an insightful conversation with Asha Kulkarni, VP of Partnerships and Ecosystem at Zee, as she shares her extensive experience in India's broadcasting evolution. With over a decade of experience across major broadcasters, Asha offers unique perspectives on the future of content delivery, monetisation, and the role of technology in broadcasting.

In this episode, we explore:

  • The transformation of India's broadcasting landscape from linear TV to digital platforms
  • Key strategies for broadcasters to succeed in the next decade
  • The importance of balancing subscription and advertising models
  • The role of data-driven decision making in content strategy
  • The significance of local content and storytelling
  • How sustainability and conscious content consumption are shaping the future
  • The evolution of gaming and interactive content in broadcasting
  • Personal insights on resilience, work-life balance, and giving back to the industry

Asha also shares her inspiring personal journey, including her recovery from a major health challenge and her current work mentoring women in technology through the RISE initiative.

Reach out to us on linkedIn:

Kavita Shenoy: https://www.linkedin.com/in/kavita-shenoy-3565485/

Asha Kulkarni: https://www.linkedin.com/in/asha07/

👉 Watch or listen to all our podcast episodes: https://voiro.com/podcast

👉 Follow us on LinkedIn: https://in.linkedin.com/company/voiro

👉 Follow us on Twitter: https://twitter.com/VoiroTech

#VoiroPodcast #womenintech #mediatech #broadcasting #ott #monetization #content

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