248 episodes

Gael Breton and Mark Webster, founders of authorityhacker.com, talk about their experience running online businesses, authority sites and blogs. Inside this show, you will learn about the online marketing tactics we use to create and grow our web-based companies, build traffic to them, engage the audience and ultimately transform visitors into customers all while providing an enjoyable experience for the user. We will also share the marketing tools many other successful bloggers and us use to automate the growth of our business. Additionally, we will talk about building and maintaining a laptop lifestyle allowing you to enjoy your freedom and geo-arbitrage to create a life that's truly fun to live. Finally, we will talk about mindsets, psychology and motivation for entrepreneurs. These mental blocks in your head that could prevent you from succeeding. So if you want to build an internet based business or blog that gives you the freedom you want. Click the subscribe button and listen to our free podcast!

The Authority Hacker Podcast Gael Breton & Mark Webster

    • Marketing
    • 4.8 • 12 Ratings

Gael Breton and Mark Webster, founders of authorityhacker.com, talk about their experience running online businesses, authority sites and blogs. Inside this show, you will learn about the online marketing tactics we use to create and grow our web-based companies, build traffic to them, engage the audience and ultimately transform visitors into customers all while providing an enjoyable experience for the user. We will also share the marketing tools many other successful bloggers and us use to automate the growth of our business. Additionally, we will talk about building and maintaining a laptop lifestyle allowing you to enjoy your freedom and geo-arbitrage to create a life that's truly fun to live. Finally, we will talk about mindsets, psychology and motivation for entrepreneurs. These mental blocks in your head that could prevent you from succeeding. So if you want to build an internet based business or blog that gives you the freedom you want. Click the subscribe button and listen to our free podcast!

    #228 – 9 Advanced Link Building Tactics To Skyrocket your rankings

    #228 – 9 Advanced Link Building Tactics To Skyrocket your rankings

    Today we're going to cover every ones favorite topic: Link building!



    Love it or hate it, it's a part of most online marketers' lives. So today, we're dedicating a whole lesson towards helping you maximize results.



    And you probably guessed by now, we're not talking about generic tips like "Personalize your outreach" Oh no! This episode is all about advanced tips that will help you eke out maximum efficiency from your campaigns.



    Full Shownotes: www.authorityhacker.com/9-link-tips

    • 48 min
    #227 – How Jon Dykstra Makes $71,562 per Month Without Link Building

    #227 – How Jon Dykstra Makes $71,562 per Month Without Link Building

    In today's episode, Gael is joined by serial Site owner Jon Dykstra.



    Jon does a lot of things differently from us here at Authority Hacker, including taking a zero link building approach, a sky's the limit niche selection process and a huge love of display ads to generate massive amounts of profit which he shares monthly on his blog.



    Today, Gael grills him on all of his tactics to find out just how he manages to do it!



    *Apologies for the audio quality. Due to a technical glitch, this Podcast was recorded at a bitrate than usual. We'll be back to our usual quality next week!



    Full Shownotes: https://www.authorityhacker.com/jon-dykstra-2020

    • 54 min
    #226 – 7 REAL AFFILIATE SITES Dissected (And Why They’re Successful)

    #226 – 7 REAL AFFILIATE SITES Dissected (And Why They’re Successful)

    What You Will Learn







    * What a successful affiliate site looks like* How they got there* Why we consider them a success







    We get this question all the time with The authority site system…







    “Should I go into a broad or narrow niche?”







    Well, instead of giving you a bunch of unfounded theory, let me tell you the story of 2 sites that experienced both sides of the coin.







    On my left: Alphashooters.com  (The power of niching down)







    The photography niche is no joke.







    There’s a ton of massive sites reviewing every lens, bag, adapter, sd card, little fluffy thing you put on the mic to reduce wind noise, etc.…







    So when I saw alphashooters.com got 25k traffic with just a DR 15, I was like Bravo.







    Their secret?







    Focusing on a single brand of camera and covering everything related to them.







    If you didn’t know, Alpha is Sony’s camera brand.







    And the items they review are NOT cheap.







    I know it because we shoot our show with a Sony camera… and it cost us 2600 GBP ($3,380).















    So when those guys rank for “best lenses for sony a7iii”, they must be making bank.















    And this, my friends, is the power of niching down and owning a topic.







    You don’t need as many links to rank.







    You don’t need as much time either.







    Buuuut, you may be putting a ceiling above your head.







    That’s what happened to our next candidate.







    On my right: Baldingbeards.com (Woops, I ran out of keywords)







    Balding beard started as a niche site for bald people with a beard…







    Talk about niching down.







    Their problem?







    They’ve been victims of their success.















    They’ve covered most of the keywords in their small niche, and it felt like a bit of a waste to not be able to grow anymore.







    Soooo they started expanding the scope of their content and talk about all men grooming items.







    And it has been working.















    Today, they are sitting pretty with over 275k traffic, according to Ahrefs. 















    And I can tell you it’s not just rough bald dudes visiting their sites anymore.







    The moral of the story







    So what can we learn from these 2 sites?







    One, niching down, is powerful. 







    It allows you to enter competitive niches by focusing on a single area and covering it better than people who pick a broader scope.







    Two, Even if you end up constrained by your niche because of your narrower branding, Google doesn’t work that way. 







    So like baldingbeards.com, you can expand your scope and start ranking for more keywords.







    So should you be afraid to niche down for a new site?







    Nope. 







    It might be a good idea.







    Plus, you can always rebrand and use a new domain name / 301 redirect the old one later if you feel constrained.







    If you want more







    Alpha shooters and Balding Beards are only 2 out of the 7 sites we analyzed in this week’s show.







    So if you want more of this kind of affiliate si...

    • 53 min
    #225 – NEWS: Failed Google Update, FREE Outreach Tool, Wrong Search Volume…

    #225 – NEWS: Failed Google Update, FREE Outreach Tool, Wrong Search Volume…

    From botched Google updates to Free outreach tools, Mark and Gael are here to talk about all the things that caught their eye throughout August.

    • 39 min
    #224 – 7 Onpage SEO Tactics That ACTUALLY Move Your Rankings Up

    #224 – 7 Onpage SEO Tactics That ACTUALLY Move Your Rankings Up

    What You Will Learn

    => Tips that actually move the needle

    => What to focus on

    =>Why to focus on it



    We're cutting through the noise today and going right for the kill: 7 actionable, no-BS on-page SEO tips that you can actually use on your site.



    No, we're not talking about the basics, we're talking about the things that you wish you thought of before.



    Mark and Gael are here to guide you through their 7 advanced On-Page tips.



    Full Shownotes: www.authorityhacker.com/7-onpage-tips

    • 1 hr
    #223 – Switch From Amazon to High Paying Affiliate Programs [Step by Step Plan]

    #223 – Switch From Amazon to High Paying Affiliate Programs [Step by Step Plan]

    Well, we don’t want to say we told you so…







    …but we totally did.







    What are we talking about?







    About how many affiliate marketers started the year with “Fuck Amazon – we’re gone!” after their recent drop in commission rates.







    And how few of them actually went through with that…4 months later.







    This isn’t something I set out to prove - it came up accidentally while doing some competitor research.







    But, to be honest, I wasn’t surprised. 







    For me, there are two reasons why affiliate marketers didn’t just quit Amazon outright:







    * The drop in commission rate was annoying…but not enough to make them jump ship* Those that tried found out it was far more difficult than they thought it would be







    But that’s not to say that we only operate within the Amazon Associate’s program because we don’t.







    I also totally get why people were pissed off with Amazon’s decision.















    With that said, we know many of you struggle with the “How” of swapping your money pages away from Amazon and to other programs.







    So we’re going to show you how we do it.







    Finding Alternatives







    Our approach to finding new affiliate programs is much the same as how we do our keyword research.







    We use Ahrefs to reverse engineer our competitors’ sites 















    Just be aware that the product or service that a site links to can often be the most profitable product…but not always the best one.







    Ethics go straight out the window once some affiliates smell cash.







    Using Google is another quick way to find affiliate programs e.g. “dog affiliate programs”.















    Or you could head over to the biggest e-commerce sites in your niche and check out what programs they’re promoting.







    And finally, find the biggest players in your niche on affiliate networks.















    Look for programs with the strongest performance metrics though e.g. ‘Power Rank’ on ShareASale, ‘Network Earnings” on CJ, or ‘Gravity’ on ClickBank.







    Testing the Alternatives







    The way we like to test the offers we find is to make an exit intent pop up that promotes the sales section of a given Amazon alternative we hope to use.







    Something a bit like this:















    Amazon is not cool with these kinds of pop ups but other offers are totally fine with it.







    This means you can run this on top of your existing pages and not lose any Amazon revenue while testing the water with alternatives.







    Let this run for about 1000 clicks to the offer and then calculate how much you made per click.







    If the income is higher than amazon, then go to the next step. If it’s not, try another offer.







    Making the Swap (and Kicking Amazon out)







    Don’t get too excited if an offer makes the cut though.







    Many times, we had offers doing well in pop ups but tanking in round up reviews against Amazon.







    What we do from there is we pick a few roundups that makes good money but are not exactly killing it and we track their amazon revenue for the last 30 days on page level.







    We then swap as many affiliate links as we can to the new offer and ...

    • 35 min

Customer Reviews

4.8 out of 5
12 Ratings

12 Ratings

Ankita90 ,

Informative relatable and best so far

Best!

Uniounjack ,

Amazing Job You Guys Are Doing.

Giving away this much of information for free is definitely is a great job. I am seriously love every piece of information you guys are giving away. It teaches me a lot about everything to create good content along with an opportunity to allow me to change my thinking of getting in more traffic.
I am little late to find out about your podcast but still I am learning a lot to be honest. From Emails to little tricky psychological tricks and many much more thing for driving in people to the blog. I learnt a lot about branding as well.

Keep up guys! It’s a great work!

Ghouse.Mohin ,

Reliable source for building authority sites

Iam following authorityhacker podcast and blog from quite long time, you just get the pure information, which is practical and tested for best results. Soon I am gonna join their course to start my own authority site.

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