1 hr 6 min
The Tech Toy Story | Vivek Goyal @ PlayShifu Founder Thesis
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- Business
PlayShifu creates immersive learning experiences for children through games that merge digital technology with physical objects. Vivek talks about discovering product-market fit and taking a modular approach to product development by building platforms instead of stand-alone games. He shares crucial insights about how they scaled their sales and marketing at a global level and the path to hitting $100 mn in revenue.
Know about:-
* Building the first product
* Balancing tactile and digital
* Pricing plans
* Marketing and branding strategies
Click to read the text version of the episode [https://docs.google.com/document/d/10CRuS-QzGYoRgOIUXLcs__nNRt91AZOONKdOegxjg2E/edit?usp=sharing]
PlayShifu creates immersive learning experiences for children through games that merge digital technology with physical objects. Vivek talks about discovering product-market fit and taking a modular approach to product development by building platforms instead of stand-alone games. He shares crucial insights about how they scaled their sales and marketing at a global level and the path to hitting $100 mn in revenue.
Know about:-
* Building the first product
* Balancing tactile and digital
* Pricing plans
* Marketing and branding strategies
Click to read the text version of the episode [https://docs.google.com/document/d/10CRuS-QzGYoRgOIUXLcs__nNRt91AZOONKdOegxjg2E/edit?usp=sharing]
1 hr 6 min