1,950 episodes

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 50 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.

Marketing School - Digital Marketing and Online Marketing Tips Eric Siu & Neil Patel

    • Business

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 50 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.

    How Web3 Will Change Marketing Forever #1936

    How Web3 Will Change Marketing Forever #1936

    In episode #1936, we share how Web3 will change marketing forever and what this could mean for your business! With the growing tide around decentralization, the blockchain, and the many fruits of these systems, Web3 is poised to make a huge impact on the way we interact and do business online. To hear all about NFTs and smart contracts, and some quick ideas on how to use new ground for innovative marketing, join us today!
    TIME-STAMPED SHOW NOTES:
    [00:22] Today’s topic: How Web3 Will Change Marketing Forever. [00:25] Defining the different Web iterations and why Web3 is so important! [01:40] What decentralization will do to the control of data and user autonomy. [02:14] The value of moderation and why this may support existing centralized platforms. [02:43] NFTs and smart contracts; how incentives are changing currently. [04:13] Impacts on content creation, monetization, and online selling. [05:05] Raising the bar on quality as the supply of content increases. [05:22] Transparency and the availability of viewing past actions.  [05:37] How Gary V leveraged the new possibilities of NFTs. [06:32] Go to https://marketingschool.io/live to apply for our next event!  
    Links Mentioned in Today’s Episode:
     
    Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  BitClout  Gary V  Naval Ravikant Chris Dickson Tim Ferriss   
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    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
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    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  
     

    • 7 min
    Marketing Lessons We Learned From Our Miami Event #1935

    Marketing Lessons We Learned From Our Miami Event #1935

    In episode #1935, we share a bunch of marketing lessons that we learned at our recent event in Miami! After two years of lockdown, and no events during the pandemic, we finally got together and had a great time learning and sharing strategies. For an insider scoop on the most impactful ideas, listen in!
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: Marketing Lessons We Learned From Our Miami Event. [00:27] A quick recap of our first event in 2 years! [01:01] An interesting fact about sources of income for the average millionaire. [01:19] Lessons about mergers and acquisitions; how to buy smart and leverage your way to success. [02:03] Using Reddit for product development and market research. [02:44] The importance of control and holding onto equity. [02:58] Some thoughts on A-B testing and updating video tags. [03:40] Travel hacks and how to get some freebies from great resorts!  [04:18] Reflecting on the importance of community after the pandemic. [05:22] That’s it for today! [05:24] Go to https://marketingschool.io/live to learn more about the event!  
    Links Mentioned in Today’s Episode:
     
    Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Codie Sanchez  Contrarian Thinking  Greg Isenberg   Roll   
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    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
    Connect with Us: 
     
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  
     

    • 6 min
    Patrick Campbell on The Biggest Levers You Can Pull to Grow in 2022

    Patrick Campbell on The Biggest Levers You Can Pull to Grow in 2022

    Today we are going to talk about the biggest levers you can pull to grow in 2022 with Patrick Campbell!

    • 11 min
    Does Personalization Work in 2022?

    Does Personalization Work in 2022?

    In episode #1934, we talk about whether personalization works in 2022! From quizzes and your sales funnel, to the tools that can help you improve the way you use personalization, we unpack whether it is all worth it at the end of the day! Tune in to find out more!
    TIME-STAMPED SHOW NOTES:
    [00:20] Today’s topic: Does Personalization Work in 2022? [00:25] A quick definition of personalization in the marketing context. [00:58] The results are in: personalization does not boost conversions! [02:28] Tools for better marketing personalization; a few recommendations. [03:38] The important surface level testing that should go into personalization projects. [03:47] Go to https://marketingschool.io/live for more!  
    Links Mentioned in Today’s Episode:
     
    Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Clearbit  MutinyHQ  
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    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
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    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  
     

    • 4 min
    Should Your Business Have A Phone Number Listed? #1933

    Should Your Business Have A Phone Number Listed? #1933

    In episode #1933, Neil and Eric talk about whether your business should have a phone number listed. Having a phone number listed may seem outdated, but testing has shown that simply listing a phone number inspires customer trust and confidence. To find out more about the impact that listing a phone number can have on your company, tune in today!
    TIME-STAMPED SHOW NOTES:
    [00:20] Today’s topic: Should Your Business Have A Phone Number Listed? [00:27] Having a phone number listed on your site makes customers feel more comfortable. [01:07] Why adding a phone number helps more when you’re a small to medium-sized business, rather than a large corporation. [02:19] That’s it for today! [02:31] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:
     
    CallRail Nextiva Check out our blueprint on how to build your dream business: https://www.marketingschool.io/training Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  
    Leave Some Feedback:
     
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 3 min
    The Economics of Buying Another Business Versus Building #1932

    The Economics of Buying Another Business Versus Building #1932

    In episode #1932, Neil and Eric talk about the economics of buying another business versus building. When you’re deciding whether or not to buy a business, the number one question you should ask yourself is whether you are buying a job. To learn more about what to look out for when pursuing acquisitions, tune in today!
    TIME-STAMPED SHOW NOTES:
    [00:20] Today’s topic: The Economics of Buying Another Business Versus Building. [00:50] Why buying a business doesn’t always need to be expensive. [01:14] Why each approach has its merits and drawbacks. [01:21] Why you shouldn’t buy a turnaround. [03:25] How to make the economics work out by buying with debt. [03:57] That’s it for today! [04:07] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Epic Challenge
     
    Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game HBR Guide to Buying a Small Business: Think Big, Buy Small, Own Your Own Company (HBR Guide Series)  
    Check out our blueprint on how to build your dream business: https://www.marketingschool.io/training Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  
    Leave Some Feedback:
     
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
     
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 4 min

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