223 episodi

If you’re a fitness professional, entrepreneur, or just a fitness enthusiast who has a deep appreciation for the science of not only getting results for your body; but how to market, communicate, sell, influence, and lead, then the Fitness Business Podcast, hosted by Erin Dimond and Jordan Dugger is for you.

Erin and Jordan are owners of Transform 4Ever Systems, a 7-Figure Online Fitness Coaching Company, that is known for solving the problems that other coaches fail.

Along with that, they own Impact Fitness Coaching Academy, a 7+ Figure All-In-One Accelerator for coaches, personal trainers, and health industry entrepreneurs to start, grow, and scale their businesses, all online.

This podcast brings REAL, and ACTIONABLE steps to level up your personal growth, business growth, and how to look better naked in the process. The Fitness Business Podcast hosts weekly guests ranging from industry experts, marketing experts, copywriters, PhDs, and thought leaders from around the world.

The mission is to not only teach you the tools to earn more money and make more of an impact, but we aim to help you to look at the world a bit differently, with each and every episode.

The Fitness Business Podcast with Erin Dimond and Jordan Dugger Erin Dimond and Jordan Dugger

    • Fitness

If you’re a fitness professional, entrepreneur, or just a fitness enthusiast who has a deep appreciation for the science of not only getting results for your body; but how to market, communicate, sell, influence, and lead, then the Fitness Business Podcast, hosted by Erin Dimond and Jordan Dugger is for you.

Erin and Jordan are owners of Transform 4Ever Systems, a 7-Figure Online Fitness Coaching Company, that is known for solving the problems that other coaches fail.

Along with that, they own Impact Fitness Coaching Academy, a 7+ Figure All-In-One Accelerator for coaches, personal trainers, and health industry entrepreneurs to start, grow, and scale their businesses, all online.

This podcast brings REAL, and ACTIONABLE steps to level up your personal growth, business growth, and how to look better naked in the process. The Fitness Business Podcast hosts weekly guests ranging from industry experts, marketing experts, copywriters, PhDs, and thought leaders from around the world.

The mission is to not only teach you the tools to earn more money and make more of an impact, but we aim to help you to look at the world a bit differently, with each and every episode.

    221. How Being Wrong MORE Can Help You In Business - Cured Nutrition Replay W/ Jordan and Joesph Sheeley

    221. How Being Wrong MORE Can Help You In Business - Cured Nutrition Replay W/ Jordan and Joesph Sheeley

    We had such a great response to this episode that we wanted to share it on this platform as well!
    Jordan in this episode shares some helpful insights around work, entrepreneurship and adopting work systems. He explains that taking personal responsibility for events in life and being accountable for whatever happens to you – be it good or not so good – has a direct impact on your work. It’s important to be aware of this in order to, not only scale your business, but also personally grow with it.
     
    Topics Include:
     
    - Jordan's Background
    - How an Injury Impacted Jordan’s Vision
    - Jordan Explains his 3 Ways to Become More Self-Aware
    - Leveling Up and Scaling Your Business
    - How to Lead your Business with Systems
    - Distinguishing Rational Based vs. Emotional Based Work Decisions
    - And More!
    ------------
    FREE Copy MINI course with our TOP 10 Organic post templates. Giving you the exact templates and also teaching you the WHY behind the copywriting magic!



    https://www.impactfitnesscoachingacademy.com/OrganicFitnessPosts
    ------------
    IFCA 6.0 Is OFFICIALLY CLOSED!
     
    Below are FREE ways to grow your business in the meantime before our next round opens up.
     
    If you want to see exactly how we’ve been able to help over 458 Online coaches sign high paying clients, on-demand, without using cold DMs, paid ads, or even a website? 
     
    We’re offering a FREE training below, showing you how the B.R.I.C.K.S method works, and how you can crush it this year as an online coach, even if you have little, to no business experience. 
     
    https://www.impactfitnesscoachingacademy.com/FreeTraining
    ------------
    Make sure to follow the IFCA Instagram Page for daily content to help you: 
    ✅  Start, and Grow Your Online Fitness Coaching Offer 
    ✅  Lead Gen Secrets 
    ✅  Mindset Tools 
    ✅  Content Tips 
    ✅  Productivity Tools and Systems 
    ✅  Sales and Marketing Strategies 
     
    ------> Follow @ImpactFitnessCoachingAcademy 
    -------------
    FREE Content Planner for Online Coaches! Hundreds of Prompts, Templates, and Systems to CRUSH THE CONTENT GAME 

     https://ifca.kartra.com/page/ContentCalendar
    -------------
    DON’T FORGET TO JOIN OUR COMMUNITY FOR ONLINE COACHES LOOKING TO LEARN, SCALE, AND MAKE AN IMPACT IN FITNESS
     
    Join the Free IFCA Community for Coaches who want to change lives
    -------------
    Please make sure to follow Erin at @erindimondfitness, Jordan at @duggaestetics, and the official Fit Biz Podcast page @the_fitbiz_podcast.
     
    Subscribe & Review in iTunes
     
    Are you subscribed to our podcast? If you’re not, we encourage you to do that today. We don’t want you to miss out on any episode. Click here to subscribe in iTunes!
     
    If you’re a true badass, we’d be super grateful if you left us a review over on iTunes, too. Those reviews help us climb the podcast ranks and extend our listenership and reach. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what your favorite episode was. 

    • 52 min
    220. Three Biggest Social Media Mistakes Coaches Make

    220. Three Biggest Social Media Mistakes Coaches Make

    Want to know the biggest mistakes we see coaches make when it comes to their content strategy? We can give you the templates, examples, and social proof of what works but sometimes to helpful to understand what to avoid when you're looking at your content from a big picture perspective. We are also starting a weekly review giveaway and this week is content related so you'll definitely want to check out the details on that too!
     
    Time Stamps:
     
    (0:54) Weekly Giveaway on the Show!
    (2:17) 3 Biggest Mistakes on Instagram
    (5:00) Transition to ICA Specific Content
    (7:41) Example Post
    (9:58) Quality over Quantity
    (11:45) Role of Reels
    (14:52) Waiting to Have Your Shit Together
    (19:02) Leave Us a Review
    ------------
    FREE Copy MINI course with our TOP 10 Organic post templates. Giving you the exact templates and also teaching you the WHY behind the copywriting magic!



    https://www.impactfitnesscoachingacademy.com/OrganicFitnessPosts
    ------------
    IFCA 6.0 Is OFFICIALLY CLOSED!
     
    Below are FREE ways to grow your business in the meantime before our next round opens up.
     
    If you want to see exactly how we’ve been able to help over 458 Online coaches sign high paying clients, on-demand, without using cold DMs, paid ads, or even a website? 
     
    We’re offering a FREE training below, showing you how the B.R.I.C.K.S method works, and how you can crush it this year as an online coach, even if you have little, to no business experience. 
     
    https://www.impactfitnesscoachingacademy.com/FreeTraining
    ------------
    Make sure to follow the IFCA Instagram Page for daily content to help you: 
    ✅  Start, and Grow Your Online Fitness Coaching Offer 
    ✅  Lead Gen Secrets 
    ✅  Mindset Tools 
    ✅  Content Tips 
    ✅  Productivity Tools and Systems 
    ✅  Sales and Marketing Strategies 
     
    ------> Follow @ImpactFitnessCoachingAcademy 
    -------------
    FREE Content Planner for Online Coaches! Hundreds of Prompts, Templates, and Systems to CRUSH THE CONTENT GAME 

     https://ifca.kartra.com/page/ContentCalendar
    -------------
    DON’T FORGET TO JOIN OUR COMMUNITY FOR ONLINE COACHES LOOKING TO LEARN, SCALE, AND MAKE AN IMPACT IN FITNESS
     
    Join the Free IFCA Community for Coaches who want to change lives
    -------------
    Please make sure to follow Erin at @erindimondfitness, Jordan at @duggaestetics, and the official Fit Biz Podcast page @the_fitbiz_podcast.
     
    Subscribe & Review in iTunes
     
    Are you subscribed to our podcast? If you’re not, we encourage you to do that today. We don’t want you to miss out on any episode. Click here to subscribe in iTunes!
     
    If you’re a true badass, we’d be super grateful if you left us a review over on iTunes, too. Those reviews help us climb the podcast ranks and extend our listenership and reach. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what your favorite episode was. 

    • 20 min
    219. Everything You Thought You Knew About Marketing, WAS WRONG - With IFCA Success Coach Travis Dalrymple

    219. Everything You Thought You Knew About Marketing, WAS WRONG - With IFCA Success Coach Travis Dalrymple

    A long, elaborate description of this episode would go against everything you're about to hear in today's episode. Long story short: Travis joined IFCA last year, crushed it, made multiple 6 figures after being an in-person trainer for years, and we liked him so much we hired him. He now helps our new IFCA members and we find ourselves redoing systems and operations based on Travis's feedback so if you want to learn how to cut through the bullshit and clearly and directing say what you mean, press play.
     
    Time Stamps:
     
    (0:46) Travis’s Podcast
    (1:28) Travis’s Autobiography
    (4:07) Travis’s America’s Got Talent Story
    (11:48) From Off Broadway to Crossfit
    (14:02) Shifting to Online Coaching
    (16:24) From Suspect to Part of the Business
    (19:35) All Things Fad Diet
    (28:18) Evolution of Content
    (35:38) Copywriting Process to Generate Leads
    (40:57) Sales
    (47:23) Where to Find Travis
    ------------
    Follow Travis on Instagram
    Check Out (for right now called) The Zero to Sixty Podcast
    ------------
    FREE Copy MINI course with our TOP 10 Organic post templates. Giving you the exact templates and also teaching you the WHY behind the copywriting magic!



    https://www.impactfitnesscoachingacademy.com/OrganicFitnessPosts
    ------------
    IFCA 6.0 Is OFFICIALLY CLOSED!
     
    Below are FREE ways to grow your business in the meantime before our next round opens up.
     
    If you want to see exactly how we’ve been able to help over 458 Online coaches sign high paying clients, on-demand, without using cold DMs, paid ads, or even a website? 
     
    We’re offering a FREE training below, showing you how the B.R.I.C.K.S method works, and how you can crush it this year as an online coach, even if you have little, to no business experience. 
     
    https://www.impactfitnesscoachingacademy.com/FreeTraining
    ------------
    Make sure to follow the IFCA Instagram Page for daily content to help you: 
    ✅  Start, and Grow Your Online Fitness Coaching Offer 
    ✅  Lead Gen Secrets 
    ✅  Mindset Tools 
    ✅  Content Tips 
    ✅  Productivity Tools and Systems 
    ✅  Sales and Marketing Strategies 
     
    ------> Follow @ImpactFitnessCoachingAcademy 
    -------------
    FREE Content Planner for Online Coaches! Hundreds of Prompts, Templates, and Systems to CRUSH THE CONTENT GAME 

     https://ifca.kartra.com/page/ContentCalendar
    -------------
    DON’T FORGET TO JOIN OUR COMMUNITY FOR ONLINE COACHES LOOKING TO LEARN, SCALE, AND MAKE AN IMPACT IN FITNESS
     
    Join the Free IFCA Community for Coaches who want to change lives
    -------------
    Please make sure to follow Erin at @erindimondfitness, Jordan at @duggaestetics, and the official Fit Biz Podcast page @the_fitbiz_podcast.
     
    Subscribe & Review in iTunes
     
    Are you subscribed to our podcast? If you’re not, we encourage you to do that today. We don’t want you to miss out on any episode. Click here to subscribe in iTunes!
     
    If you’re a true badass, we’d be super grateful if you left us a review over on iTunes, too. Those reviews help us climb the podcast ranks and extend our listenership and reach. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what your favorite episode was. 

    • 49 min
    218. Can Dieting Actually “Damage” Your Metabolism? With “See You Later Leaner” Founder Adam Atkinson

    218. Can Dieting Actually “Damage” Your Metabolism? With “See You Later Leaner” Founder Adam Atkinson

    Can and should anyone compete in a contest prep? Will that level of dieting "damage" your metabolism? These questions and more are the subject of today's show with returning guest and legend in the contest prep space Adam Atkinson, founder of See You Later Leaner. If you have any desire to compete or have a friend who does, don't miss this episode.


    Time Stamps:
     
    (1:08) Changing to Online Coaching
    (3:00) See You Later Leaner Statistics
    (9:00) Changes and Evolutions During COVID
    (15:00) Hard Parts of Coaching
    (21:24) Line Between Coaching and Therapy
    (26:22) The Origin of Reverse Dieting
    (37:36) Who Should Compete?
    (42:00) The Importance of Women
    (46:35) Blood Testing Protocols
    ------------
    FREE Copy MINI course with our TOP 10 Organic post templates. Giving you the exact templates and also teaching you the WHY behind the copywriting magic!



    https://www.impactfitnesscoachingacademy.com/OrganicFitnessPosts
    ------------
    IFCA 6.0 Is OFFICIALLY CLOSED!
     
    Below are FREE ways to grow your business in the meantime before our next round opens up.
     
    If you want to see exactly how we’ve been able to help over 458 Online coaches sign high paying clients, on-demand, without using cold DMs, paid ads, or even a website? 
     
    We’re offering a FREE training below, showing you how the B.R.I.C.K.S method works, and how you can crush it this year as an online coach, even if you have little, to no business experience. 
     
    https://www.impactfitnesscoachingacademy.com/FreeTraining
    ------------
    Make sure to follow the IFCA Instagram Page for daily content to help you: 
    ✅  Start, and Grow Your Online Fitness Coaching Offer 
    ✅  Lead Gen Secrets 
    ✅  Mindset Tools 
    ✅  Content Tips 
    ✅  Productivity Tools and Systems 
    ✅  Sales and Marketing Strategies 
     
    ------> Follow @ImpactFitnessCoachingAcademy 
    -------------
    FREE Content Planner for Online Coaches! Hundreds of Prompts, Templates, and Systems to CRUSH THE CONTENT GAME 

     https://ifca.kartra.com/page/ContentCalendar
    -------------
    DON’T FORGET TO JOIN OUR COMMUNITY FOR ONLINE COACHES LOOKING TO LEARN, SCALE, AND MAKE AN IMPACT IN FITNESS
     
    Join the Free IFCA Community for Coaches who want to change lives
    -------------
    Please make sure to follow Erin at @erindimondfitness, Jordan at @duggaestetics, and the official Fit Biz Podcast page @the_fitbiz_podcast.
     
    Subscribe & Review in iTunes
     
    Are you subscribed to our podcast? If you’re not, we encourage you to do that today. We don’t want you to miss out on any episode. Click here to subscribe in iTunes!
     
    If you’re a true badass, we’d be super grateful if you left us a review over on iTunes, too. Those reviews help us climb the podcast ranks and extend our listenership and reach. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what your favorite episode was. 

    • 1h
    217. One (Shocking) Reason Most Online Coaches Fail

    217. One (Shocking) Reason Most Online Coaches Fail

    We’ve been raised to believe that you have to work hard to make money and certainly there are times when this is true. The real secret is you have to take huge, uncomfortable risks. You have to do stuff you’ve never done before to make yourself visible. Your ability to push through the fear and uncomfortable risks will be your superpower but it starts with beliefs. Not only believing in yourself (obviously) but breaking current beliefs that are holding you back. We want to share a few of our experiences within breaking beliefs, talk about a future offer we're working to give you a tangible example, and give you questions to ask yourself to start breaking those limiting beliefs in the way of your success.
     
    Time Stamps:
     
    (2:15) Starting with Erin Dimond Fitness
    (3:23) Recent Call Example
    (5:01) Where Limiting Beliefs Are Formed
    (8:45) Jordan’s Early Limiting Beliefs
    (12:15) Scaling the Sales Team
    (19:50) Fixed vs Growth Mindset within Money
    (26:10) Questions to Ask Yourself
    ------------
    FREE Copy MINI course with our TOP 10 Organic post templates. Giving you the exact templates and also teaching you the WHY behind the copywriting magic!



    https://www.impactfitnesscoachingacademy.com/OrganicFitnessPosts
    ------------
    IFCA 6.0 Is OFFICIALLY CLOSED!
     
    Below are FREE ways to grow your business in the meantime before our next round opens up.
     
    If you want to see exactly how we’ve been able to help over 458 Online coaches sign high paying clients, on-demand, without using cold DMs, paid ads, or even a website? 
     
    We’re offering a FREE training below, showing you how the B.R.I.C.K.S method works, and how you can crush it this year as an online coach, even if you have little, to no business experience. 
     
    https://www.impactfitnesscoachingacademy.com/FreeTraining
    ------------
    Make sure to follow the IFCA Instagram Page for daily content to help you: 
    ✅  Start, and Grow Your Online Fitness Coaching Offer 
    ✅  Lead Gen Secrets 
    ✅  Mindset Tools 
    ✅  Content Tips 
    ✅  Productivity Tools and Systems 
    ✅  Sales and Marketing Strategies 
     
    ------> Follow @ImpactFitnessCoachingAcademy 
    -------------
    FREE Content Planner for Online Coaches! Hundreds of Prompts, Templates, and Systems to CRUSH THE CONTENT GAME 

     https://ifca.kartra.com/page/ContentCalendar
    -------------
    DON’T FORGET TO JOIN OUR COMMUNITY FOR ONLINE COACHES LOOKING TO LEARN, SCALE, AND MAKE AN IMPACT IN FITNESS
     
    Join the Free IFCA Community for Coaches who want to change lives
    -------------
    Please make sure to follow Erin at @erindimondfitness, Jordan at @duggaestetics, and the official Fit Biz Podcast page @the_fitbiz_podcast.
     
    Subscribe & Review in iTunes
     
    Are you subscribed to our podcast? If you’re not, we encourage you to do that today. We don’t want you to miss out on any episode. Click here to subscribe in iTunes!
     
    If you’re a true badass, we’d be super grateful if you left us a review over on iTunes, too. Those reviews help us climb the podcast ranks and extend our listenership and reach. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what your favorite episode was. 

    • 31 min
    216. From NFL Athlete To Fitness Empire - With John Madsen

    216. From NFL Athlete To Fitness Empire - With John Madsen

    Imagine wanting to be one thing your entire life, have everyone doubt you, put it all the blood, sweat, tears, and to finally… be on the doorstep of being a first round pick in the NFL draft… to only get injured right before and go undrafted, losing millions. And that's just the very start to this man's journey. 
    John Madsen is a former NFL tight end walk-on, playing for the Browns and Lions, who has now built what can only be called a fitness empire with his Athletic AF CEO program and is a sought after coach for high-performance individuals and executive teams how to AUTOMATE CHAMPIONSHIP BEHAVIOR to get CHAMPIONSHIP RESULTS.
    We go so deep into what it takes to grow a business so if you're not a sports fan, John has a lot to offer in this episode on ways to grow your business and why the mental side is so important.
     
    Time Stamps:
     
    (0:30) John Intro
    (4:33) Junior High School
    (11:05) From First Round to Undrafted 
    (14:30) Staying in the Arena
    (25:23) Addicted to Adversity
    (28:56) Getting Over the Price Hump
    (37:00) Men and Vulnerability
    (56:20) John’s Podcasts
    (57:20) Where to Find John
    ------------
    Follow John on Instagram
    Check Out John's Website
    ------------
    FREE Copy MINI course with our TOP 10 Organic post templates. Giving you the exact templates and also teaching you the WHY behind the copywriting magic!



    https://www.impactfitnesscoachingacademy.com/OrganicFitnessPosts
    ------------
    IFCA 6.0 Is OFFICIALLY CLOSED!
     
    Below are FREE ways to grow your business in the meantime before our next round opens up.
     
    If you want to see exactly how we’ve been able to help over 458 Online coaches sign high paying clients, on-demand, without using cold DMs, paid ads, or even a website? 
     
    We’re offering a FREE training below, showing you how the B.R.I.C.K.S method works, and how you can crush it this year as an online coach, even if you have little, to no business experience. 
     
    https://www.impactfitnesscoachingacademy.com/FreeTraining
    ------------
    Make sure to follow the IFCA Instagram Page for daily content to help you: 
    ✅  Start, and Grow Your Online Fitness Coaching Offer 
    ✅  Lead Gen Secrets 
    ✅  Mindset Tools 
    ✅  Content Tips 
    ✅  Productivity Tools and Systems 
    ✅  Sales and Marketing Strategies 
     
    ------> Follow @ImpactFitnessCoachingAcademy 
    -------------
    FREE Content Planner for Online Coaches! Hundreds of Prompts, Templates, and Systems to CRUSH THE CONTENT GAME 

     https://ifca.kartra.com/page/ContentCalendar
    -------------
    DON’T FORGET TO JOIN OUR COMMUNITY FOR ONLINE COACHES LOOKING TO LEARN, SCALE, AND MAKE AN IMPACT IN FITNESS
     
    Join the Free IFCA Community for Coaches who want to change lives
    -------------
    Please make sure to follow Erin at @erindimondfitness, Jordan at @duggaestetics, and the official Fit Biz Podcast page @the_fitbiz_podcast.
     
    Subscribe & Review in iTunes
     
    Are you subscribed to our podcast? If you’re not, we encourage you to do that today. We don’t want you to miss out on any episode. Click here to subscribe in iTunes!
     
    If you’re a true badass, we’d be super grateful if you left us a review over on iTunes, too. Those reviews help us climb the podcast ranks and extend our listenership and reach. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what your favorite episode was. 

    • 59 min

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