Fundraising Radio: Early Stage Startup Fundraising Konstantin Dubovitskiy

Terry Husayn (Talha), VP of Technical engagement and a member of the founding team at Orum. In this part Terry spoke about the process of building an early stage sales team - from the ground up. Specifically we focused on hiring, training and creating compensation plans for BDRs and SDRs.

Some mentions from the episode:


Winning an SDR interview, Terry's blog
Betts recruiting - recruiting
AlwaysHired - SDR school
Shift Group - shiftgroup.io - recruiting


Terry's LinkedIn: https://www.linkedin.com/in/talhahusayn/

Link to Orum: https://www.orum.com/

And of course, keep an eye out on our articles through SubStack that you can check out here.

Terry Husayn (Talha), VP of Technical engagement and a member of the founding team at Orum in this episode talks about the following:

- intro to cold-calling, who needs to do it and why

- testing of the outreach strategy

- specifics of outreach



Databases of emails/phone numbers:

Zoominfo

Apollo

LeadIQ

Lusha

Intent based signals tracking can be done here: Sixth Sense

Tool to capture your website visitors: Warmly



Terry's LinkedIn: https://www.linkedin.com/in/talhahusayn/

Link to Orum: https://www.orum.com/

And of course, keep an eye out on our articles through SubStack that you can check out here.

Amjed Aboukhadijeh - head of sales at Socket. In this part he takes a deeper dive into the specific strategies included in the territory planning, more specifically - creating drip campaigns and running a POC (Proof Of Concept) that has a much greater success rate.

Here is the link to a spreadsheet template that you can use to run your Proof Of Concept: https://docs.google.com/spreadsheets/d/16RFCe-VnSILzZerdbdPsajKSsfNQHzbKxcVIG48ngYk/edit?usp=sharing

This is the second episode of two that we've had with Amjed, you can listen to part 1 here.

Amjed Aboukhadijeh - head of sales at Socket, talks about the importance of territory planning in the sales process. He explains what steps does territory planning consist of and how you should work on each step.

This is the first episode of two that we'll have with Amjed - part 2 will be focused on very specific strategies that were mentioned in Pt 1 (this episode) so stay tuned!

Lucas Price, Founder and CEO at Yardstick in this episode talks about asking the right questions, using structured interviews and scorecards to identify sales talent.



Who by Geoff Smart and Randy Street https://a.co/d/fBJf66l

A VP of Sales Hiring Scorecard For Startups…Get it Right the First Time https://avenuetalentpartners.com/2021/06/27/vp-sales-hiring-scorecard-startups/

What to Know Before You Interview Your Next Sales Candidate https://www.yardstick.team/post/what-to-know-before-you-interview-your-next-sales-candidate

For our long-standing followers asking if we haven't released any new episodes in the past 8 months because we died - no we haven't, still kicking it! This new season of Fundraising Radio will be still catered to our old listeners but this time the focus will be on sales for early stage startups that have nothing to their name. Why? Because with the ongoing recession and great fears for the future of the US economy, more and more investors become conservative and want to see sales before they invest in you.

Let us know how you like the slightly updated format and most importantly - the subject!



Links that I've promised to include in the episode description:


Lisa Falzone - Co-Founder and President Athena Security.
Athena Secruity's website
Book recommended by Lisa: The Four Steps to the Epiphany
Chat GPT for google sheets
Fundraising Radio's Substack: we cover A TON of very-very specific strategies there