25 episodi
How They Did It Mashable India
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- Tecnologia
How They Did It is a podcast by Mashable India, where the CTOs and CMOs, CFOs and the chiefs of all things cool of many businesses and ventures tell us how they made through their journey and well, ‘How they did it!'
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S 02 Ep 14 Raghav Chandra | Critical Consumer Insights Drive Home Services Platform in India
The one thing we’ve all missed in many many months is our urge to step out and have our home-services, personal-care services in place but Urban Company, formerly Urban Clap, has changed this dynamic around. And their layered technology works its way through customer satisfaction, insights and more. In this episode we talk to Raghav Chandra, CTO, Co-founder Urban Company about his journey at Urban Company, previously with Twitter, and more.
Host: Priyanka Ganwani
Producer: Priyanka Ganwani
Editor: Dhiresh Thakur
Creative Lead: Siddharth Alambayan
Catch Season 01 of How They Did It if you haven’t already!
https://in.mashable.com/podcast/ -
S 02 Ep. 13 Zoomcar: Rental and Subscription Based Car Service Extends To IoT
We know of Zoomcar as a car rental service, often the words Zoomcar splashed across a vehicle, more or less found on the skirts of a city. Here is more to not just Zoomcar’s journey with providing IoT services, extending its offerings to Original Equipment Manufacturers or OEMs; but also its COO - Sudhindra Reddy who’s been a scientist with the Defense Research and Development Organisation for in Hyderabad, managed logistics for an FMCG brand and currently runs Zoomcar in India.
Host: Priyanka Ganwani
Producer: Priyanka Ganwani
Editor: Dhiresh Thakur
Creative Lead: Siddharth Aalambayan
Catch Season 01 of How They Did It if you haven’t already!
https://in.mashable.com/podcast/ -
S 02 Ep. 12 Manish Chopra: Facebook India's Partnership Strategies Leverage Creators
What’s it like to partner and be featured as a content creator on Instagram and Facebook?
We hear it from the man himself - Manish Chopra is Director and Head of Partnerships for Facebook in India, who tells us the booming creator space in the recent past; the #bornoninstagram initiative along with the story behind the dukan choti par jayegi film stemming from the ‘More Together’ campaign and lots more about driving Facebook's India partnership strategies.
Host: Priyanka Ganwani
Producer: Priyanka Ganwani
Editor: Dhiresh Thakur
Creative Lead: Siddharth Alambayan
Catch Season 01 of How They Did It if you haven’t already!
https://in.mashable.com/podcast/ -
S 02 Ep. 11 Saahil Kumar: Marketing Experience Driven Audio Products
You’ve definitely noticed that sharp S logo on headphones hanging around mics in studios, haven’t you?
It’s Sennheiser! A German company with its professional headset and headphone as well as professional microphone offerings to the audio industry and those who are particular about how they listen to music. Well, I speak to Saahil Kumar, Head-Marketing at Sennheiser India about what was the first day like, his journey of 11 years here and lots more about the business and products trends!
Host: Priyanka Ganwani
Producer: Priyanka Ganwani
Editor: Dhiresh Thakur
Creative Lead: Siddharth Alambayan
Catch Season 01 of How They Did It if you haven’t already!
https://in.mashable.com/podcast/ -
S 02 Ep. 10 Ranjit Raina: Marketing Campaigns That Strike A Chord
Ranjit Raina, CEO, Geometry Encompass tells us about his entrepreneurial stint, his 10 year-long association with the activations and branding agency and how his team has turned challenges into opportunities and the kind of work they have put out in the post-pandemic world. Ranjit explains his journey has seen the transition from Encompass to Geometry Encompass with WPP on board. He explains the story behind “Once upon a time in quarantine” on GE’s social media pages.
Host: Priyanka Ganwani
Producer: Priyanka Ganwani
Editor: Dhiresh Thakur
Creative Lead: Siddharth Alambayan
Catch Season 01 of How They Did It if you haven’t already!
https://in.mashable.com/podcast/ -
S 02 Ep. 09 Roshan Abbas: Media Events and Activations and the Creative Business World
Since our entertainment and social media consumption has turned into rapid scrolls and attending events and gigs have organically transitioned into video calls; on this episode, we talk to Roshan Abbas - someone who has been around in the media industry for over two decades and is spearheading Geometry Encompass as its MD and founder, an activations agency.
This one’s about how the media events industry has had to quickly adapt to the new world and stay relevant, the scope for new media business ideas and more.
Host: Priyanka Ganwani
Producer: Priyanka Ganwani
Editor: Dhiresh Thakur
Creative Lead: Siddharth Alambayan
Catch Season 01 of How They Did It if you haven’t already!
https://in.mashable.com/podcast/