22 episodi

MAAS, powered by Affle, brings you “Mic’d Up With MAAS,” a monthly podcast series that unlocks mobile user acquisition and the world of AdTech. Each episode features an interview with thought leaders and industry experts from across the globe who speak on the current industry landscape while sharing their learnings, challenges, and successes in the mobile-first world. Whether you are a new app trying to make it in the mobile AdTech space or an advertiser looking to break new grounds, then this podcast is for you!

Mic'd Up with MAAS MAAS powered by Affle

    • Economia

MAAS, powered by Affle, brings you “Mic’d Up With MAAS,” a monthly podcast series that unlocks mobile user acquisition and the world of AdTech. Each episode features an interview with thought leaders and industry experts from across the globe who speak on the current industry landscape while sharing their learnings, challenges, and successes in the mobile-first world. Whether you are a new app trying to make it in the mobile AdTech space or an advertiser looking to break new grounds, then this podcast is for you!

    Mic’d Up With MAAS Episode : Modern Day Brand-Building With Anish Daryani

    Mic’d Up With MAAS Episode : Modern Day Brand-Building With Anish Daryani

    What does it take to build a modern-day brand in the era of Math Men? M&C Saatchi Indonesia's Anish Daryani reveals the golden mantra.

    • 32 min
    Modern-Day Brand Building With Anish Daryani

    Modern-Day Brand Building With Anish Daryani

    What does it take to build a modern-day brand in the era of Math Men? M&C Saatchi Indonesia's Anish Daryani reveals the golden mantra.

    • 32 min
    FoodTech & Festivities : How Brands Deck Up for the Festive Season

    FoodTech & Festivities : How Brands Deck Up for the Festive Season

    t's that time of the year when food and festivities come together for the annual gala of indulgence. In our latest episode of Mic'd Up With MAAS, we welcome Mayank Singh to spill the secret sauces of FoodTech UA in APAC in the upcoming months.

    • 35 min
    Exploring the workings of a European Ad Agency

    Exploring the workings of a European Ad Agency

    Wakeapp's CEO Nikolay Belikov discusses how his ad agency approaches performance marketing and how marketers can be prepared for the future.

    • 23 min
    Solving the Latin American Mobile Growth Puzzle with RocketLab

    Solving the Latin American Mobile Growth Puzzle with RocketLab

    From the sunny land of Brazil, Matias Fernandez Battolla, RocketLab's VP of Strategy, joins us to solve the Latin American mobile growth puzzle.

    • 41 min
    Shamanth Rao Unveils the New Mobile World Order

    Shamanth Rao Unveils the New Mobile World Order

    Mobile maverick Shamanth Rao is our latest guest on Mic'd up with MAAS where he talks about the evolution of the app economy, how marketers are dealing with changes to IDFA and ATT, and what new world order would emerge for mobile advertising.

    • 28 min

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