So Stereotypical Rachael Kvapil

In this episode of So Stereotypical, host Rachael Kvapil talks with Laughter and Leadership Specialist Michael Bork of Laughtership, LLC about the power of positive psychology, in addition to looking at the big winners in the 2018 Valentine's gift giving spree.  The answer may surprise you.

In this episode of So Stereotypical Kelsey Enochs of Golden Heart Massage and Pretty Lippy joins host Rachael Kvapil to discuss  marketing two different types of businesses in addition to plans to get out of her "comfort zone" for 2018; plus, a few fun facts about New Year's Resolutions and an insight into how the production team of Pagesculptor Studios spent their New Year's Eve.

In this episode, host Rachael Kvapil, presents an audio recap of Startup Weekend Fairbanks 2017; in addition to an interview with the organizers of The Alaska Food Festival & Conference about food industry concerns within the state. Plus, some fun facts about that Halloween candy you'll collect while trick-or-treating in just a few weeks.

Host Rachael Kvapil previews Startup Weekend Fairbanks 2017 by talking with the winners of Startup Weekend Fairbanks 2013 (Fairbikes); plus she discusses branding perspective via Vogue's 125th Anniversary Issue.

In this podcast, host Rachael Kvapil, talks with Coach Kristina Biceroglu of Fairbanks Masters Swimming about efforts to rebrand their team image starting with their name; in addition to a fun fact about a popular business saying with an ironic ending.

This month, host Rachael Kvapil of Pagesculptor Studios, looks at "responsiveness" as it relates to your customers and your overall branding strategy.   She provides examples, discusses the rules of responsiveness, and gives tips on how to keep it from hurting your company's image.  She also gives a shout out to Start Up Weekend, where entrepreneurs can test out ideas for new products and services, in addition to providing information where you can find a Start Up Weekend near you.