100 episodi

Small Business Ownership & Personal Development

Hosted by Keith Kalfas from the Landscaping Employee Trap & Window Cleaning Blueprint.

The Untrapped Podcast With Keith Kalfas Keith Kalfas

    • Economia

Small Business Ownership & Personal Development

Hosted by Keith Kalfas from the Landscaping Employee Trap & Window Cleaning Blueprint.

    It's time to level up your entire life IMMEDIATELY NOW!

    It's time to level up your entire life IMMEDIATELY NOW!

    Ready to level up your game? In this powerful session, I dive into the importance of decisive action and preparation. From fighting the good fight to maximizing every minute, I explore the significance of surrounding yourself with the right people, setting healthy boundaries, and finding your purpose. It's time to cut out distractions, gain clarity, and take a bet on yourself. This is your year to shine. Let's do this!"

    "Believe in your own ability to figure things out and start taking bets on yourself. Awaken the entrepreneur within. Every single minute counts." - Keith Kalfas
     
    Topics Covered:

    00:00 - Prepare, fight, create structure to succeed.
    07:00 - Find supportive people and avoid negativity.
    09:05 - Increased self-awareness, connected mind and body.
    11:02 - Get fired up; it's your turn now!
     
    Key Takeaways 
    Every minute counts: Embrace the power of decisiveness and productivity in your daily endeavors. Set healthy boundaries: Recognize the value of surrounding yourself with individuals who uplift and support your journey. Uncover your purpose: Spend time reflecting on your aspirations and commit to pursuing your true calling with unwavering dedication.  
     
    Connect with Keith
    Instagram: https://www.instagram.com/keithkalfas/
    Facebook: https://www.facebook.com/thelandscapingemployeetrap
    Website: https://www.keithkalfas.com/resources
    Youtube: https://www.youtube.com/@keith-kalfas
     
    Resources and Websites: 
    🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 
    Here: https://www.keithkalfas.com/Landscaping-Series
    Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs
    LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 
    Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
    Get Ballard: https://www.ballard-inc.com/
    Identify Your Superpower: keithkalfas.com/superpower
    Free Budget Opt-in: Keithkalfas.com/budget
    Smartphone Video Creation Guide: Keithkalfas.com/smartphone
    Identify Your Power: Keithkalfas.com/superpower
    2-Day Workshop where you level your Landscaping Business to $100K and beyond: Register for the two day workshop (keithkalfas.com)

    • 11 min
    When You See With "Eyes of Equity" The Things you See Change | IDENTITY SHIFT

    When You See With "Eyes of Equity" The Things you See Change | IDENTITY SHIFT

    In this episode of the Untrapped Podcast, host Keith Kalfas shares a breakthrough insight on the power of identity in shaping our success, particularly in the realms of small business and personal development. After returning from a speaking engagement in Atlanta and despite being unwell, Keith felt compelled to make this episode to share his realization that one's identity fundamentally controls their reaction to and utilization of information. He contrasts how people with scarcity mindsets and those with abundant, successful mindsets respond differently to the same business ideas, attributing the variance to identity. Keith delves into the psychology behind these mindsets, discussing the influence of self-limiting beliefs, the importance of conviction and alignment with higher principles, and the transformative power of letting go of what no longer serves us. He concludes by emphasizing the importance of faith, continual personal growth, and seeking higher questions to fundamentally change how one perceives and interacts with the world, thereby achieving true success and fulfillment.
     
    "The person who is stuck in the victim scarcity mindset might intellectually be very intelligent and awake and understand they're conscious. They're here. And now they'll understand all the information coming in and they'll get excited."
     - Keith Kalfas
    Topics Covered:
    The Breakthrough: Identity's Power Over Success Understanding Identity Through Different Mindsets The Impact of Identity on Business and Personal Growth Elevating Your Identity: Aligning with Higher Beliefs The Journey of Faith and Action Towards Success

    Key Takeaways 
    Identity Controls Everything: Explore how your identity shapes your success in business and personal development. 
    Shift in Mindset: Discover a breakthrough moment after 20 years and the importance of understanding your identity's influence on decision-making. 
    Scarcity vs. Abundance Mindset: Contrasting the mindset of struggling individuals with successful entrepreneurs to highlight the power of identity. 
    Conviction and Faith: Learn about the importance of operating from a place of conviction, faith, and courage to overcome limiting beliefs. 
    Self-Discipline and Growth: Embrace self-discipline, let go of old beliefs, and adopt new perspectives for personal and professional growth. 
    Newsletter Invitation: Support the Untrapped Podcast by leaving a positive review on Spotify to inspire more listeners and help others on their entrepreneurial journey

     
     
    Connect with Keith
    Instagram: https://www.instagram.com/keithkalfas/
    Facebook: https://www.facebook.com/thelandscapingemployeetrap
    Website: https://www.keithkalfas.com/resources
    Youtube: https://www.youtube.com/@keith-kalfas
     
    Resources and Websites: 
    🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 
    Here https://www.keithkalfas.com/Landscaping-Series
    Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
    LANDSCAPING BUSINESS 
    How to Guide: https://www.keithkalfas.com/16
    Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
    Get Ballard: https://www.ballard-inc.com/
    Easy Budgeting Blueprint: keithkalfas.com/budget
    Smartphone Video Creation Guide: Keithkalfas.com/smartphone

    Identifying Your Superpower: Keithkalfas.com/superpower

    • 19 min
    The Challenge of Raising Prices for Clients

    The Challenge of Raising Prices for Clients

    During today's episode, I discussed how you can raise prices for your business while keeping your existing customers happy. It was fascinating to explore the mathematical precision of price increases and how to navigate customer perceptions. 
    I will share more valuable insights like this at my upcoming free workshop, Level Up Your Landscaping Business. For practical tips, check out my free workbook. Find out more at Keith's Workshop - Level Up. Click This
    Don't forget it's all about creating a healthy, profitable, and successful future for your business. Stay tuned for more game-changing strategies.
    Topics Covered: 

    00:00 -  Serving customers with loyalty and offering additional services can dramatically increase profits and allow for business growth.
    06:56 - Undercharging for landscaping may attract low-paying clients, impacting your business identity and beliefs.

    Key Takeaways:
    "Gotta keep them how you got them": The importance of maintaining customer relationships while strategically raising prices. The strategic math behind price increases: Understanding the potential impact of different percentage raises on your customer base and overall revenue. Leveling up your business identity: Recognizing the need to evolve and grow your business identity and pricing strategy, and the potential benefits of attracting new clientele at higher price points.  
    Connect with Keith
    Instagram: https://www.instagram.com/keithkalfas/
    Facebook: https://www.facebook.com/thelandscapingemployeetrap
    Website: https://www.keithkalfas.com/resources
    Youtube: https://www.youtube.com/@keith-kalfas
     
    Resources and Websites: 
    🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 
    Here: https://www.keithkalfas.com/Landscaping-Series
    Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs
    LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 
    Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
    Get Ballard: https://www.ballard-inc.com/
    Identify Your Superpower: keithkalfas.com/superpower
    Free Budget Opt-in: Keithkalfas.com/budget
    Smartphone Video Creation Guide: Keithkalfas.com/smartphone
    Identify Your Power: Keithkalfas.com/superpower
    2-Day Workshop where you level your Landscaping Business to $100K and beyond: Register for the 2 day workshop (keithkalfas.com)

    • 9 min
    From Itch to Enterprise with Austin Douglas

    From Itch to Enterprise with Austin Douglas

    In this episode of the Untrapped Podcast, host Keith Kalfas interviews certified arborist Austin Douglas, the visionary behind a unique green industry business that specializes in poison ivy remediation and mosquito control services.
    Austin shares insights on his entrepreneurial journey, the specialized services his business offers, the importance of certifications in arboriculture, and the niche markets he serves. He also discusses the challenges and solutions in poison ivy removal, the technical aspects of tree care, and his passion for continuous education within the green industry.
    Furthermore, Austin touches on his educational efforts through Elevate Applicate, aimed at helping individuals become certified pesticide applicators. The conversation encapsulates the journey of a green industry professional who has carved a niche for himself through innovation, education, and a deep-rooted passion for the environment.
     
    "You're a problem solver first. Whether you're solving the problem of beautifying a property through mulch or mowing the lawn, you're a problem solver."
     - Austin Douglas
     Topics Covered
    The Business of Poison Ivy Remediation and Arborist Insights Unique Challenges and Solutions in Green Industry Services Navigating Customer Interactions and Sales in Niche Services The Misadventures of DIY Poison Ivy Removal Safety First: Electrical Hazards and Best Practices From Poison Ivy to Mosquitoes: Expanding Business Horizons Discovering Biological Controls for Pest Management Marketing Magic: Crafting Memorable Commercials The Future of Ditch the Itch: Expansion Plans and Challenges Securing Big Clients: A Deep Dive into Mosquito Control Jobs Innovative Approaches: Drones in Agriculture and Beyond Elevate Applicate: Revolutionizing Pesticide Application Education The Power of Networking and Continuous Learning in the Green Industry Key Takeaways: 
    Pursuing Passion with Expertise: 'Ditch the Itch' exemplifies how following one's passion, driven by expert knowledge and specialized skills, can lead to creating a unique and successful business. This story inspires us to delve deep into our interests, gain certifications, and become leading figures in niche markets. It's a testament to the power of combining passion with professional growth.
    Empowering Through Education: The use of digital platforms for education and brand building goes beyond mere marketing. It's about sharing knowledge, inspiring others, and creating a community that values continuous learning and improvement. This approach not only elevates a business but also contributes to the industry's overall advancement, encouraging us all to share our journey and expertise for the greater good.
     
    Resources and Websites: 
    🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 
    Here https://www.keithkalfas.com/Landscaping-Series
    Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
    Landscaping Workshop keithkalfas.com/levelup
    LANDSCAPING BUSINESS 
    How to Guide: https://www.keithkalfas.com/16
    Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
    Get Ballard: https://www.ballard-inc.com/
    Easy Budgeting Blueprint: keithkalfas.com/budget
    Smartphone Video Creation Guide: Keithkalfas.com/smartphone

    Identifying Your Superpower: Keithkalfas.com/superpower
    Level Up Workshop: Keithkalfas.com/levelup

    • 45 min
    These 3 Tips Will Absolutely Level Up Your Landscaping Business - If You Apply Them

    These 3 Tips Will Absolutely Level Up Your Landscaping Business - If You Apply Them

    This episode reveals the secrets to getting your landscaping business to the next level. By defining your service area, developing a focused suite of services, and you can turn landscaping problems into profits. 
    Take advantage of my free 2-day workshop to learn even more about these strategies and unlock the potential of your business. 
    Get started by registering at the link below:
    https://www.keithkalfas.com/2dayregistermar
     See you there!

    Topics Covered: 
    3:04 - Establish a healthy customer base in specific subdivisions, then raise prices.
    4:53 - Reduce your scope of offerings and increase your prices after realizing you were unable to meet demand with too many services.
    6:17 - Our "property opportunity checklist" helps landscapers find and capitalize on these opportunities, resulting in higher profits.
    8:08 - Learn how to say no so you can grow your business.
     

    Key Takeaways:
    1. Develop a Specific Service Area: Identify and focus on a specific service area in order to build route density and maximize profitability. 
    2. Build a Service Suite: Specializing in a few high-quality services is the key to streamlining operations and elevating your brand. 
    3. Creating Profitable Landscapes: Learn how to turn landscaping problems into opportunities for profit.
     
    Connect with Keith
    Instagram: https://www.instagram.com/keithkalfas/
    Facebook: https://www.facebook.com/thelandscapingemployeetrap
    Website: https://www.keithkalfas.com/resources
    Youtube: https://www.youtube.com/@keith-kalfas
     
    Resources and Websites: 
    🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 
    Here: https://www.keithkalfas.com/Landscaping-Series
    Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs
    LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 
    Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
    Get Ballard: https://www.ballard-inc.com/
    Identify Your Superpower: keithkalfas.com/superpower
    Free Budget Opt-in: Keithkalfas.com/budget
    Smartphone Video Creation Guide: Keithkalfas.com/smartphone
    Identify Your Power: Keithkalfas.com/superpower
    2-Day Workshop where you level your Landscaping Business to $100K and beyond: https://www.keithkalfas.com/2dayregistermar
     

    • 8 min
    How to Start a Landscaping Business For Beginners

    How to Start a Landscaping Business For Beginners

    This episode explores the process of starting a landscaping business from scratch, providing guidance on landing your first client, marketing your services, and scaling your business. 
    Among the topics I covered were creating irresistible offers, using social media, and managing your business operations. Here's a must-listen episode if you're ready to become an entrepreneur in the landscaping industry. 
    To learn more, check out our free video series at keithkalfas.com/landscapingseries.
     
    Topics Covered

    1:33 - The importance of marketing and advertising to find clients and build a successful business.
    4:57 Start a landscaping business and making good money within two to three years.
    5:30 - The low barrier to entry and potential for high earnings in the industry.
     
    Key Takeaways: 
    You don't have to start big; securing a single client will be enough to kickstart your landscaping business. You can rapidly expand your clientele by using social media marketing and creating compelling offers. A successful business can be built in just 2-3 years, surpassing the earning potential of a traditional college education. Connect with Keith
    Instagram: https://www.instagram.com/keithkalfas/
    Facebook: https://www.facebook.com/thelandscapingemployeetrap
    Website: https://www.keithkalfas.com/resources
    Youtube: https://www.youtube.com/@keith-kalfas
     
    Resources and Websites: 
    🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 
    Here: https://www.keithkalfas.com/Landscaping-Series
    Landscaping Course: https://keith-kalfas.mykajabi.com/store/8bFERMcs
    LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16 
    Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
    Get Ballard: https://www.ballard-inc.com/
    Identify Your Superpower: keithkalfas.com/superpower
    Free Budget Opt-in: Keithkalfas.com/budget
    Smartphone Video Creation Guide: Keithkalfas.com/smartphone
    Identify Your Power: Keithkalfas.com/superpower
    2-Day Workshop where you LevelUp Your Landscaping Business to $100K and beyond: https://www.keithkalfas.com/2dayregistermar
    FREE 3 Video Series reveals: at keithkalfas.com/landscapingseries.

    • 6 min

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