31 episodes

Welcome to “The Get Socially Inclined Podcast", the podcast for small business owners who want to take their digital marketing to the next level! Our podcast is brought to you by none other than Socially Inclined, a woman-owned small business dedicated to providing effective and affordable digital marketing solutions since 2009.


At Socially Inclined, we believe that social media marketing should be easy and accessible to all business owners, regardless of their size or budget. That's why we've spent years creating the best social media marketing shortcuts, products, and services in the industry. These solutions include Your Social Plan - a daily posting plan for better engagement, and Socially Suite - our one-of-a-kind social media management system!


Our goal is to help you increase your online visibility, engage with your audience, and reach more clients than ever before, all without breaking the bank!


In each episode, we'll be sharing expert tips, strategies, and insights to help you make the most of your online presence. From building a strong brand to creating engaging content, we'll cover everything you need to know to help your business succeed in the online world!


So if you're ready to take your social media game to the next level, tune in to "Get Socially Inclined" and join the conversation with Socially Inclined!

Get Socially Inclined Julie Herndon & Jessica Hetherington

    • Business

Welcome to “The Get Socially Inclined Podcast", the podcast for small business owners who want to take their digital marketing to the next level! Our podcast is brought to you by none other than Socially Inclined, a woman-owned small business dedicated to providing effective and affordable digital marketing solutions since 2009.


At Socially Inclined, we believe that social media marketing should be easy and accessible to all business owners, regardless of their size or budget. That's why we've spent years creating the best social media marketing shortcuts, products, and services in the industry. These solutions include Your Social Plan - a daily posting plan for better engagement, and Socially Suite - our one-of-a-kind social media management system!


Our goal is to help you increase your online visibility, engage with your audience, and reach more clients than ever before, all without breaking the bank!


In each episode, we'll be sharing expert tips, strategies, and insights to help you make the most of your online presence. From building a strong brand to creating engaging content, we'll cover everything you need to know to help your business succeed in the online world!


So if you're ready to take your social media game to the next level, tune in to "Get Socially Inclined" and join the conversation with Socially Inclined!

    6 Effective Strategies to Grow Your Audience and Increase your Social Media Reach

    6 Effective Strategies to Grow Your Audience and Increase your Social Media Reach

    Welcome back to another episode of Get Socially Inclined Podcast!


    The podcast that talks about social media growth and digital presence optimization, today we're discussing 6 powerful, yet often overlooked, strategies to help you grow your audience on social media. 


    Whether you're hitting a roadblock or just starting out, these under-the-radar techniques are designed to boost your visibility and engagement. 


    Get ready to explore tips like utilizing social listening tools, hosting interactive live sessions, capitalizing on niche hashtags, leveraging user-generated content, engaging with social media communities, and mastering short-form video. 


    Stay tuned for actionable insights that will transform how you connect with your audience. Let's get started!


    Connect with us:


    💡NEVER WRITE ANOTHER POST AGAIN with our incredible selection of Social Media Shortcuts - Done-for-you content and posting plans! Shop our store: https://sociallyinclined.com/collections/all 


    🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast 


    ⏳Save time on all of your social content with our world-class social media management tool (complete with built-in Al to create social posts, lead magnets, emails, and more). Get started at: https://sociallyinclined.com/products/socially-suite


    Remember, consistency is key! Use these six techniques to not just broaden your reach but also deepen connections. Social media is about making lasting impressions.


    We’d love to hear from you: 


    Catch the full details in our latest podcast episode! 🎙️ And don't forget to share your thoughts with us at podcast@sociallyinclined.com . We’re here to help you grow! 

    • 22 min
    Why Testimonial Marketing is Important for Your Business

    Why Testimonial Marketing is Important for Your Business

    In today’s episode, we'll be diving deep into the power of testimonial marketing.


    We'll discuss how using positive feedback and reviews can create a more personal and relatable marketing strategy, helping your business stand out in the competitive social media landscape.


    You'll learn why testimonials build trust faster than any ad and how they can significantly boost your SEO.


    We will also walk you through 4 essential steps to effectively gather and showcase testimonials, transforming happy customers into loyal brand advocates.


    So, if you're ready to expand your marketing game through genuine customer endorsements, stay tuned! 


    If you enjoy the episode, please leave us a review or reach out with your feedback. Let's get started!


    Connect with us:


    💡NEVER WRITE ANOTHER POST AGAIN with our incredible selection of Social Media Shortcuts - Done-for-you content and posting plans! Shop our store:


    https://sociallyinclined.com/collections/all 


    🎙️Listen and subscribe to The Get Socially Inclined Podcast:


    https://www.sociallyinclined.com/podcast


    ⏳Save time on all of your social content with our world-class social media management tool (complete with built-in Al to create social posts, lead magnets, emails, and more). Get started at: https://sociallyinclined.com/products/socially-suite


    At Socially Inclined, we crafted a marketing strategy to ensure your content isn't all salesy. Mixing in testimonials can be a game-changer that uses real customer feedback to make your brand relatable and trustworthy. People connect with authentic stories, not just flashy ads!


    We’d love to hear from you:


    Reach out to us about our podcast to leave a comment or request a topic at podcast@sociallyinclined.com

    • 15 min
    8 Common Social Media Marketing Mistakes Every Business Should Avoid

    8 Common Social Media Marketing Mistakes Every Business Should Avoid

    Today we covered a critical topic that can make or break your social media success. In this episode, we’re discussing the 8 common social media marketing mistakes that both new and seasoned business owners often make.


    Not only will we explore these pitfalls, but we’ll also guide you through effective strategies to turn these mistakes around to boost your social media growth. 


    From the importance of engaging with your followers to the nuances of customizing your content for different platforms, this episode is packed with insights designed to optimize your social media presence and maximize your marketing efforts.


    Whether you're looking to enhance your follower engagement or refine your content strategy across various platforms, join us as we unlock the secrets to more impactful and profitable social marketing. 


    Let’s get started and transform these common errors into stepping stones for success!


    Connect with us:


    💡NEVER WRITE ANOTHER POST AGAIN with our incredible selection of Social Media Shortcuts - Done-for-you content and posting plans! Shop our store: https://sociallyinclined.com/collections/all l 


    🎙️Listen and subscribe to The Get Socially Inclined Podcast: https://www.sociallyinclined.com/podcast 


    🚀Save time on all of your social content with our world-class social media management tool (complete with built-in AI to create social posts, lead magnets, emails, and more). Get started at: https://sociallyinclined.com/products/socially-suite.com


    ✅ Avoiding these 8 common Social Media Mistakes can transform your marketing efforts from meh to marvelous! Start applying these tips, and watch your engagement soar. Remember, the key is consistency and genuine interaction.


    We’d love to hear from you: 


    Reach out to us about our podcast to leave a comment or question or to request a topic at podcast@sociallyinclined.com

    • 25 min
    How to Create a Lead Magnet Worth Opting In For

    How to Create a Lead Magnet Worth Opting In For

    Get ready for all things lead magnets (or freebies if you prefer the term) and their pivotal role in social media marketing.


    Our discussion covers the challenges of engaging social media audiences and the importance of using lead magnets to convert them into email subscribers and potential buyers.


    Gain insights into the definition of lead magnets, and their significance in building trust, establishing relationships, and increasing sales through email marketing. Lead magnets to solve the main problems of the target market and tie them to the products or services being offered.


    Additionally, we discuss using Facebook groups as an alternative platform for lead magnet delivery, especially if you're not ready to dive into email marketing just yet. Enjoy this one. It's a good one!


    Shop the Socially Inclined Store for simple, effective, and affordable social media marketing solutions for all. https://sociallyinclined.com

    • 44 min
    6 Shortcuts That Make Growing Your Business Easier

    6 Shortcuts That Make Growing Your Business Easier

    Calling all small business owners! Time-strapped and looking for game-changing shortcuts? In this episode, we share our six powerful tools and templates to revolutionize your business:


    AI Magic: Learn how AI, like Chat GPT, can transform your content creation process, saving you time and boosting engagement.Digital Notes Mastery: Stay organized and never miss a deadline with streamlined digital note-taking techniques.Email Marketing Simplified: Dive into the world of email templates to turn this task from labor-intensive to profitable in minutes.Design Like a Pro: No designer? No problem. Discover how online tools like Canva can make you a graphic design whiz in seconds.Social Media on Autopilot: Keep your audience engaged, even on your busiest days, with the magic of social media automation.

    Bonus: Content Calendar Templates: Plan, schedule, and effortlessly maintain a consistent online presence.


    🚀 Ready to reclaim lost hours and elevate your business game? Hit play and revolutionize your business journey now! 🌟

    • 34 min
    November Content Ideas: Create Captivating Content and Build Authority + FREE November Social Media Planner

    November Content Ideas: Create Captivating Content and Build Authority + FREE November Social Media Planner

    Welcome to "Get Socially Inclined", the podcast for small business owners looking to grow with social media.


    In this November Content Planning Podcast, we dive into valuable insights and strategies to help you create compelling content that resonates with your audience and drives results.


    We've even prepared a FREE November Social Media Planning Calendar complete with 30 November Post Ideas. Grab it here: https://sociallyinclined.com/pages/free-november-social-media-planning-calendar


    Join your hosts, Jessica and Julie, as they explore the power of leading with kindness in a world that can be challenging.


    With a focus on encouragement and inspiration, they discuss the importance of celebrating milestones, whether it's team member birthdays, business anniversaries, or follower and sales counts.


    Discover how these small wins can be incorporated into your content plan and make a significant impact.


    Jessica and Julie share examples of engaging posts that capture the essence of November without being too overt.


    They discuss leveraging holidays and national days, exploring new products and services, and the importance of social proof and online reviews.


    Join us as we delve into creating content for small businesses, utilizing holidays and national days to promote products or services, and leveraging scarcity and FOMO to prompt action.


    Whether you're a seasoned business owner or just starting your entrepreneurial journey, "Get Socially Inclined" is the podcast that equips you with the knowledge and insights to boost your online presence, engage your audience, and ultimately grow your business.


    Important Links:


    The Socially Inclined Store is packed with content bundles, planners, toolkits, and other marketing shortcuts and solutions. https://sociallyinclined.com


    Access the Free Get Socially Inclined Toolbox. It's loaded with free resources, planners, and guides to help you grow when your budget is tight! https://sociallyinclined.com/pages/the-get-socially-inclined-toolbox

    • 35 min

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