MarTech Podcast ™ // Marketing + Technology = Business Growth Marketing Podcasts
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- Business
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
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Navigating Today’s Marketing Measurement Challenges
Chris Kelly, CEO of Upwave, discusses navigating today's marketing measurement challenges.
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Effective CTV Ad Targeting & Measurement
Chris Kelly, CEO of Upwave, discusses effective CTV ad targeting and measurement.
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Contribution & Attribution Model Best Practices
Darrell Alfonso, Director of Marketing Strategy & Operations at Indeed, explores best practices for Contribution & Attribution models.
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Attribution Vs Contribution To Value Marketing Growth
Darrell Alfonso, Director of Marketing Strategy & Operations at Indeed, delves into the topic of Attribution vs Contribution to value marketing growth.
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Three Reasons Platform Excellence Is Essential To Growth
Ted Moser, Senior Partner at Prophet, discusses the three reasons platform excellence is essential to growth.
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Revitalizing Your Business Through The Right Platforms
Ted Moser, Senior Partner at Prophet, discusses revitalizing your business through the right platforms.