5 episodes

Understanding the Psychology of Why People Buy,
99% of buying decisions are made in the subconscious brain. I am Titus snell I help companies of all sizes to incorporate behavioral science & neuromarketing into their businesses to make them more “brain friendly”. I reveal business strategies and killer Behavioral science tips and tricks so you can be ahead of the curve with your business or knowledge. Discover how you can create multiple passive income streams that work for you so that you can have the time and freedom to do what you love, whether it's traveling the world or relaxing at home! Support this podcast: https://anchor.fm/titussnell/support

The Brain and Behave | Understanding The Behavioral Science Of Why Do People Buy | Neuromarketing Titus snell

    • Education

Understanding the Psychology of Why People Buy,
99% of buying decisions are made in the subconscious brain. I am Titus snell I help companies of all sizes to incorporate behavioral science & neuromarketing into their businesses to make them more “brain friendly”. I reveal business strategies and killer Behavioral science tips and tricks so you can be ahead of the curve with your business or knowledge. Discover how you can create multiple passive income streams that work for you so that you can have the time and freedom to do what you love, whether it's traveling the world or relaxing at home! Support this podcast: https://anchor.fm/titussnell/support

    The power of herd mentality in marketing !

    The power of herd mentality in marketing !

    How people get influenced by their peers to do something, mainly because others are doing it. What is herd mentality? Well, this is something ingrained into all of us, as it is a basic human instinct to want to fit in and be accepted. But how does this instinct translate to a powerful marketing resource

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    • 5 min
    How can you use behavioural economics in your business?

    How can you use behavioural economics in your business?

    What is behavioural economics? What is a nudge? You can change the game with a 'nudge'

    How can you use nudge theory and behavioural economics in your business? Nudge theory will make you change the game!

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    • 5 min
    3 Cognitive Biases in the Modern World. Automation Bias | The Google Effect | The IKEA Effect...

    3 Cognitive Biases in the Modern World. Automation Bias | The Google Effect | The IKEA Effect...

    Hi I am titus, Cognitive biases are widely accepted as something that makes us human.

    Every day, systematic errors in our thought process impact the way we live and work. But in a world where everything we do is changing rapidly—from the way we store information to the way we watch TV—what really classifies as rational thinking?



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    • 4 min
    Use Neuromarketing if You Want to be a Successful Marketer

    Use Neuromarketing if You Want to be a Successful Marketer

    Neuromarketing is the merging of marketing principles and strategy with neuroscience. 

    Studies in neuromarketing involve the direct use of medical technologies such as fMRI (functional magnetic resonance imaging), EEG (electroencephalography), and other devices to measure human responses to marketing collateral such as campaigns or advertisements. 



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    • 8 min
    The power of behavioural insights to drive brand relevance

    The power of behavioural insights to drive brand relevance

    What research from Harvard demonstrated in 2019 was that 90% of consumers decisions regarding brands is made non-consciously.

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    • 5 min

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